SAP targets aggressive growth in Orissa

April 24, 2007 by SAP News 0

Wins Paradeep Phosphates Limited – a leading fertilizers company from the region as a customer
Focuses further on the SME segment and key verticals including Chemicals, Mining, Metals and Engineering, Construction and Operations

BhubaneshwarSAP India, the leading provider of business software solutions, today announced significant success and growth plans for the fast growing enterprise software solutions market in Orissa.

“Orissa’s mineral wealth and strategic location offers tremendous growth potential and has attracted investment across segments like steel, aluminum, power, refineries, and infrastructure” said Ms. Moushumee Basu Roy , Regional Director, East, SAP India. “Today, to tap the global opportunities and to streamline operations, enterprises in Orissa are adopting enterprise software solutions. SAP is witnessing that large, medium and small enterprises across Orissa are fast adopting software solutions. SAP, with its broad range of solutions for enterprises of all sizes and over 26 vertical specific solutions, is well poised to be the preferred enterprise software solutions vender for enterprises in Orissa”.

Paradeep Phosphates Limited chooses SAP

Signifying the growth momentum of SAP in the state, SAP announced that Paradeep Phosphates Limited (PPL), a premier fertilizer company in the state of Orissa has selected SAP ERP to achieve operational efficiency, streamlining of the manufacturing process and to have visibility across the entire business.

“We were on the lookout for a solution that would comprehensively cover all our business functions and help us achieve operational excellence. After a thorough evaluation, we decided to opt for SAP ERP – for its reliability, rich functionality and most importantly, the industry specific features offered by the solution”, said Mr. V Seetaramaiah, General Manager-IT, Paradeep Phosphates Limited, elaborating the reasons for choosing SAP. “Besides, SAP offers the highest integration between different business applications and the openness to integrate with third party solutions and web based architecture. We would be implementing SAP across the most critical functions including Sales and Distribution, Financial and Controlling, Production Planning, Plant Maintenance, Material Management & Procurement, HR and Payroll”

Siemens Information Systems Limited would be the implementation partner. SAP’s other customers in the state include Orissa Mining Corporation Ltd

SAP’s two pronged growth strategy for Orissa – focus on SME segment and key verticals

To drive its future growth in the state, SAP would focus on the vast pool of SMEs in the state. SAP would offer SAP All-in-One and SAP Business One solutions tailor made for the SME segment in India.

SAP All-in-One: Comprehensive and Proven Software, with Experience Built-In

SAP’s complete business solution, SAP All-in-One, has been enhanced to meet the needs of midsize companies. A unique feature of the solution is that it has taken the best practices followed by industry leaders and built them into a single integrated system to enables mid-sized enterprises to optimize all facets of business operations to manage both operational efficiency and growth.

Based on SAP ERP 2005 and SAP CRM, SAP All-in-One can address the business software requirements of the most demanding midsize organizations. ERP software provides a fully integrated system to support core business processes, from financials and purchasing to inventory, production, human resource management and integrated sales, marketing, and service capabilities for efficient customer relationships. This coupled with the solutions business analytics and reporting capabilities provide enterprises with full visibility into business operations and performance.

Studies have shown that SAP All-in-One users gain a number of specific benefits from SAP Best Practices usage, including:

• Deployments took half of the usual consulting and customer resources

• Deployment times were reduced an average of 32 percent with a savings of between 14 and 100 man days

• Average project duration was reduced by 10 weeks through productization from 30 weeks on average

• Solution fit out of the box was as high as 70% of customer requirements

SAP Business One – SAP’s solution for the small enterprises

SAP Business One is a robust business management tool to enable small enterprises to harness the potential that the Global Economy provides to grow. Tailor-made for India, SAP Business One delivers the capabilities that small businesses want, in a single, affordable and easy to implement / use software solution. SAP would deliver these solutions via a powerful distribution channel spread across the length and breadth of the country with all related services being offered through leading local IT vendors. SAP Business One joins the already successful mySAP All-in-One, which is the Business Solution of choice of the Indian SME’s.

SAP to offer industry specific solutions to key verticals in Orissa

SAP would offer its industry specific solution portfolio to key and emerging verticals in Orissa. SAP’s industry specific solutions are built on open architecture of the SAP NetWeaver platform, enabling enterprises to collaborate with business partners, acquire and service customers, thereby gaining a competitive advantage in today’s dynamic business demands . Some of the key verticals focused by SAP in Orissa include-
Chemicals – SAP for Chemicals solutions enable chemical manufacturers to manage their entire enterprise. With SAP solutions, enterprises can integrate commercial, manufacturing, and financial processes to enable rapid, visible changes — from the executive suite to the plant floor — and align customer and supplier processes to improve sales, purchasing, shipping, and inventory management.
Metals – SAP for Mill Products: Primary Metals – A rapidly changing business environment presents today’s primary metals companies with an assortment of conflicts. Higher product demand, higher costs for raw material and energy, mergers and acquisitions, product specialization intended to combat increased competition etc. increases the need for additional services. SAP solutions for primary metals can help enterprises address a spectrum of business processes – from collaborative product design through manufacturing and sales — as well as internal financial and success controls.
Metals – SAP for Mill Products: Primary Metals – A rapidly changing business environment presents today’s primary metals companies with an assortment of conflicts. Higher product demand, higher costs for raw material and energy, mergers and acquisitions, product specialization intended to combat increased competition etc. increases the need for additional services. SAP solutions for primary metals can help enterprises address a spectrum of business processes – from collaborative product design through manufacturing and sales — as well as internal financial and success controls.
Metals – SAP for Mill Products: Primary Metals – A rapidly changing business environment presents today’s primary metals companies with an assortment of conflicts. Higher product demand, higher costs for raw material and energy, mergers and acquisitions, product specialization intended to combat increased competition etc. increases the need for additional services. SAP solutions for primary metals can help enterprises address a spectrum of business processes – from collaborative product design through manufacturing and sales — as well as internal financial and success controls.
Mining – Developed in collaboration with global mining companies and independent software vendors to meet the needs of this specialized industry, SAP for Mining solutions gives mining companies greater visibility into mining operations – improving day-to-day collaboration and insight, and providing accurate reporting for strategic decision-making. With integrated operations management and supply chain capabilities, enterprises can lower cost, increase output, improve equipment maintenance, enhance organizational flexibility, and improve global competitiveness.
Engineering, Construction and Operations (EC&O) – SAP for Engineering, Construction & Operations solutions reflect our 30 years of experience in working with EC&O customers. With SAP for EC&O, enterprises can improve the performance off all business processes within the project and plant life cycles, collaborate more closely with suppliers, subcontractors, operators, and customers.

SAP’s success in India
SAP is a worldwide leader in providing business software solutions to enterprises of different sizes operating across verticals. SAP is entering to capture the Orissa market with a lot of conviction and experience in the related verticals.
Some of SAP’s leading customers in the related verticals include names like Adhunik Corporation Ltd, Tata sponge Iron Ltd, Corporate Ispat Alloys Limited, Hindustan Zinc, Jindal Steel & Power Ltd, Tata Metaliks Ltd, Visa Steel from the Metal vertical. Neyveli Lignite Corporation Ltd and MSPL Ltd from the Mining vertical. ABB Ltd, Bharat Earth Movers ltd, Bharat Heavy Electricals Limited, Godrej Properties Ltd, Havell’s India Limited, Lakshadweep Development Corporation Limited, Maestro Engineering Pvt Ltd, DCM Engineering and TRF Ltd from Engineering & construction vertical. The Fertilizer vertical has customers like Chambal Fertilizers, Excel Crop Care Ltd, Godrej Agrovat Ltd, Deepak Fertilizers, DCM Shriram and Nagarajuna Agrichem Ltd.
The length and breadth of its customer base is a reassurance of SAP’s expertise and success in catering to the verticals that will derive growth in the region in years to come.

SAP’s Leadership in the Indian market

SAP’s solutions empower over 1348 Indian enterprises from across large, mid-sized and small enterprises with the benefits of world class enterprise software solutions to accelerate growth through innovation. SAP’s Indian customer base features over 883 SME customers. In early 2006, SAP had become the first enterprise software solutions vendor to cross the 1000 customer mark in India. Signifying the continued momentum, SAP India has signed on 498 new customers in 2006.