New Executive Hire Sameer Patel to Advance Social Enterprise Strategy at SAP

This week, we took another important step in accelerating our social enterprise strategy with the hiring of social computing and technology expert Sameer Patel as global vice president, Enterprise Social Software. Sameer will lead the solutions and go-to-market for collaboration and social software from SAP.

As companies that use social technologies are more likely to be market leaders(1) and ‘improving collaboration’ is a top 10 priority for 2012 for CIOs(2),  SAP is committed to enabling companies to reap the results of social technologies to drive their businesses ahead. I am pleased that Sameer will be joining us to deliver on our vision.

SAP has recognized and invested in the power of collaborative technologies for more than a decade, starting with SAP Enterprise Portal in 2001. Since then, we’ve added many key social advancements to our strategy including SAP StreamWork, Crossgate, SAP Sales OnDemand, our recent acquisition of SucessFactors Jam social technology and more. Today, more than 25,000 companies of all sizes use SAP social and collaborative solutions.

Our commitment to social and collaborative technologies is key to our company’s success and to the success of our customers. My boss, Sanjay Poonen, has passionately shared that collaboration, combined with our SAP HANA, in-memory technology, core applications, mobile solutions and analytics capabilities provides the most comprehensive approach in the industry to ensure our customers can drive the best results in an ever-changing, hyper-competitive environment.

Sameer joins us from The Sovos Group, a consulting and execution planning firm working with leading organizations to accelerate employee, customer and partner performance through the use of social and collaboration technology. Sameer was a fellow partner at Sovos where he led engagements for Fortune 500 companies such as Intel, Nike and McKesson to design business transformations via the use of social computing constructs and technology. Prior to The Sovos Group, Sameer held positions as managing director of Span and director of Strategy and Business Development at LiquidThinking and marchFIRST. Those of you entrenched in the enterprise social media arena are probably familiar with Sameer; others may want to get acquainted through his Pretzel Logic blog. We are looking forward to tapping into Sameer’s experience. Stay tuned for a future blog post from Sameer on his vision and plan for SAP’s social strategy.

John Schweitzer is senior vice president and general manager of Analytics for SAP.


  1. McKinsey Quarterly, The Rise of the Networked Enterprise: Web 2.0 finds its payday
  2. InformationWeek, October 2011