Nokia and SAP are cooperating to effectively combat the counterfeiting of consumer products with the newly founded company Original1. Its solution combines SAP software with mobile phone technology: with a normal cell phone, consumers can identify exactly where a product comes from – and if it’s genuine or fake.
Original1: Fighting against Counterfeits
More in Consumer Products
Customers Have Strong Feelings About Toothpaste. This Startup Uses AI to Help Companies Understand Those Sentiments.
Feature Article — Manufacturers and retailers still can’t quickly make sense of customer sentiments. Startup Revuze uses artificial intelligence (AI) to analyze customer opinions across different external channels...
Fashion Leader Partners with SAP to Become an Intelligent Enterprise
Feature Article — Innovation is baked into everything that fashion juggernaut Tapestry does. Now the company is unifying all three of its brands on one SAP platform for...
Three Cloud Innovation Lessons in the Experience Economy
Feature Article — At first glance, online food delivery, quality education, and fine wines might sound like very different market sectors. But one thing they have in common...