WALLDORF — SAP SE (NYSE: SAP) today announced it has for the first time been placed by Gartner Inc. as a leader in the 2019 Magic Quadrant for Sales Force Automation.*
Gartner defines sales force automation (SFA) as “systems that support the automation of sales activities, processes and administrative responsibilities for organizations’ sales professionals.”
According to the report, SAP was positioned in the Leaders quadrant based on its ability to execute and for completeness of vision.
“Today’s sales force must account for all interactions between an organization and a customer in order to be successful,” said Giles House, general manager, Sales Cloud, SAP. “By delivering a better selling experience, with data on every opportunity in one place, sales reps focus on accelerating the buying process instead of getting bogged down by manual data entry and admin. We believe that being named a leader in Gartner’s Magic Quadrant for Sales Force Automation validates our approach to building high-performance sales teams that strive to exceed revenue goals and win new customers.”
Access a complimentary copy of the Gartner Magic Quadrant for Sales Force Automation report.
Michael Baxter, SAP, +49 151 1719 6185, firstname.lastname@example.org, CET
SAP News Center press room; email@example.com
Jenny Radloff or Nikki Festa, PAN Communications, +1 (617) 502-4300, SAPCX@pancomm.com, ET
*Theodore Travis, Melissa Hilbert, Adnan Zijadic, Ilona Hansen, “Gartner Magic Quadrant for Sales Force Automation,” Gartner, June 26, 2019.
*Melissa Hilbert, Adnan Zijadic, “Gartner Magic Quadrant for Sales Performance Management,” Gartner, January 14, 2019. (SAP is included as “SAP (CallidusCloud)” following the acquisition of CallidusCloud by SAP in April 2018.)
***Christina Klock, Mark Lewis, Melissa Hilbert, “Gartner Magic Quadrant for Configure, Price and Quote Application Suites,” Gartner, November 5, 2018.
Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.
Any statements contained in this document that are not historical facts are forward-looking statements as defined in the U.S. Private Securities Litigation Reform Act of 1995. Words such as “anticipate,” “believe,” “estimate,” “expect,” “forecast,” “intend,” “may,” “plan,” “project,” “predict,” “should” and “will” and similar expressions as they relate to SAP are intended to identify such forward-looking statements. SAP undertakes no obligation to publicly update or revise any forward-looking statements. All forward-looking statements are subject to various risks and uncertainties that could cause actual results to differ materially from expectations. The factors that could affect SAP’s future financial results are discussed more fully in SAP’s filings with the U.S. Securities and Exchange Commission (“SEC”), including SAP’s most recent Annual Report on Form 20-F filed with the SEC. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of their dates.
© 2019 SAP SE. All rights reserved.
SAP and other SAP products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of SAP SE in Germany and other countries. Please see https://www.sap.com/copyright for additional trademark information and notices.