
In an article in The New York Times, Chris Burton, head of Global Sponsorships at SAP, describes how 6 million miles of business travel have shaped his worldview and resulted in a personalized billboard from Delta on the Van Wyck Expressway in New York City. While out in the field immersing himself in the needs of SAP customers and target audiences, Burton has experienced the importance of carry-on luggage and the kindness of airline crew and staff. Read the article.