SAP NEWSBYTE — SAP AG (NYSE: SAP) today announced that the SAP® Mobile Banking solution has received the “2013 Mobile Banking Award” in Juniper Research’s Future Mobile Awards for Mobile Commerce. SAP also received high commendations for solutions related to mobile consumer payments and mobile coupons.
SAP received the award for end-to-end mobile banking, mobile payments and mobile money transfers solutions for both developed and emerging markets. These award-winning solutions include SAP Mobile Banking for developed markets and the SAP® Mobile Inclusive Banking solution, enabling financial institutions in emerging markets to offer financial services to the unbanked, all through the mobile channel.
“Winning a Juniper Future Mobile Award for Mobile Commerce two years in a row has truly validated SAP’s eminence as a leader in mobile commerce and mobile banking innovation,” said Matthew Talbot, senior vice president, Mobile Commerce, SAP. “The mobile channel will continue to grow in importance as corporate and retail banks develop omni-channel strategies to boost customer-centricity, reduce costs and develop new revenue streams. SAP remains committed to delivering new innovations while continuing to enable safe and secure banking and payment transactions across both the mobile and online channels.”
“SAP remains at the forefront of multi-channel mobile banking, complemented by a segment-wide as well as a market-wide positioning in mobile commerce,” said Nitin Bhas, panel judge and senior analyst, Juniper Research. “SAP is well-positioned to build on its established customer relationships and corporate positioning to continue its expansion within this sector.”
Juniper’s Future Mobile Awards winners were selected by a panel of expert judges based on a number of criteria, including product features and user benefits, innovation, commercial partnerships, commercial launches, certification and compliance and potential for future business development.