SAP Australia and New Zealand Establishes Public Services and Financial Services Business Units

February 9, 2016 by SAP News 0

Damien Bueno and Tony Armfield appointed to lead dedicated practices

Sydney, AUSTRALIASAP today announced the establishment of a Public Services business unit in Australia, and a Financial Services business unit across Australia and New Zealand (ANZ).

The Public Services business unit will be led by Damien Bueno, who has been promoted to Executive General Manager, Public Services, SAP Australia. He will also join SAP’s Global Public Services Leadership Team. With more than 15 years’ experience assisting Federal Government customers in the areas of public administration and citizen services, Damien and his expanded team will now also deliver on the specific requirements of State and Local Governments.

Leveraging SAP’s expertise with Australia and New Zealand’s foremost financial services organisations, Tony Armfield will lead the Financial Services business unit as General Manager, Financial Services, SAP Australia and New Zealand. With more than 25 years’ experience that includes leading sales teams serving financial services customers, Tony will also join SAP’s Global Financial Services and Insurance Leadership Team.

Ninety-two per cent of the Australian and New Zealand banks in the Forbes Global 2000 are SAP customers. SAP’s Australian banking customers manage more than AUD 3.1 trillion in assets.

“Our customers demand industry expertise, and SAP has delivered exceptionally in this regard across Australia and New Zealand,” said SAP ANZ President and Managing Director John Ruthven. “With our dedicated business units, each led by seasoned industry experts, we are better poised than ever to scale our capability to the unique requirements of financial services and public services organisations.”

“Citizens now expect the same level of digital experience from government that they receive from the commercial brands they engage with,” commented Damien Bueno. “All tiers of the Australian Government are looking for ways to innovate citizen-centric services. Our dedicated Public Services business unit is set to scale the unique capabilities we deliver to our customers. Recognising the quality and innovative strength of the Australian public sector, we have also established the SAP Institute for Digital Government in Canberra, to further develop service delivery models that can be shared worldwide.”

Tony Armfield added, “Digital transformation in the financial services sector has been spurred by growing customer expectation of how to bank in the new digital economy. Moreover, serving these expectations is complex. The industry expertise SAP is able to offer, both locally and in collaboration with our global capability, will ensure our customers are successful with their deployment and use of SAP technology.”

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Media contacts:
Ewen Doddrell, Howorth Communications: ewen@howorth.com.au, +61 2 8281 3859, (AEDT)
Simon Gomes, SAP Australia & New Zealand: simon.gomes@sap.com, +61 400 422 069, (AEDT)

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