SAP Names Geraldine McBride President of Asia Pacific

November 13, 2006 by SAP News 0

SingaporeSAP AG (NYSE: SAP) today announced the appointment of Geraldine McBride as president of its growing Asia-Pacific region and a member of the global Field Leadership Team. Effective Jan. 1, 2007, McBride will assume the position from outgoing president and CEO Hans-Peter Klaey, who will head up a new global organization unit as president of Global Small and Midsize Enterprises (SMEs). (See related press release: SAP Names Hans-Peter Klaey to Lead Global Small and Midsize Enterprise Business Organization.)

With more than 12 years at SAP, McBride has earned a reputation for her track record in transforming and growing successful businesses while building solid relationships with customers and partners. As CEO and managing director of SAP Australia and New Zealand (ANZ), she successfully doubled software revenue and substantially grew the business over four years. Supported by an experienced leadership team, the ANZ hub is today a major subsidiary for SAP in Asia Pacific. Today, SAP is recognized as a premier employer in ANZ and SAP’s employee engagement score was in the high-performance zone of the “Hewitt Best Employers in Australia and New Zealand 2005 Study,” a study managed by Hewitt Associates to identify the organizations whose people practices distinguish them as outstanding places to work.

Prior to her leadership at SAP ANZ, McBride spent three years with SAP America, playing a strategic role advancing SAP offerings in the areas of manufacturing, retail, consumer products and customer relationship management (CRM), and leading the transformation of the U.S. Field Organization. Before that, McBride was a managing director of SAP New Zealand for four years from 1996 to 2000. New Zealand-born and educated, McBride graduated in Wellington with a Bachelor of Science (BSc) degree and started her career at SAP driving sales for the company in Cape Town, South Africa. McBride has over 20 years experience in the IT industry, starting her career with IBM New Zealand in 1985.

“The Asia-Pacific region represents a key opportunity of growth for SAP, and we have achieved major market breakthroughs in the region under Hans-Peter’s leadership,” said Léo Apotheker, president, Customer Solutions and Operations, and member of the SAP AG Executive Board. “In her new role, we expect Geraldine and her team to build on this terrific foundation and continue to grow our presence in this important part of the world.”

Klaey and McBride will ensure there is a smooth transition during this period. McBride, who will relocate to Singapore, will be responsible for all Asia-Pacific markets, including Australia/New Zealand, China, Hong Kong, Taiwan, India, Indonesia, Japan, Korea, Malaysia, the Philippines, Singapore, Thailand and the emerging Asia-Pacific markets. During the transition phase, McBride will announce her successor for the Australia/New Zealand hub.