SAP Appoints Mark Taylor as Corporate Ambassador

Sydney, AustraliaSAP Australia New Zealand (ANZ) today announced former Australian Cricket Captain and 1999 Australian of the Year, Mark Taylor AO, as a corporate ambassador.

Taylor will represent SAP’s brand to staff and customers through a range of forums and events during the remainder of 2008 and into next year. He will work with SAP to engage the business community, facilitating a series of leadership discussions centred around themes including innovation, teamwork and excellence.

“We are delighted to have Mark on board with SAP in ANZ. With his track record for leading high-performance teams, we believe Mark offers a unique perspective on leadership for small, midsize and large organisations operating in increasingly competitive and dynamic markets,” said Tim Ebbeck, president and CEO for Australia and New Zealand.

“Mark is openly acknowledged as one of our best ever sporting leaders. I believe the qualities and personal attributes that drive success on the sporting field have strong parallels in the business world. Mark has proven himself an exceptional leader on and off the sporting field. Lauded for his integrity, his innovation and determination, Mark’s character aligns with SAP’s own approach to success. He will enable SAP to add value to, and connect with customers, prospects and our people,” he added.

Mark Taylor said, “SAP’s values of integrity, innovation, best practice and the pursuit of excellence mirror my own beliefs as to how to succeed – be it on the sports field, in business or in life. I am excited to be an SAP corporate ambassador and have the chance to share my experiences of leadership and teamwork with SAP customers and employees.”

Mark Taylor played 104 Tests for Australia, including 50 as Captain between 1994 and 1999. In 2003 he was appointed an Officer in the General Division of the Order of Australia (AO) for his outstanding contribution to cricket and support of organisations involved in fundraising for cancer research.