SAP SPECTRUM: What exactly is an SAP Business Suite customer?
Martin Riedel: In a word, SAP Business Suite customers are companies that use any, a combination of, or all SAP Business Suite applications. Let me give you some historical perspective: It was enterprise resource planning (ERP) that made SAP great. Market analysis and customer requirements then led to the development of other applications to complement the SAP ERP application.
These included SAP Supply Chain Management (SAP SCM), SAP Supplier Relationship Management (SAP SRM), SAP Customer Relationship Management (SAP CRM), and SAP Product Lifecycle Management (SAP PLM). Together with SAP ERP, these are the core applications that make SAP Business Suite. Our customers understandably required us to integrate these applications even further. That’s why we brought these applications together in SAP Business Suite 7 and harmonized the development and support cycles.
SAP SPECTRUM: The news about SAP Business Suite 7 is that new functionality will be delivered continually in enhancement packages. How has the market reacted so far?
Martin Riedel: Very positively. Customers particularly appreciate the fact that they can implement new business functions selectively and control the activation of them based on their specific requirements. As of late September, some 4,000 customers are already using enhancement packages.
Free download: The current issue of SAP SPECTRUM December 2009.