SAP and Sybase Unveil Plans for Combined ERP, Data Management Solution

May 17, 2011 by SAP News 0

SAP® ERP Application to Run on the High-Performance Sybase Adaptive Server Enterprise (ASE);

Combined Solution to Maximize Value With Greater Efficiency,
Instant Access to Critical Business Information and Lower Cost for SAP Customers

ORLANDO, Fla.

SAP AG (NYSE: SAP) and Sybase, Inc., an SAP company and industry leader in enterprise and mobile software, today announced plans to make the enterprise resource planning (ERP) application SAP® ERP the first SAP® Business Suite application running on Sybase Adaptive Server Enterprise (ASE) – the same high-performance relational database management system (DBMS) that powers Wall Street. In combining SAP applications with Sybase technology, along with harmonized customer services and support, the companies aim to offer organizations worldwide a new database option for running SAP applications and accessing critical information, powering significant efficiency gains and cost reductions. The announcement was made at SAPPHIRE® NOW, being held in Orlando, Florida, May 15-18, 2011, where pilot customers will be showcasing how they are using SAP ERP on Sybase ASE.

Today’s enterprises require instant and guaranteed access to their enterprise applications and data at affordable costs. Sybase ASE is an integral part of the SAP solution stack. The companies’ plans foresee SAP ERP releases being certified out-of-the-box with the latest Sybase ASE in-market releases, and the life cycle of Sybase ASE being fully synchronized with SAP maintenance policies to simplify release and deployment planning for customers. Additionally, with the tight integration between SAP and Sybase, customers will be able to engage with a single partner focused on efficient business operations and on providing attractive licensing and maintenance terms and conditions. Ramp up and general availability of the combined solution is planned for later this year.

“Clients have clearly articulated their desire to migrate to other database and application platforms,” said Martin Fink, senior vice president and general manager, Business Critical Systems, HP. “SAP and HP have reinforced their commitment to customers in support of open solutions with long-term committed roadmaps for SAP business applications and Sybase ASE for the HP-UX operating environment. For clients looking to migrate, we offer a powerful open alternative based on HP, SAP and Sybase solutions that provide better TCO, increased agility and longevity.”

“SAP solutions enable enterprises to execute and optimize business and IT strategies by delivering a platform that runs essential, industry-specific and business-support processes,” said Sanjay Poonen, president, Global Solutions, SAP. “With more than 30,000 customers, Sybase ASE is a proven leader in enterprise database management. Sybase ASE is a great alternative database for the large base of SAP customers looking for options to improve operational efficiency and reduce overall costs.”

“In order to thrive in today’s business environment, mission-critical data management systems have to meet tough challenges in performance, operational risk and efficiency, while maintaining low operational costs – all challenges that Sybase ASE addresses,” said Dr. Raj Nathan, executive vice president and chief marketing officer, Sybase. “Now, through working closely together, SAP and Sybase aim to deliver Sybase ASE with SAP applications to easily deliver business and industry-specific functionality. This co-innovation will help advance SAP’s place in the market by supplying users with a reliable, proven database server that is perfectly tailored for – and greatly maximizes the value of – SAP applications.”

“Red Hat has a long-standing partnership with both Sybase and SAP,” said Gus Robertson, vice president, Global Business Development at Red Hat, Inc. “With SAP offering enterprise solutions on Sybase ASE, there is greater market choice, and choice drives innovation and lower cost for customers. Red Hat has a well-established reputation for lowering TCO and we look forward to continuing that tradition by offering customers the choice of running SAP with Sybase ASE on Red Hat Enterprise Linux.”

The strong momentum of Sybase ASE is carried by a very committed customer base with a 97 percent customer satisfaction rate due to its high performance, rock-solid reliability, world-class technical support and low cost of ownership. The planned combination of SAP applications with Sybase ASE will provide a superior alternative platform for new and existing customers, offering optimal integration with a continued commitment to provide SAP customers with end-to-end application and database solutions, meeting the highest level of customer requirements at low overall costs.

With this release, SAP and Sybase will continue to build a foundation for long-term growth of Sybase ASE, investing in technology innovations and certifying Sybase ASE with key SAP Business Suite applications. Further planned development efforts will extend the certification to additional SAP applications, including the most recent releases and enhancement packages of the SAP® Customer Relationship Management, SAP® Supplier Relationship Management, SAP® Product Lifecycle Management and SAP® Supply Chain Management applications, as well as the SAP NetWeaver® Portal component, the SAP NetWeaver® Process Integration offering and the SAP NetWeaver® Business Warehouse component.

SAP and Sybase are currently piloting a program of SAP ERP running on Sybase ASE with select customers. General availability is planned for later this year.

For announcements, blog posts, videos and other coverage during the event, visit the SAPPHIRE NOW newsroom.

SAPPHIRE® NOW
With SAPPHIRE® NOW, SAP offers its customers, partners and prospects even more opportunities to engage in dialogue with peers, participants and thought leaders around the globe. Being held in Orlando, Florida, May 15-18, 2011, this enhanced, real-time event connects attendees on site with global participants through state-of-the-art broadcast studios and an online experience that incorporates the latest social media and community functionality. Whether on site or online, participants can gain insight as to how SAP is delivering on its product strategy and helping organizations around the world to run better. For more information, visit www.sapphirenow.com. Follow SAPPHIRE NOW on Twitter at @SAPPHIRENOW and visit the event newsroom at www.sapphirenow.news-sap.com.

Note to Editors:
Webcasts, announcements, media roundtables, keynote presentations and blog posts from SAPPHIRE NOW will be available in the event’s newsroom at: www.sapphirenow.news-sap.com. To preview and download broadcast-standard stock footage and press photos digitally, please visit www.sap.com/photos. On this platform, you can find high-resolution material for your media channels. To view video stories on diverse topics, visit www.sap-tv.com. From this site, you can embed videos into your own Web pages, share video via email links and subscribe to RSS feeds from SAP TV. Follow SAP on Twitter at @sapnews.

About Sybase
Sybase, an SAP company, is the industry leader in delivering enterprise and mobile software to manage, analyze and mobilize information. We are recognized globally as a performance leader, proven in the most data-intensive industries and across all major systems, networks and devices. Our information management, analytics and enterprise mobility solutions have powered the world’s most mission-critical systems in financial services, telecommunications, manufacturing and government. For more information, visit www.sybase.com. Read Sybase blogs: blogs.sybase.com. Follow us on Twitter at @Sybase.

About SAP
As market leader in enterprise application software, SAP (NYSE: SAP) helps companies of all sizes and industries run better. From back office to boardroom, warehouse to storefront, desktop to mobile device – SAP empowers people and organizations to work together more efficiently and use business insight more effectively to stay ahead of the competition. SAP applications and services enable more than 170,000 customers (includes customers from the acquisition of Sybase) to operate profitably, adapt continuously, and grow sustainably. For more information, visit www.sap.com.

Sybase is a registered trademark of Sybase, Inc. or its subsidiaries. SAP and other SAP products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of SAP AG in Germany and in several other countries all over the world. All other company and product names mentioned may be trademarks of the respective companies with which they are associated.

Any statements contained in this document that are not historical facts are forward-looking statements as defined in the U.S. Private Securities Litigation Reform Act of 1995. Words such as “anticipate,” “believe,” “estimate,” “expect,” “forecast,” “intend,” “may,” “plan,” “project,” “predict,” “should” and “will” and similar expressions as they relate to SAP are intended to identify such forward-looking statements. SAP undertakes no obligation to publicly update or revise any forward-looking statements. All forward-looking statements are subject to various risks and uncertainties that could cause actual results to differ materially from expectations. The factors that could affect SAP’s future financial results are discussed more fully in SAP’s filings with the U.S. Securities and Exchange Commission (“SEC”), including SAP’s most recent Annual Report on Form 20-F filed with the SEC. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of their dates.

Copyright © 2011 SAP AG. All rights reserved.
SAP, R/3, mySAP, mySAP.com, xApps, xApp, SAP NetWeaver and other SAP products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of SAP AG in Germany and in several other countries all over the world. All other product and service names mentioned are the trademarks of their respective companies. Data contained in this document serve informational purposes only. National product specifications may vary.

For customers interested in learning more about SAP products:
Global Customer Center: +49 180 534-34-24
United States Only: 1 (800) 872-1SAP (1-800-872-1727)

For more information, press only:
SAP Press Office, +49 (6227) 7-46315, CET; +1 (610) 661-3200, EDT; press@sap.com
Scott Malinowski, Sybase, +1(978) 287-1793, scott.malinowski@sybase.com
Jeff Neal, Sybase, +1(925) 236-5035, jeff.neal@sybase.com
Theresa Bellagamba, Bite Communications, +1(415) 365-0387

During SAPPHIRE NOW (from May 15 to 18), to speak with press contacts on site, please dial the SAP press room: +1 (610) 661-0469.

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