High levels of responsiveness are essential to the success of any sales-focused business. Data suggests 35-50% of all sales go to the vendor that responds…
SAP CPQ Transforms the Sales Process
Constellation Research’s latest report has found that SAP’s configure, price, and quote offering, SAP CPQ, prompts both behavior change and better customer interactions in the…
Focus on Business Outcomes to Improve B2B Sales Efforts
The events of the past year have forced a rethink of how organisations engage in the B2B sales process. The so-called ‘Amazon Effect’ on B2C…
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