New SAP Contest Asks Small Business Owners: What’s Your Digital Dream for Your Business?


WALLDORFSAP SE (NYSE: SAP) today announced the Dream Digital contest that will give small business owners around the United States the chance to win SAP technology plus a $500 reward to help realize their digital dreams and transform their business; it runs until May 1, 2017.

Winners will be announced on May 5, 2017 — the last day of National Small Business Week — and they can win a prize* worth a total of $4,320. To enter, small businesses must submit a short video or essay online, detailing their digital dream for their business.

Winners will receive a gift card to be used toward the digital purchase of a bundle of insights from the SAP Digital Consumer Insight data service, which uses customer location data to improve marketing and sales activities; a one-year subscription to SAP Digital CRM, a simplified cloud CRM solution for individuals and small teams, but with enterprise-grade capabilities for sales, customer service and simple marketing campaign automation; and a one-year subscription to WorkConnect by SAP, a new recruiting solution from SAP announced today that helps remove the stress of hiring with easy job postings and candidate management — all in one web application.

“Small businesses have an incredible economic and social impact on the U.S. economy,” said Madhur Aggarwal, general manager, SAP Digital Commerce. “This contest is an opportunity to celebrate these businesses and help make their jobs a little easier through digital technology. The SAP offerings they can win provide insights for making better business decisions and simplify customer engagement and the hiring process. They are tools to fuel business success.”

WorkConnect by SAP is the newest addition to the SAP Digital portfolio, and the Dream Digital contest marks its debut in the U.S. market. It enables small-business users to reach dozens of job boards, track and manage candidates, and easily collaborate on team feedback. Users can post a job once and it automatically reaches multiple boards, saving hiring managers significant time. It’s an easy-to-use, cloud-based application with no training required, simple onboarding and an even easier purchase process. Access a free 30-day trial version or buy it digitally online at SAP Store. Available initially in the United States, the United Kingdom, Canada and France, SAP plans to expand it into other markets soon.

The submission process for the Dream Digital contest opens today and runs until April 23, 2017, at 11:59 p.m. EDT. During that time, small businesses can submit the aforementioned video or essay via this website, provided that they meet the predefined criteria. Public voting will commence on April 17, 2017, and end before midnight EDT on May 1, 2017. Votes can be cast on the Dream Digital contest website. For each vote or social share using the hashtag #DreamDigital, SAP will donate $1 to the Network for Teaching Entrepreneurship (NFTE),** a nonprofit organization dedicated to inspiring young people from low-income communities to stay in school and recognize business opportunities. Winners will be notified on May 5, 2017.

To learn more about the contest, visit https://digital.sap.com/dream-digital-contest/. For more information about SAP, visit the SAP News Center or follow SAP on Twitter at @sapnews.

Media Contacts:

Amanda Mountain, SAP, +1 (315) 878-2290, amanda.mountain@sap.com, ET
Jill Tornifoglio, FleishmanHillard, +1 (617) 692-0529, jill.tornifoglio@fleishman.com, ET

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*The winner will receive a gift card valued at $4,320, which equals the cost of a 5-pack of insights from SAP Digital Consumer Insight (valued at $1,390), a 1-year subscription for 50 users and 5 active job postings for WorkConnect by SAP (valued at $1,050), a 1-year subscription for 5 users of SAP Digital CRM (valued at $1,380) and a remainder of over $500 to support the winner’s digital dream.
**SAP will make a maximum donation of $20,000 to NFTE.