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How Prime Meats Cuts Through Business Complexity

August 13, 2015 by David Trites 8

Summertime is BBQ time. From backyards to beaches, people everywhere are cooking outside to get that delicious open flame taste and have a great time. But if you really want to impress your friends and family, or one-up your neighbor who just bought a bigger grill than yours, skip the meat counter at the grocery store and check out the online store at Prime Meats.

For over 20 years, Atlanta-based Prime Meats has been providing steakhouses the finest aged USDA Prime and Choice quality steaks available. Now, Prime Meats offers the same tender, juicy, flavorful quality to consumers online, so you can treat your taste buds to a steakhouse experience at home.

New channels increase complexity

Selling direct to consumers was good for business but it also created new challenges. As Prime Meats grew, and its popularity increased, business became more complex. The company continued to provide top quality products and customer service, but the software it was using to run the business was falling short. It could not keep pace with company growth and lacked the reporting and analytics capabilities the company needed to simplify operations and stay ahead of the competition.

When Prime Meats set out to find a new business software solution, it had several key requirements. On top of the list was a flexible and robust accounting system that could improve business intelligence (BI) and increase financial transparency. The new solution also had to streamline logistics, production, distribution, and warehousing. It had to be end-to-end business software that could fuel growth and take customer service and sales to the next level.

Finding the right solution

What Prime Meats needed was an enterprise resource planning (ERP) solution designed for small to mid-sized companies. After evaluating the market, the company decided the SAP Business One application was the best fit for its unique business. It has both the pre-packaged, integrated, industry best-practice functionality the company needs to run its core operations and the flexibility to handle the specific pricing, packing, and delivery requirements of the meat business.

Prime Meats took a primary role in the implementation of the new ERP solution, handling a majority of the work with in-house expertise. As the project team dug into the system’s capabilities, they continuously found new ways to improve or simplify processes. The flexibility of the solution allowed the team to create custom alerts, approval procedures, menus, and views to make the functionality more powerful.

Better insight drives higher profits

With its new ERP solution in place, Prime Meats can reach more information than ever before. Real-time data enables staff to make better decisions and guide the business as needed. A more flexible general ledger allows accounting to drill down into data, resulting in greater transparency, and the open database was combined with other data sources to improve analytics. The company also has better controls for operations, more insight into profitability, and enhanced tools for customer service.

The more Prime Meats turns up the heat under its new ERP system, the more it sizzles. The company continuously finds new ways to leverage the solution that make a clear impact on the business. Notable achievements include:

  • 20% increase in profitability through deeper operational insight and cost reductions
  • 10% improvement in customer service, thanks to streamlined logistics
  • 30% faster financial close cycles
  • 15% improvement in the sales close ratio through better BI

Prime Meats plans to keep the benefits coming. It’s going to keep innovating and driving growth with its new ERP solution. Already, plans are in place to integrate a production module for reverse assembly processing, develop a distribution cost module to further optimize delivery routes, and enhance the customer relationship management module to advance sales.

“We built our own delivery routing module and a costing module within SAP Business One. We now have better operational visibility, control, and customer service tools. Fast data access along with a detailed view of profitability helps us take immediate action to serve customers better.” – Daniel Arcila, Project Manager and Chief Accountability Officer, Prime Meats

Building a success company is hard work. SAP’s affordable solutions for small and midsize companies are designed to make it easier. Easy to install and use, SAP SME Solutions help you automate and integrate your business process to give real time actionable insights. So you can make decisions on the spot. Find out how Run Simple can work for you. Visit sap.com/sme.

This story originally appeared on SAP Business Trends.

Photo: Shutterstock

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