Independent Research Firm Recognizes SAP as Asia Pacific Japan Market Share Leader for CRM, ERP and SCM

November 14, 2007 by SAP News 0

News Brief

SingaporeSAP Asia Pacific Japan, the leading provider of enterprise software solutions, today announced that Gartner, Inc., the renowned independent research firm, has recognized SAP as the Asia Pacific and Japan 2006 market share leader for the enterprise resource planning (ERP), customer relationship management (CRM) and supply chain management (SCM) markets. The three SAP business applications – SAP® CRM, SAP® ERP and SAP® SCM – are all valuable solutions within the SAP® Business Suite.

The Gartner report detailing Asia Pacific and Japan CRM market share (“Market Share: CRM Software, Asia/Pacific and Japan, 2006;” Yanna Dharmasthira, Sharon Mertz and Chris Pang; August 2007) finds SAP leading the CRM market, as measured by total CRM software revenues for 2006, with a total market share of 32.1 percent in Asia/Pacific and Japan, placing 17.1percentage points above its closest competitor.

The latest Gartner report on Asia Pacific and Japan ERP market share (“Market Share: ERP Software, Asia/Pacific and Japan, 2006;” Yanna Dharmasthira, Chris Pang, Chad Eschinger and Koji Motoyoshi; July 2007) estimates that SAP leads the ERP market, as measured by total software revenues for 2006, with a total market share of 31.6 percent in Asia Pacific and Japan. This measure surpasses SAP’s closest competitor in the space by 18 percent of Asia Pacific Japan ERP market share. Within the ERP market, SAP is also further noted as the leader in several relevant categories, including financials and human capital management solutions.

The Gartner report profiling Asia Pacific Japan SCM market share (“Market Share: SCM Software, Asia/Pacific and Japan, 2006;” Yanna Dharmasthira, Chad Eschinger and Koji Motoyoshi; July 2007) states that SAP is leading the SCM market, as measured by total SCM software revenues for 2006, with a total market share of 24.7 percent in Asia/Pacific and Japan, surpassing the second-ranked competitor at 14.9 percent.

“In my opinion, SAP is the leader of the applications market in Asia Pacific and Japan because of the value proposition we provide to our customers both on the individual application level as well as across our entire suite,” said Geraldine McBride, President and CEO, SAP Asia Pacific Japan. “The CRM, ERP and SCM applications from SAP offer our customers a smooth transition to enterprise service-oriented architecture, innovation with limited business disruption through our unparalleled program for solution enhancement, and a robust set of industry solutions for more than 26 industries.” (See July 31, 2007 press release entitled, “SAP Furthers its Leadership of the Business Applications Market by Delivering a New Wave of Innovations for SAP® ERP”)