{"id":2863,"date":"2020-03-15T08:00:20","date_gmt":"2020-03-15T08:00:20","guid":{"rendered":"https:\/\/news.sap.com\/denmark\/?p=2863"},"modified":"2024-08-01T19:07:22","modified_gmt":"2024-08-01T17:07:22","slug":"eus-strategi-for-data-kampen-skriger-pa-intelligente-virksomheder","status":"publish","type":"post","link":"https:\/\/news.sap.com\/denmark\/2020\/03\/eus-strategi-for-data-kampen-skriger-pa-intelligente-virksomheder\/","title":{"rendered":"EU\u2019s stra\u00adte\u00adgi for data-kam\u00adpen skri\u00adger p\u00e5 in\u00adtel\u00adli\u00adgente virk\u00adsom\u00adhe\u00adder"},"content":{"rendered":"

EU har netop fremlagt en strategi for data og kunstig intelligens. Danske virksomheder b\u00f8r skrue op for analytiske l\u00f8sninger og kunstig intelligens.<\/strong><\/p>\n

EU har tabt det f\u00f8rste slag om kunstig intelligens til USA og Kina. Men det n\u00e6ste centrale omr\u00e5de bliver at koble den avancerede software ind i forhold til alle de data og alle de transaktioner, som virksomheder r\u00e5der over. Potentialet er enormt for innovation og effektivisering i produktion, distribution, logistik, transport og infrastruktur. Det har EU\u2019s netop lancerede data-strategi et klart blik for.<\/p>\n

Forleden var Margrethe Vestager, EU\u2019s konkurrencekommiss\u00e6r og n\u00e6stformand for Europa-Kommissionen, p\u00e5 forsiden af Financial Times, som vinklede EU\u2019s datastrategi p\u00e5 den politiske regulering af tech-giganterne. Klart nok, for det er en kioskbasker, hvis EU vil indskr\u00e6nke r\u00e5derummet for Facebook, Google og Amazon p\u00e5 vores kontinent. Det har betydning for os alle som individer og for business-to-consumer-delen af it-branchen. N\u00e5r man dykker ned i data strategien fra EU og ikke mindst det tilh\u00f8rende white paper om AI, st\u00e5r det klart at virksomhederne og dermed business-to-business-delen af it-branchen spiller en hovedrolle i EU\u2019s mulighed for at vinde det n\u00e6ste store slag om AI.<\/p>\n

Intelligente virksomheder <\/strong><\/h2>\n

Europa skal ikke kun v\u00e6re forbruger af AI. Vi skal ogs\u00e5 udvikle og drive udviklingen, og her bliver virksomhederne og deres operationelle data s\u00e6rligt vigtige. B\u00e5de data i den offentlige og private sektor er under-udnyttede, men vi har \u2013 if\u00f8lge EU – en styrke i forhold til digitaliseringsgrad, business-to-business- l\u00f8sninger og \u201dintelligente virksomheder\u201d.<\/p>\n

EU\u2019s white paper om AI har undertitlen \u201den europ\u00e6isk tilgang til excellence og tillid\u201d. EU understreger, at det samlede \u00f8kosystem for Europa, landene og regionerne og for partnerskabet mellem den offentlige og private sektor skal arbejde sammen i hele v\u00e6rdik\u00e6den. Excellence handler b\u00e5de om forskning og udvikling og om virksomhedernes \u2013 ikke mindst SMV\u2019ernes \u2013 implementering af AI. Et frit indre marked for data skal styrke Europa gennem ensartede regler, f\u00e6lles opbygning af ekspertise og datas frie bev\u00e6gelighed.<\/p>\n

Klima og teknologi spiller sammen<\/strong><\/h2>\n

Det bliver afg\u00f8rende, at mange flere virksomheder investerer og innoverer med brug af AI. Navnlig for mindre virksomheder vil der v\u00e6re hj\u00e6lp at hente i ekspertcentre inden for AI, som EU vil etablere i alle lande. Investering og udvikling skal der til, og det fordrer et samspil mellem private og offentlige investeringer. Herhjemme har Dansk Industri hilst EU\u2019s strategi velkommen, men har samtidig opfordret regeringen til at komme ind i kampen. Og her vil jeg gerne tilf\u00f8je, at det aktuelle fokus p\u00e5 ambiti\u00f8se klimam\u00e5l ikke er i mods\u00e6tning til at satse p\u00e5 data og analyse. Tv\u00e6rtimod. Teknologiudvikling er nok snarere foruds\u00e6tningen for et radikalt kursskifte p\u00e5 klimaomr\u00e5det.<\/p>\n

Europa har m\u00e5ske is\u00e6r v\u00e6ret h\u00e6mmet af markedernes st\u00f8rrelse. Ingen nation har p\u00e5 egen h\u00e5nd volumen til at m\u00e5le sig med USA eller Kina, og derfor l\u00e6gger EU op til et f\u00e6lles europ\u00e6isk marked, hvor data kan bev\u00e6ge sig frit. B\u00e5de over gr\u00e6nser og mellem sektorer. V\u00e6rdien i hidtil ubrugte data skal komme b\u00e5de virksomheder, offentlige myndigheder og forskningsverdenen til gode. I forhold til persondata skal EU s\u00e6tte standarden for menneskevenlig og tillidsfuld brug af data.<\/p>\n

Ny \u00e6ra for industrielle data<\/strong><\/h2>\n

Ligesom i resten af Europa kan vi i Danmark konstatere, at lokomotiverne i denne udvikling n\u00f8dvendigvis m\u00e5 v\u00e6re de store industrivirksomheder med styrkepositioner i form af ekspertviden, data og etablerede markeder. Netop de mange industrielle data fra eksempelvis sensorer, m\u00e5linger og analyser er milevidt fra at kr\u00e6nke nogens privatliv eller at v\u00e6re omfattet af GDPR. Danske virksomheder vil her have fordel af international kompetenceudveksling og f\u00e6lles opbygning af erfaring. Potentialet i automatisering, dataanalyse og alts\u00e5 ogs\u00e5 kunstig intelligens er stadig meget markant.<\/p>\n

\u201dVi er p\u00e5 vej ind i en \u00e6ra, hvor de st\u00f8rste datam\u00e6ngder vil komme fra erhvervslivet. Kampen om de industrielle data begynder her og nu, og vi har den st\u00f8rste og st\u00e6rkeste industrielle base. Vi har alt, hvad der skal til for at vinde,\u201d sagde EU\u2019s kommiss\u00e6r for det indre marked Thierry Breton under lanceringen af strategien fra EU\u2019s side.<\/p>\n

Det politiske system kan bare ikke l\u00f8se opgaven alene. Bestyrelser og direktioner b\u00e6rer et klart medansvar for, at vi vinder det nye slag om data.<\/p>\n

Af J\u00f8rn Bo Jacobsen, adm. direkt\u00f8r, SAP Danmark <\/em><\/strong><\/p>\n

\"\"<\/p>\n

Denne kronik er oprindeligt publiceret i B\u00f8rsen den 26. februar 2020<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

EU har netop fremlagt en strategi for data og kunstig intelligens. Danske virksomheder b\u00f8r skrue op for analytiske l\u00f8sninger og kunstig intelligens. EU har tabt…<\/p>\n","protected":false},"author":3094,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[4520855,4521188,4522668,4579962],"tags":[5562254,4645744,5564368,5562841,4645497],"sapn-display":[5566077,5566075,45149,4579516,60294],"sapn-type":[5563396],"class_list":["post-2863","post","type-post","status-publish","format-standard","hentry","category-forretningslosninger","category-okosystem","category-teknologi","category-virksomhedsinformation","tag-data","tag-den-intelligente-virksomhed","tag-eu","tag-europaeisk-strategi-for-ai","tag-kunstig-intelligens","sapn-display-artikel-hero","sapn-display-artikel-spotlight","sapn-display-homepage-hero","sapn-display-top-stories","sapn-display-hero","sapn-type-artikel"],"yoast_head":"\nEU\u2019s stra\u00adte\u00adgi for data-kam\u00adpen skri\u00adger p\u00e5 in\u00adtel\u00adli\u00adgente virk\u00adsom\u00adhe\u00adder - SAP Danmark Nyheder<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/news.sap.com\/denmark\/2020\/03\/eus-strategi-for-data-kampen-skriger-pa-intelligente-virksomheder\/\" \/>\n<meta property=\"og:locale\" content=\"da_DK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"EU\u2019s stra\u00adte\u00adgi for data-kam\u00adpen skri\u00adger p\u00e5 in\u00adtel\u00adli\u00adgente virk\u00adsom\u00adhe\u00adder\" \/>\n<meta property=\"og:description\" content=\"EU har netop fremlagt en strategi for data og kunstig intelligens. 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