JOHANNESBURG, South Africa — It may have a distinct advantage, but Barloworld Equipment, a subsidiary of the Barloworld Group, realised the need to transform its business operations to maintain its competitive position. With its diverse operations, including technical service centres, warehouses across multiple locations, fractured data and equipment, Barloworld Equipment needed to transform its 12-year-old IT backend system to maintain pace with digital transformation demands.
Barloworld Equipment teamed up with Britehouse, an SAP partner that recommended a hosted CRM solution, SAP Cloud4Customer, which pools company data and delivers business intelligence functions. This would improve the planning and execution of sales, as well as bring service, marketing and e-commerce operations into the fold.
“We opted for SAP Cloud4Customer because it appeared not only to be able to solve our ongoing synchronisation issues, by providing online and offline transaction capability, but also provided us with a number of new options, including a full view of our many operations,” said Barloworld Equipment e-process manager, Andrew Kerr.
Barloworld Equipment is the first African customer to implement SAP Cloud4Customer and now has a single platform that delivers consolidated data management with mobility capabilities and provides real-time flow of information. The project team developed a proof of concept system within two weeks and had six months to implement the entire new solution.
“This project illustrates that Barloworld Equipment really comprehends that, in a highly competitive marketplace, a compelling and sustainable customer experience is built on information and end-to-end business integration. It also demonstrates that cloud-based solutions enable Barloworld Equipment to deliver these capabilities fast and flexibly,” said Ashley Boag, director of cloud at SAP Africa.
“The information fuelling insights leading to added value for Barloworld Equipment’s customers and, simultaneously, more efficient and flexible business processes, comes from many different sources; SAP’s cloud solutions like SAP Cloud4Customer are ideally suited to providing the integration and collaboration that enables Barloworld to retain its leadership position across Africa.”
Said Barloworld Equipment general manager: sales and supply chain, Lloyd Thomas: “This was the fastest SAP implementation with enterprise-wide impact with which I have been involved.”
The result was a backend system that met current demands and created opportunities for future innovation. This successful turnaround is also testimony that updating legacy systems is simple, can be completed without major disruption and in record time, even on a decentralised and highly customised IT backend.
For more information, visit the SAP Newsroom.
As market leader in enterprise application software, SAP (NYSE: SAP) helps companies of all sizes and industries innovate through simplification. From back office to boardroom, warehouse to storefront, on premise to cloud, desktop to mobile device – SAP empowers people and organizations to work together more efficiently and use business insight more effectively to stay ahead of the competition. SAP applications and services enable customers to operate profitably, adapt continuously, and grow sustainably. For more information, visit www.sap.com.
Any statements contained in this document that are not historical facts are forward-looking statements as defined in the U.S. Private Securities Litigation Reform Act of 1995. Words such as “anticipate,” “believe,” “estimate,” “expect,” “forecast,” “intend,” “may,” “plan,” “project,” “predict,” “should” and “will” and similar expressions as they relate to SAP are intended to identify such forward-looking statements. SAP undertakes no obligation to publicly update or revise any forward-looking statements. All forward-looking statements are subject to various risks and uncertainties that could cause actual results to differ materially from expectations. The factors that could affect SAP’s future financial results are discussed more fully in SAP’s filings with the U.S. Securities and Exchange Commission (“SEC”), including SAP’s most recent Annual Report on Form 20-F filed with the SEC. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of their dates.
2015 SAP SE. All rights reserved.
SAP and other SAP products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of SAP SE in Germany and other countries. Please see http://www.sap.com/corporate-en/legal/copyright/index.epx#trademark for additional trademark information and notices.
Note to editors:
To preview and download broadcast-standard stock footage and press photos digitally, please visit www.sap.com/photos. On this platform, you can find high resolution material for your media channels. To view video stories on diverse topics, visit www.sap-tv.com. From this site, you can embed videos into your own Web pages, share video via email links, and subscribe to RSS feeds from SAP TV.
For customers interested in learning more about SAP products:
SAP Africa (within SA): 0800 981334
SAP Africa (outside SA): +27 11 235 6045
For more information, press only:
Antonia Stafford Ashton, SAP Africa, +27 (21) 528 1700, firstname.lastname@example.org, CAT