SAP demonstrates continued commitment to developers focused on SAP BusinessObjects portfolio

JohannesburgSAP AG (NYSE: SAP) today announced its continued commitment to helping developers focused on the SAP BusinessObjects portfolio to create and share reports that provide organisations with the information they need to optimise business performance.

The new Crystal Reports Developer Advantage offering provides developers a cost-effective licensing option to embed reporting capabilities within applications and to share those embedded reports with users outside of their organisation.

Since becoming an integrated part of the SAP community network, the SAP BusinessObjects community has grown 375% in seven months to 190 000 members, becoming the key communication platform for developers to share knowledge and add value to their business applications. The vibrant Crystal Reports developer community has fully embraced the new platform, posting over 7 000 new messages each month.

Crystal Reports Developer Advantage:

* Is a simple, economical way for independent software vendors (ISVs), value-added resellers (VARs) and IT departments in any organisation to distribute reports externally and include business intelligence (BI) capabilities within business applications.

* The current offering benefits companies with a one-time fee, royalty-free licence to share Crystal Reports embedded in applications to any number of external users, such as customers, vendors or partners.

* Enables developers to add more value to the applications they build or maintain, helping end-users to become more productive and make more confident decisions.

Expansion of the SAP BusinessObjects Community in 2008:

* Crystal Reports forum activity increased by 600%.

* Hundreds of blog posts from community members published, with three posts ranking in the top 10 for SCN page-views.

* Localised forums established for Chinese, Japanese and Korean languages.

Crystal Reports offering demonstrates continued market leadership:

* More than 5 million units shipped to developers worldwide.

* Won the Readers’ Choice Awards from ‘Visual Studio Magazine’ in the “Data Editing, Reporting, and Analysis Tools” category, for 13 consecutive years.

* Bundled with Microsoft developer solutions since 1993.

Supporting quotes:

* “For years we have worked with companies to extend reporting to their external portals,” said Kevin McManus, founder and president of McManus Software and Consulting. “Crystal Reports Developer Advantage now allows us to add the industry’s leading reporting tool directly into our clients’ Web sites for their external users. It empowers organisations to deliver data to customers, partners or anyone who needs real-time access to reports.”

* “Our continued investment in the Crystal Reports family of offerings builds upon our strong relationship with the developer community,” said James Thomas, vice-president of product management, Volume Business Unit, SAP. “This new licensing model benefits corporate developers, commercial developers and project managers alike, enabling them to more easily provide everyone with the information needed to make smart business decisions. It’s a win-win scenario for everyone. The tremendous increase in forums and posts by our vibrant community is a solid testament that our recent efforts to provide developers with products and knowledge that meets their needs is paying off.”


* Crystal Reports Developer Advantage is available through volume resellers, the SAP BusinessObjects online store and telesales and original equipment manufacturer (OEM) channels.

Michael Jones, SAP Africa Principal Sales consultant, says Crystal Reports has a strong and active developer community within South Africa, as developers take advantage of the Crystal Reports free runtime engine to provide world-standard reporting within their bespoke applications.


SAP is the world’s leading provider of business software (*), offering applications and services that enable companies of all sizes and in more than 25 industries to become best-run businesses. With more than 82 000 customers in over 120 countries, the company is listed on several exchanges, including the Frankfurt stock exchange and NYSE, under the symbol “SAP”.

The SAP BusinessObjects portfolio transforms the way the world works by connecting people, information and businesses. With open, heterogeneous solutions in the areas of business intelligence; information management; governance, risk and compliance; and enterprise performance management, the SAP BusinessObjects portfolio enables organisations to close the gap between business strategy and execution.

For more information, visit www.sap.com.

(*) SAP defines business software as comprising enterprise resource planning and related applications.

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