It Doesn’t Take an Einstein to Figure Out Who’s Leading the Intelligent Enterprise

Feature Article — In today’s era of fake news, it’s becoming more difficult to separate order from bluster, insight from obtuseness and fact from fiction. And while Silicon...

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May 29, 2017 by Tim Clark 13

How Game Theory is Taking Marketing to the Next Level

Feature Article — Marketing tactics tend to stick to a tried-and-tested principle: If you’re marketing something consumers don’t need to survive, target their emotions, rather than their logic....

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May 26, 2017 by Adam Winfield 11

SAPPHIRE NOW: The Age of Openness

Feature Article — The business world is changing at a faster rate than ever before. Shifts in consumer behavior, the need for increased personalization, and faster, shorter product...

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May 23, 2017 by Bernd Leukert 178 Hot Story

How to Keep Workplace Loyalty From Becoming Extinct

Feature Article — In our parent’s generation, employees were lifers and the loyalty between workers and companies was often unbreakable; a life-long relationship that spanned decades. Today, loyalty in...

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May 11, 2017 by Atle Erlingsson 75

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