New Era Cap Hangs Hat on SAP Solution

Feature Article | November 14, 2007 by admin

As part of an organizational commitment to improving the customer experience, the SAP solution will align IT performance with overall corporate goals, enabling New Era Cap to speed up delivery of new cap models to its diverse customer base. The new solution, specifically designed for the apparel industry, will replace an existing Oracle system and will be rolled out across the company’s U.S. and European operations.

Founded in 1920, New Era Cap makes more than 34 million licensed and non-licensed caps a year, with internal divisions in the United States, Canada, Japan and Europe. The company is renowned for its storied partnership with Major League Baseball (MLB), for which it manufactures the uniform caps of every major and minor league baseball team.

“The SAP Business All-in-One solution will speed product delivery by helping us better navigate a complex network of suppliers and partners, ensuring that our customers have a reliable and rewarding purchasing experience,” said John DeWaal, vice president, Brand Communication, New Era Cap. “SAP’s best practices for the apparel industry, combined with built-in business intelligence and demand planning capabilities, will enable us to better understand and meet our customer needs.”

With tens of thousands of cap designs produced annually, New Era Cap required an updated solution to optimize complex supply chain processes, improve inventory control and increase the order fill rate. The SAP Business All-in-One solution, delivered by SAP solution partner CIBER, is tailored to apparel industry processes, with specific processes for purchasing, inventory and distribution.

“By leveraging technology to more effectively deliver on its business objectives and improve customer satisfaction levels, New Era Cap continues to display the passion and intelligence that has placed it at the forefront of the apparel industry,” said Bill McDermott, president and CEO, SAP Americas and Asia Pacific Japan. “With the SAP Business All-in-One solution, growing companies like New Era Cap gain vertical expertise and improved control over expanding operations, ensuring they remain in midseason form.”

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