WILDLIFE PARKS RUN WILDER ON SAP

February 28, 2011 by SAP News 0

Wildlife Reserves Singapore (WRS) chooses SAP® ERP Solutions to modernise its IT system

SINGAPOREWildlife Reserves Singapore (WRS), which operates award winning parks including the Night Safari, Jurong Bird Park and Singapore Zoo, will be using SAP Business All In One (SAP BAIO) – Financial, Materials and Inventory management, Sales and Distribution – along with SAP Business Objects to track its operations.

The new IT solution from SAP has several goals including providing an integrated view of ticket sales, supporting end-to-end management of the supply chain for its restaurant business, and establishing a platform for more streamlined compliance with environmental health and safety regulations.

Finance Director of WRS, Ms Thang Koon Tee says: “As operations within WRS grow, there is a need for us to upgrade our existing IT infrastructure in order to operate more efficiently and effectively. Previously, SME financial packages and Excel served as adequate tools for our processing, reporting and analysis purposes. However, it is now important that traditional financial tasks be mechanized and integrated in real time for greater productivity based on best practice standard of procedures. SAP with its strong business process methodology and integration tools is the best partner to support this initiative.”

The prime focus of the project is to allow WRS real-time visibility of their ticketing counters and revenue generated from the counters. The system allows flexibility to integrate the front-end point of sales (POS) solution with the back-end SAP BAIO operational system used by the staff to manage the company’s shops and restaurants. This platform gives accurate data, allowing management to make informed strategic decisions.

Michael Lim, Group Chief Operating Officer of ObTech Asia Pacific and SAP’s implementation partner for the project, says: “ObTech Asia Pacific is proud to stand alongside Wildlife Reserves Singapore in the service industry to adopt the SAP Business All-In-One solution. This not only marks a great success for this organization but a leap forward for all businesses in the industry. As a Gold Partner of SAP, we are confident of delivering the SAP Business All-In-One in a way that fits perfectly to Wildlife Reserves Singapore’s needs to further improve their productivity and ROI. Our focus and commitment for this project is high on the agenda.”

With SAP solutions, WRS’ financial tasks can now be re-designed to include higher value adding activities compared to traditional data processing that was done previously. The end result is secure data, IT-enabled applications, as well as real-time and accurate reports for sound business decisions.

Kowshik Sriman, Managing Director, SAP Singapore says: “SAP is driving technology innovation ahead of industry standards; that’s why the best run businesses run SAP. The plan to transform and modernise WRS’s IT system across its three parks reflect the commitment of WRS to efficiency, productivity and transparency that can only be achieved with a well integrated system and a dedication to best practices. We are delighted that WRS has chosen SAP and we look forward to a very successful project and long-term engagement with them.”

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About SAP
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About Wildlife Reserves Singapore
Wildlife Reserves Singapore (WRS) is the parent company of award-winning attractions Jurong Bird Park, Night Safari, Singapore Zoo and the upcoming River Safari. WRS parks strive to be world-class leisure attractions, providing excellent exhibits of animals and birds presented in their natural environment for the purpose of conservation, education and recreation. In 2009, Jurong Bird Park served 900,000 visitors, the Night Safari, more than 1.1 million visitors and Singapore Zoo welcomed more than 1.6 million visitors.

WRS parks are the first zoological institutions in Southeast Asia to achieve both ISO 14001 and OHSAS 18001 certifications, which indicate compliance with the highest standards in environment, health and safety standards.

In the areas of conservation and research, WRS parks have undertaken multiple projects, which focus on species such as the oriental pied hornbill, pangolin and orang utan, through collaborations with various organisations and institutions. Recent conservation efforts include hosting a regional Asian pangolin conservation workshop. All WRS parks are designated rescued wildlife centres by the governing authority.

WRS office is located at 80 Mandai Lake Road Singapore 729826. More information can be found at www.wrs.com.sg.

About ObTech
ObTech is a global information technology company, wholly owned by NEC Corporation Japan.  We focus on helping clients integrate the best of breed IT solutions in their businesses.  Established in 1996, ObTech today is a leader for One-Stop Enterprise Business Solutions for MNCs and SMEs. To offer a full range of technologies & services, ObTech teams up with strong industry-leading companies including IBM, and SAP.

Our vertical industry focus includes Retail, Consumer Products, Chemical, Wholesale & Distribution and High Tech Manufacturing and we are dedicated to expanding and diversifying our services to more industries, providing end to end services from consulting, solutions, technology implementation, infrastructure support and maintenance to IT recruitment and training certification.

ObTech is a key partner of SAP for SAP Business One, SAP Business All-in-One, and SAP Business All-in-One Fast Start Program; and the first Gold Channel Partner of SAP in South East Asia. As a certified SAP Support Centre in South East Asia using SAP Solution Manager – Service Desk software, ObTech provides quality helpdesk support to SAP users in the region.

ObTech has more than 300 customers worldwide, and the company’s current focus is in the South East Asian market, with Regional Head Office in Singapore and offices in Malaysia, Philippines and Thailand. ObTech’s market leadership has grown from strength to strength. By putting operational tools directly in the hands of its clients, ObTech is set to become a market leader in Enterprise Business Solutions.

For more information, please visit www.ObTechGlobal.com.

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