Oman’s Strategic Government Investment In IT Boosts Market

June 1, 2009 by SAP News 0

SAP’s “Best-Run Now” Initiative Combines Software and Services to Bring Customers in Qatar Tools Needed to Manage Costs and Liquidity

Muscat, OmanSAP AG (NYSE: SAP) executives in Muscat have said that Oman’s IT market is to perform well and continue to develop at an increased rate due to strategic investment, comments which are supported by Business Monitor International (BMI) data.

Forecast statistics from BMI cites that the overall IT market size will increase from USD294 million in 2008 to around USD433 million in 2013, driven by government initiatives to launch structural reforms and invest heavily in IT as part of the strategy to diversify the country’s economy.

The role of SAP in this developing IT market is to support the country’s IT sector to develop this growth, in light of world-wide economic challenges, say senior executives meeting with customers today in Muscat.

“Omani companies should utilize IT investments to improve efficiencies and operations, to be able to respond rapidly to these changes in the global business landscape and ensure future success. SAP continues to offer solutions designed to help address the challenges that are continuing to emerge on an international scale,’ says Sergio Maccotta, Managing Director, SAP Middle East & North Africa (MENA).

SAP’s ‘Best-Run Now’ initiative offers the Omani market combined SAP software, services and implementation. The initiative aims to help customers address real-time business issues, including more efficient management of information on cash flow and liquidity, maximizing a global workforce through change, and how to optimize procurement and supply chain processes.

With 35 years of unparalleled expertise addressing the unique demands of organizations in more than 25 industries, SAP Best-Run Now packages are based on an in-depth knowledge of the processes that drive business and an ideal commerce tool for CFOs, CIOs, and COOs.

SAP has designed offerings addressing needs of customers in all size segments. For the large enterprise, SAP`s offerings combine software solutions with special incentives to make acquiring and implementing these solutions even easier. Each of these can be easily consumed to deliver rapid return on investment and operational improvements, and focus on issues that companies everywhere are facing due to global market environments.

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