DUBAI — SAP SE (NYSE:SAP) announced today that it is helping to power the digital transformation of Expo 2020 Dubai, the upcoming World Expo taking place in UAE between October 20, 2020, and April 10, 2021.
The organizers are using solutions from SAP to help optimize processes and costs and deliver personalized experiences for an expected 25 million visits and 192 participating countries. The announcement will be made at Expo 2020’s Global Media Briefing held on October 20–22, 2019, to build international participant and visitor excitement a year ahead of the World Expo’s October 20, 2020, opening date.
“SAP is helping Expo 2020 Dubai transform the on-site experience for its visitors,” said Luka Mucic, member of the Executive Board and chief financial officer of SAP SE. “We are using global best practices so Expo 2020 Dubai can combine customer experience data, so-called X-data, with operational data, O-data, in real time. This helps Expo 2020 Dubai listen, understand and act on millions of participant and visitor data points in real time as part of our commitment to helping organizations become intelligent enterprises in the experience economy.”
Expo 2020 Dubai is currently using SAP S/4HANA for back-end financials, HR and procurement and the SAP C/4HANA suite for real-time visitor information. It is using the SAP Analytics Cloud solution and SAP Digital Boardroom for real-time analytics and visualized reporting for enhanced decision-making. Expo 2020 Dubai is also planning to implement the SAP Customer Checkout application to process retail sales transactions from hundreds of points of sale across the site.
At the Expo 2020 Global Media Briefing, SAP will demonstrate PODium, its interactive technology platform to assist People of Determination effectively navigate the Expo 2020 site. As an innovative enterprise software partner, SAP has co-developed the platform with Expo 2020 Dubai through the SAP Co-Innovation Lab location in UAE. The platform optimizes experiences for People of Determination based on their accessibility requirements, using analytics and experience management technologies from SAP – coupled with input from Internet of Things (IoT) and mobile tracking technologies.
“SAP is key to helping Expo 2020 Dubai deliver a seamless, integrated experience for organizers, participants and visitors,” said Mohammed Al Hashmi, chief technology officer, Expo 2020 Dubai. “We’re using the latest solutions from SAP in areas such as analytics and customer profiling to help tailor the Expo experience for millions of visitors based on their personal preferences.”
As the Experience Company powered by the Intelligent Enterprise, SAP is the market leader in enterprise application software, helping companies of all sizes and in all industries run at their best: 77% of the world’s transaction revenue touches an SAP system. Our machine learning, Internet of Things (IoT), and advanced analytics technologies help turn customers’ businesses into intelligent enterprises. SAP helps give people and organizations deep business insight and fosters collaboration that helps them stay ahead of their competition. We simplify technology for companies so they can consume our software the way they want — without disruption. Our end-to-end suite of applications and services enables more than 437,000 business and public customers to operate profitably, adapt continuously, and make a difference. With a global network of customers, partners, employees, and thought leaders, SAP helps the world run better and improve people’s lives. For more information, visit www.sap.com.
Note to editors:
To preview and download broadcast-standard stock footage and press photos digitally, please visit www.sap.com/photos. On this platform, you can find high resolution material for your media channels. To view video stories on diverse topics, visit www.sap-tv.com. From this site, you can embed videos into your own Web pages, share video via email links, and subscribe to RSS feeds from SAP TV.
For customers interested in learning more about SAP products:
Global Customer Center: +49 180 534-34-24
United States Only: 1 (800) 872-1SAP (1-800-872-1727)
For more information, press only:
Husain Al Tamimi, SAP, +971 56 6811641, email@example.com, UAE stadard time
Claire McPeak, SAP, +971 4 330 1777, firstname.lastname@example.org, UAE standard time
SAP News Center press room; email@example.com
Steve Baron, Wallis, +971 50 262 7441, firstname.lastname@example.org, UAE standard time
Any statements contained in this document that are not historical facts are forward-looking statements as defined in the U.S. Private Securities Litigation Reform Act of 1995. Words such as “anticipate,” “believe,” “estimate,” “expect,” “forecast,” “intend,” “may,” “plan,” “project,” “predict,” “should” and “will” and similar expressions as they relate to SAP are intended to identify such forward-looking statements. SAP undertakes no obligation to publicly update or revise any forward-looking statements. All forward-looking statements are subject to various risks and uncertainties that could cause actual results to differ materially from expectations. The factors that could affect SAP’s future financial results are discussed more fully in SAP’s filings with the U.S. Securities and Exchange Commission (“SEC”), including SAP’s most recent Annual Report on Form 20-F filed with the SEC. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of their dates.
© 2019 SAP SE. All rights reserved.
SAP and other SAP products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of SAP SE in Germany and other countries. Please see https://www.sap.com/copyright for additional trademark information and notices.