The buzz: Fish or cut bait? Fish!
If you’re a small- to medium-size company, it is daunting to have to compete with larger suppliers and their healthy marketing budgets, established brand awareness, and nationwide or global market presence.
But don’t throw in the towel yet!
Business networks, combined with the shift toward online lead generation tools, can help enable your SME to grow and compete globally with the big kids.
The experts speak.
David Favro, National Business Furniture: “If you work slowly but constantly, you will succeed better than if you work fast for a short while and do not continue.” (Aesop’s fables: The Tortoise and the Hare)
Ken Redler, cSubs: “We find after years of struggle that we do not take a trip; a trip takes us.” (John Steinbeck)
Anne Kramer, Ergo Works®: “Follow your bliss and the universe will open doors for you where there were only walls.” (Joseph Campbell)
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