SAP Marketing and Communications today released a statement: “We are taking a significant and innovative step forward by putting all of our cloud offerings on the SAP HANA platform. Moving forward, SAP HANA will be the single, unified platform that enables businesses of all sizes across all industries and lines of business to run their entire business in the cloud more efficiently and effectively than ever before. SAP Business ByDesign will become part of the SAP HANA Cloud Platform, and will continue to be supported and actively promoted in its current functionality and scope through our extensive partner ecosystem. Optimizing the SAP Cloud portfolio on the SAP HANA platform will enable us to deliver the next-generation of innovation in the cloud along with dramatic price-performance improvement with all the benefits of simplicity in the cloud for our customers.”