“We would like to intensify the relationship with our existing customers and potential business customers in the area,” says Patrick Ganzmann, managing director of movento GmbH, explaining the decision to expand into Bulgaria.
Access to highly-qualified IT experts has made Bulgaria, and especially the city of Plovdiv, an attractive location for developing e-business solutions, mobile applications, and user interfaces. “We have here an ideal environment with a large pool of excellent IT specialists,” says Ganzmann.
movento’s Bulgarian subsidiary is headed by Borislav Minkov. As a former manager at SAP Labs in Bulgaria and at SAP in Walldorf, Germany, he has good contacts in the CRM field in both countries.