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Experience Management is the process of monitoring every interaction people experience with a company in order to spot opportunities for improvement.
The Purpose-driven CFO
At SAP, our purpose is simple, help businesses run at their best so the world can run better and how I lead our finance operations in Australia and New Zealand is no different.
SAP Recognised as an Employer of Choice for Gender Equality
SAP Australia is proud to be recognised as an Employer of Choice for Gender Equality through the Workplace Gender Equality Agency (WGEA).
Marketing in the Experience Economy
With more and more choices available to consumers, online searches are often the first step in researching potential purchases, which has made personalisation, word-of-mouth and online reviews crucial to the survival of many businesses.
Launch Your Intelligent Enterprise in 2019
This year’s technology trends highlighted the Intelligent Enterprise as a strategy which applied digital technologies in order to enable innovation.
What Retailers Can Learn From Amazon To Attract Customers
Amazon can effectively price, target, and personalise their products with data-driven suggestions. This is just one example of an e-commerce retailer using technology to price and attract customers concurrently.
Reindeers, Elves and Machine Learning
Machine learning can provide insights into customer behaviour over time, identifying opportunities that build brand loyalty.
Why the Retail Industry Needs to Run Lean To Stay Competitive
While some retailers still operate with legacy software, scalable technologies will be invaluable to the retail industry, especially before the holiday season.
Getting the Right Answers for Retail – The Next Evolution of Enterprise Software
Technology and digital solutions of the last decade were once ground-breaking and innovative when initially introduced to organisations. Traditional ERP systems served to streamline the fragmentation of information caused by legacy systems and offered some capabilities in terms of automation and data storage.
Why ethical supply chains make great business sense
Sit down at a restaurant and you’ll be bombarded with elaborate menu descriptions of how nourishing your dish is. As fast food struggles and wellness…
Key Barriers To Businesses Innovation
We can all agree, change is hard, as at its heart is fear and unknown risk. A risk-averse nature contributes largely to many of the abandoned or failed digital transformation attempts within businesses today.
IoT and Cloud – Transforming The Sport of Equestrian
IoT and SAP Cloud Platform have found its their way in equestrianism and are transforming the experience for both fans and people working in the Equine industry.
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