Paul Greenberg President, The 56 Group, LLC.
Author and voice-of-the-customer influencer Paul Greenberg is president of The 56 Group, LLC, a customer strategy consulting firm focused on cutting edge CRM and social CRM strategic services. His blog, PGreenblog (the56group.typepad.com) earned SearchCRM’s first annual CRM “Blog of the Year” award in 2005 and TechTarget’s 2007 “Whatis” Award for CRM Blogs. Mr. Greenberg’s book, CRM at the Speed of Light: Social CRM Strategy, Tools, and Techniques for Engaging Your Customers, in its fourth edition and available in nine languages, is considered the Bible of the CRM industry and has been used by over 70 universities as a primary text.
The buzz: Your business in 2015. What are the hottest business trends to focus on this year? According to our experts, now is the time…
A talk radio and cable TV broadcast journalist since 1995, media producer / host Bonnie D. Graham created and launched SAP Coffee Break with Game-Changers Radio in Fall 2011. Since then, she has developed 20 additional themed Game-Changers radio series for SAP. On each episode, Bonnie moderates a panel of thought leaders, practitioners, journalists and / or educators from across the business spectrum and the globe, to share timely technology and strategy insights for businesses of all sizes, industries, geographies, and maturities. Bonnie is on the SAP Editorial Experience / News Services team. Follow her programs on Twitter #SAPRadio.
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