{"id":1993,"date":"2022-05-26T00:01:52","date_gmt":"2022-05-26T00:01:52","guid":{"rendered":"https:\/\/news.sap.com\/cz\/?p=1993"},"modified":"2024-01-08T18:46:38","modified_gmt":"2024-01-08T18:46:38","slug":"trend-akceleracni-ekonomiky-se-prenese-i-do-ceska-shoduji-se-experti","status":"publish","type":"post","link":"https:\/\/news.sap.com\/cz\/2022\/05\/trend-akceleracni-ekonomiky-se-prenese-i-do-ceska-shoduji-se-experti\/","title":{"rendered":"Trend akcelera\u010dn\u00ed ekonomiky se p\u0159enese i do \u010ceska, shoduj\u00ed se experti"},"content":{"rendered":"

V sou\u010dasn\u00e9 dob\u011b strm\u011b roste po\u010det firem, kter\u00e9 p\u0159ech\u00e1z\u00ed z\u00a0fyzick\u00fdch na cloudov\u00e1 \u00falo\u017ei\u0161t\u011b. Podle agentury Report Linker se hodnota trhu s cloudov\u00fdmi \u0159e\u0161en\u00edmi do roku 2026 v\u00edce ne\u017e zdvojn\u00e1sob\u00ed ze sou\u010dasn\u00fdch 445 miliard na t\u00e9m\u011b\u0159 jeden bilion dolar\u016f. K tomu by m\u011bl p\u0159isp\u011bt i nov\u00fd trend akcelera\u010dn\u00ed ekonomiky, kter\u00fd propojuje podnik\u00e1n\u00ed s cloudov\u00fdmi technologiemi, um\u011blou inteligenc\u00ed, automatizac\u00ed nebo v\u00fdvojem aplikac\u00ed bez nutnosti programov\u00e1n\u00ed. \u201eD\u016fle\u017eit\u00e9 je na nic ne\u010dekat, proto\u017ee \u010cesk\u00e1 republika m\u00e1 velmi zaj\u00edmavou pozici a ve spoust\u011b ohled\u016f dok\u00e1\u017eeme trend akcelera\u010dn\u00ed ekonomiky vyt\u011b\u017eit. Nesm\u00edme si ale nechat ujet vlak,\u201c \u0159\u00edk\u00e1 Hana Sou\u010dkov\u00e1, gener\u00e1ln\u00ed \u0159editelka SAP \u010cR.<\/p>\n

\u010cesko u\u017e je natolik sou\u010d\u00e1st\u00ed glob\u00e1ln\u00ed ekonomiky a propojen\u00e9ho sv\u011bta, \u017ee by se m\u011bl trend brzy prosadit i na dom\u00e1c\u00edm trhu. \u201eOt\u00e1zka nen\u00ed zda, ale kdy. Tento trend se zrychluje. Je\u0161t\u011b p\u0159ed deseti lety byl cloud v korpor\u00e1tn\u00edm sv\u011bt\u011b sprost\u00e9 slovo a pod\u00edvejme se dnes. Bl\u00ed\u017e\u00edme se pov\u011bstn\u00e9mu Gladwellovsk\u00e9mu bodu zlomu. \u017d\u00e1dn\u00fd nov\u00fd byznys nevznik\u00e1 jinde ne\u017e v cloudov\u00e9m prost\u0159ed\u00ed,\u201c uv\u00e1d\u00ed spoluzakladatel 6D Academy Petr Bene\u0161.<\/p>\n

Pot\u0159ebn\u00e9 technologie u\u017e m\u00e1me<\/strong><\/p>\n

S nevyhnutelnost\u00ed trendu souhlas\u00ed i Sou\u010dkov\u00e1. \u201eAkcelera\u010dn\u00ed ekonomiku u\u017e tu prakticky za\u017e\u00edv\u00e1me. Proto jsme ji tak\u00e9 zvolili jedn\u00edm z hlavn\u00edch t\u00e9mat na\u0161\u00ed v\u00fdro\u010dn\u00ed konference SAP NOW, kter\u00e1 v Praze prob\u011bhla tento t\u00fdden.\u201c<\/p>\n

Posledn\u00ed roky byly podle divizn\u00edho \u0159editele ACTUM Digital Michala Fedorka d\u016fkazem, \u017ee pro\u00a0rozs\u00e1hl\u00e9 implementace nov\u00fdch technologi\u00ed trvaj\u00edc\u00ed n\u011bkolik let u\u017e v\u00a0sou\u010dasnosti nen\u00ed m\u00edsto.<\/p>\n

\u201eRychle se m\u011bn\u00edc\u00ed obchodn\u00ed modely a po\u017eadavky koncov\u00fdch z\u00e1kazn\u00edk\u016f vytv\u00e1\u0159\u00ed velk\u00fd tlak na rychlost spu\u0161t\u011bn\u00ed. Vyu\u017eit\u00ed um\u011bl\u00e9 inteligence, strojov\u00e9ho u\u010den\u00ed a z\u00e1rove\u0148 cloudov\u00fdch technologi\u00ed vy\u017eaduj\u00edc\u00edch minim\u00e1ln\u00ed \u00fasil\u00ed pro maxim\u00e1ln\u00ed u\u017eitek n\u00e1m pom\u00e1h\u00e1 l\u00e9pe reagovat na tyto pot\u0159eby. Trend akcelera\u010dn\u00ed ekonomiky se postupn\u011b za\u010d\u00edn\u00e1 prosazovat i na lok\u00e1ln\u00edm trhu a zrychlil zejm\u00e9na kv\u016fli covidov\u00e9 krizi, kter\u00e1 donutila velk\u00e9 mno\u017estv\u00ed firem p\u0159ehodnotit nejen intern\u00ed procesy, ale tak\u00e9 p\u0159\u00edstup ke sv\u00fdm z\u00e1kazn\u00edk\u016fm,\u201c \u0159\u00edk\u00e1 Fedorko.<\/p>\n

Trend ale p\u0159in\u00e1\u0161\u00ed i stinn\u00e9 str\u00e1nky. Podle Petra Bene\u0161e p\u0159isp\u011bje k dal\u0161\u00edmu rozev\u00edr\u00e1n\u00ed n\u016f\u017eek mezi \u00fasp\u011b\u0161n\u00fdmi a m\u00e9n\u011b \u00fasp\u011b\u0161n\u00fdmi. P\u0159ed p\u0159\u00edli\u0161nou eufori\u00ed varuje i CEO spole\u010dnosti KCT Data Ev\u017een Mayer. \u201e\u010casto jde v\u00edc o l\u00edbiv\u00e9 proklamace ne\u017e realitu fungov\u00e1n\u00ed firem. U digit\u00e1ln\u00ed transformace je naprosto esenci\u00e1ln\u00ed d\u016fsledn\u011b hl\u00eddat p\u0159idanou hodnotu pro core byznys z\u00e1kazn\u00edka v relaci na jeho ka\u017edodenn\u00ed provoz a re\u00e1ln\u00e9 mo\u017enosti digitalizace d\u00edl\u010d\u00edch proces\u016f.\u201c<\/p>\n

Pot\u0159ebn\u00e9 technologie maj\u00ed firmy ji\u017e k dispozici. Mayer proto zd\u016fraz\u0148uje, aby se zam\u011b\u0159ily na jejich spr\u00e1vnou implementaci a vyu\u017eit\u00ed. Za kl\u00ed\u010dov\u00e9 pova\u017euje spolupr\u00e1ci mezi z\u00e1kazn\u00edky a dodavateli a hloubkov\u00e9 pochopen\u00ed podstaty byznysu i ka\u017edodenn\u00edch pot\u0159eb firem.<\/p>\n

Krize odhalila \u00faskal\u00ed digitalizace \u010desk\u00fdch firem<\/strong><\/p>\n

Koronavirov\u00e1 pandemie i v\u00e1lka na Ukrajin\u011b odhalily s\u00edlu technologi\u00ed p\u0159i digitalizaci intern\u00edch proces\u016f ve firm\u00e1ch i vztahu se z\u00e1kazn\u00edky. Michal Fedorko upozor\u0148uje na \u010dastou p\u0159ek\u00e1\u017eku, kter\u00e9 firmy \u010del\u00ed. \u201ePrim\u00e1rn\u00ed bari\u00e9ra, kterou mus\u00edme p\u0159ekro\u010dit je, jak vhodn\u011b tyto technologie zakomponovat do b\u011bhu na\u0161ich firem a tak\u00e9 d\u00edky nim prov\u00e9st zm\u011bny v organizac\u00edch, kter\u00e9 budou znamenat skute\u010dn\u00fd p\u0159erod v digit\u00e1ln\u00ed podniky a ne jen \u201adigitalizaci\u2018 star\u00fdch postup\u016f.\u201c<\/p>\n

Jeho slova potvrzuje i ned\u00e1vn\u00e1 studie spole\u010dnosti Boston Consulting Group. Ta odhalila, \u017ee se 80\u00a0% firem spol\u00e9h\u00e1 na digit\u00e1ln\u00ed produkty a slu\u017eby p\u0159i \u0159e\u0161en\u00ed obchodn\u00edch v\u00fdzev, ale jen necel\u00e9 t\u0159etin\u011b z nich se da\u0159\u00ed digit\u00e1ln\u011b transformovat sv\u00e9 podnik\u00e1n\u00ed.<\/p>\n

Turbulentn\u00ed situace na trz\u00edch posledn\u00edch let u \u010desk\u00fdch firem odhalila i dal\u0161\u00ed nedostatky. \u201eFand\u00edm \u010desk\u00fdm firm\u00e1m, jsem patriot, a kdy\u017e vid\u00edm, co se d\u011bje ve zbytku Centr\u00e1ln\u00ed Evropy a na Balk\u00e1n\u011b, m\u00e1m trochu strach, aby n\u00e1m takzvan\u011b neujel vlak. Dobr\u00e9 sm\u011b\u0159ov\u00e1n\u00ed vid\u00edm zat\u00edm jenom u p\u00e1r jednoro\u017ec\u016f, kte\u0159\u00ed maj\u00ed digit\u00e1ln\u00ed strategie s jasn\u00fdm pl\u00e1nem a jasn\u011b vyty\u010den\u00fdmi c\u00edli,\u201c uv\u00e1d\u00ed \u0159editel z poradensk\u00fdch slu\u017eeb Deloitte Jan \u0160\u0165astn\u00fd.<\/p>\n

Hlavn\u00ed \u00faskal\u00ed vid\u00ed v tom, \u017ee \u010desk\u00e9 spole\u010dnosti digitalizuj\u00ed v\u011bt\u0161inou procesy, u kter\u00fdch mohou jednodu\u0161e vypo\u010d\u00edtat budouc\u00ed p\u0159idanou hodnotu digitalizace, ale do komplexn\u011bj\u0161\u00edch projekt\u016f se nepou\u0161t\u00ed. T\u00edm p\u00e1dem firm\u00e1m chyb\u00ed flexibilita, kterou by s sebou m\u011bla celkov\u00e1 digitalizace p\u0159in\u00e1\u0161et.<\/p>\n

Firemn\u00ed IT u\u017e nen\u00ed \u201e\u010dernou sk\u0159\u00ed\u0148kou\u201c<\/strong><\/p>\n

P\u0159i pohledu do budoucna se krom\u011b pot\u0159eby neust\u00e1l\u00e9 a smyslupln\u00e9 digitalizace budou dom\u00e1c\u00ed firmy muset zam\u011b\u0159it i na hled\u00e1n\u00ed zp\u016fsob\u016f, jak se p\u0159ibl\u00ed\u017eit sv\u00fdm z\u00e1kazn\u00edk\u016fm a zlep\u0161it sv\u00e9 slu\u017eby. Bez nich jim podle Michala Fedorka hroz\u00ed, \u017ee p\u0159ijdou o sv\u016fj pod\u00edl na trhu, proto\u017ee postupuj\u00edc\u00ed digitalizace a globalizace sni\u017euj\u00ed bari\u00e9ry vstupu pro siln\u00e9 zahrani\u010dn\u00ed hr\u00e1\u010de na \u010desk\u00fd trh.<\/p>\n

\u201eMus\u00edme se tak\u00e9 l\u00e9pe nau\u010dit, jak sv\u016fj business vyv\u00e1\u017eet do zahrani\u010d\u00ed, aby se i dom\u00e1c\u00ed firmy mohly st\u00e1t dravci na nov\u00fdch trz\u00edch. K tomu v\u0161emu n\u00e1m pom\u00e1haj\u00ed snadno \u0161k\u00e1lovateln\u00e9 cloudov\u00e9 technologie s kr\u00e1tkou dobou implementace. \u010cas je dnes ur\u010duj\u00edc\u00ed veli\u010dinou,\u201c dod\u00e1v\u00e1 Fedorko.<\/p>\n

\u010cesk\u00e9 firmy by se m\u011bly i nad\u00e1le soust\u0159edit na pokra\u010duj\u00edc\u00ed zjednodu\u0161ov\u00e1n\u00ed, zrychlov\u00e1n\u00ed a v\u011bt\u0161\u00ed intuitivnost. Petr Bene\u0161 p\u0159edv\u00edd\u00e1, \u017ee nadch\u00e1zej\u00edc\u00ed roky budou o odvaze d\u011blat radik\u00e1ln\u011bj\u0161\u00ed kroky ve zm\u011bn\u00e1ch aplika\u010dn\u00ed architektury sm\u011brem k otev\u0159enosti. V\u00fdzvou pak bude sladit obchodn\u00ed o\u010dek\u00e1v\u00e1n\u00ed a jim odpov\u00eddaj\u00edc\u00ed cloudov\u00e1 flexibiln\u00ed \u0159e\u0161en\u00ed s po\u017eadavky na bezpe\u010dnost a \u0159\u00edzen\u00ed rizik.<\/p>\n

Odvahu zmi\u0148uje i Hana Sou\u010dkov\u00e1. Firm\u00e1m rad\u00ed, aby se neb\u00e1ly, d\u00e1valy si ambici\u00f3zn\u00ed c\u00edle a udr\u017eely si motivaci neust\u00e1le inovovat. \u201ePokud chceme v prost\u0159ed\u00ed siln\u00e9 zahrani\u010dn\u00ed konkurence usp\u011bt, m\u011bli bychom b\u00fdt i o krok nap\u0159ed v porozum\u011bn\u00ed, co n\u00e1m digitalizace i akcelera\u010dn\u00ed ekonomika mohou p\u0159in\u00e9st. Jin\u00fdmi slovy vystoupit ze st\u00ednu star\u00e9 IT logiky, \u017ee to je takov\u00e1 \u010dern\u00e1 sk\u0159\u00ed\u0148ka, kter\u00e1 ob\u010das n\u011bco ud\u011bl\u00e1, ale p\u0159istoupit k tomu tak, \u017ee IT u\u017e se st\u00e1v\u00e1 byznysovou slu\u017ebou, kter\u00e1 by m\u011bla podporovat obchodn\u00ed c\u00edle firmy.\u201c<\/p>\n

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\n

Fotky expert\u016f v pln\u00e9m rozli\u0161en\u00ed naleznete na odkazu zde<\/a>.<\/p>\n

 <\/p>\n

Kontakt pro m\u00e9dia:<\/strong>
\nDominik Je\u017eek, +420 720 034 071, dominik.jezek@sap.com<\/a><\/p>\n

O spole\u010dnosti SAP<\/strong><\/p>\n

Strategi\u00ed spole\u010dnosti SAP je pomoci ka\u017ed\u00e9 firm\u011b fungovat jako inteligentn\u00ed podnik. Jako l\u00eddr na trhu podnikov\u00e9ho aplika\u010dn\u00edho softwaru pom\u00e1h\u00e1 SAP firm\u00e1m v\u0161ech velikost\u00ed a ve v\u0161ech odv\u011btv\u00edch fungovat co nejl\u00e9pe: Z\u00e1kazn\u00edci spole\u010dnosti SAP vytv\u00e1\u0159ej\u00ed 87 % celkov\u00e9ho sv\u011btov\u00e9ho obchodu. Technologie strojov\u00e9ho u\u010den\u00ed, internetu v\u011bc\u00ed (IoT) a pokro\u010dil\u00e9 analytiky v SAP pom\u00e1haj\u00ed prom\u011bnit podnik\u00e1n\u00ed z\u00e1kazn\u00edk\u016f v inteligentn\u00ed podniky. SAP pom\u00e1h\u00e1 lidem a organizac\u00edm z\u00edskat p\u0159ehled o podnik\u00e1n\u00ed a podporuje spolupr\u00e1ci, kter\u00e1 jim pom\u00e1h\u00e1 udr\u017eet si n\u00e1skok p\u0159ed konkurenc\u00ed. SAP zjednodu\u0161uje podnikov\u00e9 technologie, aby mohli klienti vyu\u017e\u00edvat software SAP tak, jak cht\u011bj\u00ed. Komplexn\u00ed sada aplikac\u00ed a slu\u017eeb SAP umo\u017e\u0148uje z\u00e1kazn\u00edk\u016fm z\u00a025\u00a0odv\u011btv\u00ed po cel\u00e9m sv\u011bt\u011b fungovat ziskov\u011b, neust\u00e1le se p\u0159izp\u016fsobovat a m\u011bnit v\u011bci k lep\u0161\u00edmu. D\u00edky glob\u00e1ln\u00ed s\u00edti z\u00e1kazn\u00edk\u016f, partner\u016f, zam\u011bstnanc\u016f a l\u00eddr\u016f pom\u00e1h\u00e1 SAP sv\u011btu l\u00e9pe fungovat a zlep\u0161ovat \u017eivoty lid\u00ed. Dal\u0161\u00ed informace naleznete na www.sap.com<\/a>.<\/p>\n

# # #<\/p>\n

Tento dokument obsahuje v\u00fdhledov\u00e1 prohl\u00e1\u0161en\u00ed, co\u017e jsou p\u0159edpov\u011bdi, projekce nebo jin\u00e1 prohl\u00e1\u0161en\u00ed o budouc\u00edch ud\u00e1lostech. Tato prohl\u00e1\u0161en\u00ed jsou zalo\u017eena na sou\u010dasn\u00fdch o\u010dek\u00e1v\u00e1n\u00edch, progn\u00f3z\u00e1ch a p\u0159edpokladech, kter\u00e9 podl\u00e9haj\u00ed rizik\u016fm a nejistot\u00e1m, je\u017e mohou zp\u016fsobit, \u017ee se skute\u010dn\u00e9 v\u00fdsledky a v\u00fdstupy budou podstatn\u011b li\u0161it.\u00a0 Dal\u0161\u00ed informace t\u00fdkaj\u00edc\u00ed se t\u011bchto rizik a nejistot lze nal\u00e9zt v na\u0161ich dokumentech p\u0159edlo\u017een\u00fdch americk\u00e9 Komisi pro cenn\u00e9 pap\u00edry (SEC), mimo jin\u00e9 v \u010d\u00e1sti Rizikov\u00e9 faktory ve v\u00fdro\u010dn\u00ed zpr\u00e1v\u011b spole\u010dnosti SAP na formul\u00e1\u0159i 20-F za rok 2020.<\/p>\n

\u00a9 2022 SAP SE. V\u0161echna pr\u00e1va vyhrazena.<\/p>\n

Spole\u010dnost SAP a dal\u0161\u00ed produkty a slu\u017eby SAP zde uveden\u00e9, jako\u017e i jejich p\u0159\u00edslu\u0161n\u00e1 loga jsou ochrann\u00e9 zn\u00e1mky nebo registrovan\u00e9 ochrann\u00e9 zn\u00e1mky spole\u010dnosti SAP SE v N\u011bmecku a dal\u0161\u00edch zem\u00edch. Dal\u0161\u00ed informace o ochrann\u00fdch zn\u00e1mk\u00e1ch a upozorn\u011bn\u00ed naleznete na https:\/\/www.sap.com\/copyright<\/a>.<\/p>\n

Pro m\u00e9dia:<\/strong>
\nChcete-li si prohl\u00e9dnout a st\u00e1hnout fotografie pro m\u00e9dia, nav\u0161tivte pros\u00edm www.sap.com\/photos<\/a>. Na t\u00e9to platform\u011b najdete materi\u00e1ly ve vysok\u00e9m rozli\u0161en\u00ed pro sv\u00e9 medi\u00e1ln\u00ed kan\u00e1ly. Chcete-li si prohl\u00e9dnout videa s p\u0159\u00edb\u011bhy na r\u016fzn\u00e1 t\u00e9mata, nav\u0161tivte str\u00e1nku www.sap-tv.com<\/a>. Z\u00a0t\u00e9to str\u00e1nky m\u016f\u017eete vkl\u00e1dat videa do vlastn\u00edch webov\u00fdch str\u00e1nek, sd\u00edlet videa prost\u0159ednictv\u00edm e-mailov\u00fdch odkaz\u016f a p\u0159ihl\u00e1sit se k odb\u011bru RSS kan\u00e1l\u016f ze SAP TV.<\/p>\n

Pro z\u00e1kazn\u00edky, kte\u0159\u00ed maj\u00ed z\u00e1jem dozv\u011bd\u011bt se v\u00edce o produktech SAP: <\/strong><\/p>\n

Glob\u00e1ln\u00ed z\u00e1kaznick\u00e9 centrum: +49 180 534-34-24<\/p>\n

Pouze pro Spojen\u00e9 st\u00e1ty: 1 (800) 872-1SAP (1-800-872-1727)<\/p>\n

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V sou\u010dasn\u00e9 dob\u011b strm\u011b roste po\u010det firem, kter\u00e9 p\u0159ech\u00e1z\u00ed z\u00a0fyzick\u00fdch na cloudov\u00e1 \u00falo\u017ei\u0161t\u011b. 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