>

SAP’s Next Evolution of CRM Delivers Customer-Inspired Innovation

mySAP™ CRM 2005 Delivers on Continuing Solution Investment by Putting the Power and Ease of CRM in the Hands of Users

BOSTON, Mass.Demonstrating continuing evidence of its CRM market leadership, SAP AG (NYSE: SAP) today announced the next evolution of mySAP™ Customer Relationship Management (mySAP CRM), the culmination of a series of innovations inspired by customers across more than 25 industries. The announcement was made at SAPPHIRE® ’05, SAP’s international customer conference being held in Boston, Massachusetts, May 17 – 19.

Demonstrating continuing evidence of its CRM market leadership, SAP AG (NYSE: SAP) today announced the next evolution of mySAP™ Customer Relationship Management (mySAP CRM), the culmination of a series of innovations inspired by customers across more than 25 industries. The announcement was made at SAPPHIRE® ’05, SAP’s international customer conference being held in Boston, Massachusetts, May 17 – 19.

Demonstrating continuing evidence of its CRM market leadership, SAP AG (NYSE: SAP) today announced the next evolution of mySAP™ Customer Relationship Management (mySAP CRM), the culmination of a series of innovations inspired by customers across more than 25 industries. The announcement was made at SAPPHIRE® ’05, SAP’s international customer conference being held in Boston, Massachusetts, May 17 – 19.

Demonstrating continuing evidence of its CRM market leadership, SAP AG (NYSE: SAP) today announced the next evolution of mySAP™ Customer Relationship Management (mySAP CRM), the culmination of a series of innovations inspired by customers across more than 25 industries. The announcement was made at SAPPHIRE® ’05, SAP’s international customer conference being held in Boston, Massachusetts, May 17 – 19.

Demonstrating continuing evidence of its CRM market leadership, SAP AG (NYSE: SAP) today announced the next evolution of mySAP™ Customer Relationship Management (mySAP CRM), the culmination of a series of innovations inspired by customers across more than 25 industries. The announcement was made at SAPPHIRE® ’05, SAP’s international customer conference being held in Boston, Massachusetts, May 17 – 19.

Building on the input and best business practices from its base of more than 2,900 CRM customers, mySAP CRM 2005 will deliver new levels of innovation across key business processes for the telecommunication, public sector and financial services industries, as well as key cross-industry business capabilities such as service management, marketing resource management and mobile sales for handhelds. Powered by the SAP NetWeaver™ platform, complete with embedded analytics and featuring enhanced dashboard-like analytical applications, the new version of mySAP CRM focuses on helping customers enhance user productivity by empowering users with a complete view of all relevant information from diverse enterprise systems to drive insight, decisions and cross-enterprise collaboration.

Building on the input and best business practices from its base of more than 2,900 CRM customers, mySAP CRM 2005 will deliver new levels of innovation across key business processes for the telecommunication, public sector and financial services industries, as well as key cross-industry business capabilities such as service management, marketing resource management and mobile sales for handhelds. Powered by the SAP NetWeaver™ platform, complete with embedded analytics and featuring enhanced dashboard-like analytical applications, the new version of mySAP CRM focuses on helping customers enhance user productivity by empowering users with a complete view of all relevant information from diverse enterprise systems to drive insight, decisions and cross-enterprise collaboration.

Building on the input and best business practices from its base of more than 2,900 CRM customers, mySAP CRM 2005 will deliver new levels of innovation across key business processes for the telecommunication, public sector and financial services industries, as well as key cross-industry business capabilities such as service management, marketing resource management and mobile sales for handhelds. Powered by the SAP NetWeaver™ platform, complete with embedded analytics and featuring enhanced dashboard-like analytical applications, the new version of mySAP CRM focuses on helping customers enhance user productivity by empowering users with a complete view of all relevant information from diverse enterprise systems to drive insight, decisions and cross-enterprise collaboration.

Building on the input and best business practices from its base of more than 2,900 CRM customers, mySAP CRM 2005 will deliver new levels of innovation across key business processes for the telecommunication, public sector and financial services industries, as well as key cross-industry business capabilities such as service management, marketing resource management and mobile sales for handhelds. Powered by the SAP NetWeaver™ platform, complete with embedded analytics and featuring enhanced dashboard-like analytical applications, the new version of mySAP CRM focuses on helping customers enhance user productivity by empowering users with a complete view of all relevant information from diverse enterprise systems to drive insight, decisions and cross-enterprise collaboration.

Building on the input and best business practices from its base of more than 2,900 CRM customers, mySAP CRM 2005 will deliver new levels of innovation across key business processes for the telecommunication, public sector and financial services industries, as well as key cross-industry business capabilities such as service management, marketing resource management and mobile sales for handhelds. Powered by the SAP NetWeaver™ platform, complete with embedded analytics and featuring enhanced dashboard-like analytical applications, the new version of mySAP CRM focuses on helping customers enhance user productivity by empowering users with a complete view of all relevant information from diverse enterprise systems to drive insight, decisions and cross-enterprise collaboration.

“We have worked closely with our member customers to define enhancements that best support their evolving business processes and industry demands,” said Tim Ronan, Influence Council Coordinator, CRM Solution User Group, Americas’ SAP Users’ Group (ASUG). “We took this insight and worked with SAP’s product development team to help ensure that present and future SAP customers have the business processes they need to seize opportunities and help take their business forward—mySAP CRM continues to be truly customer-inspired innovation.”

“We have worked closely with our member customers to define enhancements that best support their evolving business processes and industry demands,” said Tim Ronan, Influence Council Coordinator, CRM Solution User Group, Americas’ SAP Users’ Group (ASUG). “We took this insight and worked with SAP’s product development team to help ensure that present and future SAP customers have the business processes they need to seize opportunities and help take their business forward—mySAP CRM continues to be truly customer-inspired innovation.”

“We have worked closely with our member customers to define enhancements that best support their evolving business processes and industry demands,” said Tim Ronan, Influence Council Coordinator, CRM Solution User Group, Americas’ SAP Users’ Group (ASUG). “We took this insight and worked with SAP’s product development team to help ensure that present and future SAP customers have the business processes they need to seize opportunities and help take their business forward—mySAP CRM continues to be truly customer-inspired innovation.”

“We have worked closely with our member customers to define enhancements that best support their evolving business processes and industry demands,” said Tim Ronan, Influence Council Coordinator, CRM Solution User Group, Americas’ SAP Users’ Group (ASUG). “We took this insight and worked with SAP’s product development team to help ensure that present and future SAP customers have the business processes they need to seize opportunities and help take their business forward—mySAP CRM continues to be truly customer-inspired innovation.”

“We have worked closely with our member customers to define enhancements that best support their evolving business processes and industry demands,” said Tim Ronan, Influence Council Coordinator, CRM Solution User Group, Americas’ SAP Users’ Group (ASUG). “We took this insight and worked with SAP’s product development team to help ensure that present and future SAP customers have the business processes they need to seize opportunities and help take their business forward—mySAP CRM continues to be truly customer-inspired innovation.”

Cross-Industry Enhancements
mySAP CRM 2005 will bring a slate of custom-developed extensions into the globally available CRM capability stack, including cross-industry processes to address all lines of business across marketing, sales and service through all customer interaction channels. These capabilities include:

Cross-Industry Enhancements
mySAP CRM 2005 will bring a slate of custom-developed extensions into the globally available CRM capability stack, including cross-industry processes to address all lines of business across marketing, sales and service through all customer interaction channels. These capabilities include:

Cross-Industry Enhancements
mySAP CRM 2005 will bring a slate of custom-developed extensions into the globally available CRM capability stack, including cross-industry processes to address all lines of business across marketing, sales and service through all customer interaction channels. These capabilities include:

Cross-Industry Enhancements
mySAP CRM 2005 will bring a slate of custom-developed extensions into the globally available CRM capability stack, including cross-industry processes to address all lines of business across marketing, sales and service through all customer interaction channels. These capabilities include:

Cross-Industry Enhancements
mySAP CRM 2005 will bring a slate of custom-developed extensions into the globally available CRM capability stack, including cross-industry processes to address all lines of business across marketing, sales and service through all customer interaction channels. These capabilities include:

Enhanced marketing capabilities:

  • Marketing resource management (MRM) – lets marketers focus on strategic planning, freeing up time spent on administrative marketing tasks
  • E-mail response management system (ERMS) – increases accuracy and efficiency of outbound communications while turning inbound queries into sales opportunities

Enhanced sales capabilities:

  • Mobile sales functionality – new and improved capabilities for field sales representatives to access and update information from mySAP CRM in real time via handheld devices
  • Channel management – improves sales opportunities though integrated campaign management, partner notification and collaborative planning and forecasting

Enhanced service capabilities:

  • Significant service management enhancements—in areas such as service contract and entitlement management, service order management, warranty, complaints and returns processing—provide real-time control and visibility across service network activities, improving service delivery times while reducing internal costs, tapping new sources of income and boosting customer loyalty

Enhanced marketing capabilities:

  • Marketing resource management (MRM) – lets marketers focus on strategic planning, freeing up time spent on administrative marketing tasks
  • E-mail response management system (ERMS) – increases accuracy and efficiency of outbound communications while turning inbound queries into sales opportunities

Enhanced sales capabilities:

  • Mobile sales functionality – new and improved capabilities for field sales representatives to access and update information from mySAP CRM in real time via handheld devices
  • Channel management – improves sales opportunities though integrated campaign management, partner notification and collaborative planning and forecasting

Enhanced service capabilities:

  • Significant service management enhancements—in areas such as service contract and entitlement management, service order management, warranty, complaints and returns processing—provide real-time control and visibility across service network activities, improving service delivery times while reducing internal costs, tapping new sources of income and boosting customer loyalty

Enhanced marketing capabilities:

  • Marketing resource management (MRM) – lets marketers focus on strategic planning, freeing up time spent on administrative marketing tasks
  • E-mail response management system (ERMS) – increases accuracy and efficiency of outbound communications while turning inbound queries into sales opportunities

Enhanced sales capabilities:

  • Mobile sales functionality – new and improved capabilities for field sales representatives to access and update information from mySAP CRM in real time via handheld devices
  • Channel management – improves sales opportunities though integrated campaign management, partner notification and collaborative planning and forecasting

Enhanced service capabilities:

  • Significant service management enhancements—in areas such as service contract and entitlement management, service order management, warranty, complaints and returns processing—provide real-time control and visibility across service network activities, improving service delivery times while reducing internal costs, tapping new sources of income and boosting customer loyalty

Enhanced marketing capabilities:

  • Marketing resource management (MRM) – lets marketers focus on strategic planning, freeing up time spent on administrative marketing tasks
  • E-mail response management system (ERMS) – increases accuracy and efficiency of outbound communications while turning inbound queries into sales opportunities

Enhanced sales capabilities:

  • Mobile sales functionality – new and improved capabilities for field sales representatives to access and update information from mySAP CRM in real time via handheld devices
  • Channel management – improves sales opportunities though integrated campaign management, partner notification and collaborative planning and forecasting

Enhanced service capabilities:

  • Significant service management enhancements—in areas such as service contract and entitlement management, service order management, warranty, complaints and returns processing—provide real-time control and visibility across service network activities, improving service delivery times while reducing internal costs, tapping new sources of income and boosting customer loyalty

Enhanced marketing capabilities:

  • Marketing resource management (MRM) – lets marketers focus on strategic planning, freeing up time spent on administrative marketing tasks
  • E-mail response management system (ERMS) – increases accuracy and efficiency of outbound communications while turning inbound queries into sales opportunities

Enhanced sales capabilities:

  • Mobile sales functionality – new and improved capabilities for field sales representatives to access and update information from mySAP CRM in real time via handheld devices
  • Channel management – improves sales opportunities though integrated campaign management, partner notification and collaborative planning and forecasting

Enhanced service capabilities:

  • Significant service management enhancements—in areas such as service contract and entitlement management, service order management, warranty, complaints and returns processing—provide real-time control and visibility across service network activities, improving service delivery times while reducing internal costs, tapping new sources of income and boosting customer loyalty

“With mySAP CRM 2005, SAP has reassured customers of the continuity of their IT investment,” said Mary Wardley, VP CRM Applications, IDC. “The incorporation of these new cross-industry, role-based enhancements coupled with attention to a more user-friendly interface are all additive in helping to speed user adoption, increase productivity and ultimately to enhance ROI.”

“With mySAP CRM 2005, SAP has reassured customers of the continuity of their IT investment,” said Mary Wardley, VP CRM Applications, IDC. “The incorporation of these new cross-industry, role-based enhancements coupled with attention to a more user-friendly interface are all additive in helping to speed user adoption, increase productivity and ultimately to enhance ROI.”

“With mySAP CRM 2005, SAP has reassured customers of the continuity of their IT investment,” said Mary Wardley, VP CRM Applications, IDC. “The incorporation of these new cross-industry, role-based enhancements coupled with attention to a more user-friendly interface are all additive in helping to speed user adoption, increase productivity and ultimately to enhance ROI.”

“With mySAP CRM 2005, SAP has reassured customers of the continuity of their IT investment,” said Mary Wardley, VP CRM Applications, IDC. “The incorporation of these new cross-industry, role-based enhancements coupled with attention to a more user-friendly interface are all additive in helping to speed user adoption, increase productivity and ultimately to enhance ROI.”

“With mySAP CRM 2005, SAP has reassured customers of the continuity of their IT investment,” said Mary Wardley, VP CRM Applications, IDC. “The incorporation of these new cross-industry, role-based enhancements coupled with attention to a more user-friendly interface are all additive in helping to speed user adoption, increase productivity and ultimately to enhance ROI.”

  • Industry Innovation for the Public Sector, Telecommunications and Financial Services
    Having achieved CRM leadership in its stronghold industries, SAP has focused on enhancing business processes in growth industries.
  • New case management processes will enable public sector organizations to better collect structured and unstructured information related to an individual case, making it easier for case managers to determine entitlements, compliance and service deployment with an eye on improved social outcomes.
  • By creating a single view of the customer across all departments and partner networks, mySAP CRM 2005 will help telco companies unify their increasingly diversified operations and maintain one interface with the customer. The faster, more actionable customer insight and capabilities enabled with the new version will help telco companies model, launch, sell and more quickly fulfill the multitude of products and services necessary for business growth in this highly competitive industry.
  • In the financial services sector, where banks have relied traditionally on paper-based processes in managing customer loans, mySAP CRM 2005 will enable real-time collaboration across departments and credit bureaus worldwide. Banks can better serve customers through a tightly integrated business and IT landscape that supports the complete loan origination and contract management process from inquiry to acceptance.
  • Industry Innovation for the Public Sector, Telecommunications and Financial Services
    Having achieved CRM leadership in its stronghold industries, SAP has focused on enhancing business processes in growth industries.
  • New case management processes will enable public sector organizations to better collect structured and unstructured information related to an individual case, making it easier for case managers to determine entitlements, compliance and service deployment with an eye on improved social outcomes.
  • By creating a single view of the customer across all departments and partner networks, mySAP CRM 2005 will help telco companies unify their increasingly diversified operations and maintain one interface with the customer. The faster, more actionable customer insight and capabilities enabled with the new version will help telco companies model, launch, sell and more quickly fulfill the multitude of products and services necessary for business growth in this highly competitive industry.
  • In the financial services sector, where banks have relied traditionally on paper-based processes in managing customer loans, mySAP CRM 2005 will enable real-time collaboration across departments and credit bureaus worldwide. Banks can better serve customers through a tightly integrated business and IT landscape that supports the complete loan origination and contract management process from inquiry to acceptance.
  • Industry Innovation for the Public Sector, Telecommunications and Financial Services
    Having achieved CRM leadership in its stronghold industries, SAP has focused on enhancing business processes in growth industries.
  • New case management processes will enable public sector organizations to better collect structured and unstructured information related to an individual case, making it easier for case managers to determine entitlements, compliance and service deployment with an eye on improved social outcomes.
  • By creating a single view of the customer across all departments and partner networks, mySAP CRM 2005 will help telco companies unify their increasingly diversified operations and maintain one interface with the customer. The faster, more actionable customer insight and capabilities enabled with the new version will help telco companies model, launch, sell and more quickly fulfill the multitude of products and services necessary for business growth in this highly competitive industry.
  • In the financial services sector, where banks have relied traditionally on paper-based processes in managing customer loans, mySAP CRM 2005 will enable real-time collaboration across departments and credit bureaus worldwide. Banks can better serve customers through a tightly integrated business and IT landscape that supports the complete loan origination and contract management process from inquiry to acceptance.
  • Industry Innovation for the Public Sector, Telecommunications and Financial Services
    Having achieved CRM leadership in its stronghold industries, SAP has focused on enhancing business processes in growth industries.
  • New case management processes will enable public sector organizations to better collect structured and unstructured information related to an individual case, making it easier for case managers to determine entitlements, compliance and service deployment with an eye on improved social outcomes.
  • By creating a single view of the customer across all departments and partner networks, mySAP CRM 2005 will help telco companies unify their increasingly diversified operations and maintain one interface with the customer. The faster, more actionable customer insight and capabilities enabled with the new version will help telco companies model, launch, sell and more quickly fulfill the multitude of products and services necessary for business growth in this highly competitive industry.
  • In the financial services sector, where banks have relied traditionally on paper-based processes in managing customer loans, mySAP CRM 2005 will enable real-time collaboration across departments and credit bureaus worldwide. Banks can better serve customers through a tightly integrated business and IT landscape that supports the complete loan origination and contract management process from inquiry to acceptance.
  • Industry Innovation for the Public Sector, Telecommunications and Financial Services
    Having achieved CRM leadership in its stronghold industries, SAP has focused on enhancing business processes in growth industries.
  • New case management processes will enable public sector organizations to better collect structured and unstructured information related to an individual case, making it easier for case managers to determine entitlements, compliance and service deployment with an eye on improved social outcomes.
  • By creating a single view of the customer across all departments and partner networks, mySAP CRM 2005 will help telco companies unify their increasingly diversified operations and maintain one interface with the customer. The faster, more actionable customer insight and capabilities enabled with the new version will help telco companies model, launch, sell and more quickly fulfill the multitude of products and services necessary for business growth in this highly competitive industry.
  • In the financial services sector, where banks have relied traditionally on paper-based processes in managing customer loans, mySAP CRM 2005 will enable real-time collaboration across departments and credit bureaus worldwide. Banks can better serve customers through a tightly integrated business and IT landscape that supports the complete loan origination and contract management process from inquiry to acceptance.

Empowering the User with Role-Relevant Insight
Embedded analytics in mySAP CRM 2005 bridges the gap between operational, collaborative and analytical processes. For example, new account planning capabilities in mySAP CRM 2005 enable account managers to more effectively manage their daily sales business from wherever they are located, leveraging the tight integration of sales analytics with account, opportunity and territory management.

Empowering the User with Role-Relevant Insight
Embedded analytics in mySAP CRM 2005 bridges the gap between operational, collaborative and analytical processes. For example, new account planning capabilities in mySAP CRM 2005 enable account managers to more effectively manage their daily sales business from wherever they are located, leveraging the tight integration of sales analytics with account, opportunity and territory management.

Empowering the User with Role-Relevant Insight
Embedded analytics in mySAP CRM 2005 bridges the gap between operational, collaborative and analytical processes. For example, new account planning capabilities in mySAP CRM 2005 enable account managers to more effectively manage their daily sales business from wherever they are located, leveraging the tight integration of sales analytics with account, opportunity and territory management.

Empowering the User with Role-Relevant Insight
Embedded analytics in mySAP CRM 2005 bridges the gap between operational, collaborative and analytical processes. For example, new account planning capabilities in mySAP CRM 2005 enable account managers to more effectively manage their daily sales business from wherever they are located, leveraging the tight integration of sales analytics with account, opportunity and territory management.

Empowering the User with Role-Relevant Insight
Embedded analytics in mySAP CRM 2005 bridges the gap between operational, collaborative and analytical processes. For example, new account planning capabilities in mySAP CRM 2005 enable account managers to more effectively manage their daily sales business from wherever they are located, leveraging the tight integration of sales analytics with account, opportunity and territory management.

Enhanced Ease-of-Use to Boost Productivity
Because end-user adoption and ease-of-use contribute to greater success and lower costs of a CRM rollout, mySAP CRM 2005 will feature a more intuitive user interface that leverages the enterprise portal, Web application and business intelligence capabilities of SAP NetWeaver. By making it easier for users to extract information and perform business tasks, the latest evolution of the CRM user interface will help reduce task handling times, training costs and number of clicks. For example, hyperlinks enable users to navigate from any analytical report directly to the original document, such as a cumulated order list to the single order document. By optimizing task handling within order management, mySAP CRM is expected to help telecommunication companies reduce the time it takes to enter an order by 80 percent.

Enhanced Ease-of-Use to Boost Productivity
Because end-user adoption and ease-of-use contribute to greater success and lower costs of a CRM rollout, mySAP CRM 2005 will feature a more intuitive user interface that leverages the enterprise portal, Web application and business intelligence capabilities of SAP NetWeaver. By making it easier for users to extract information and perform business tasks, the latest evolution of the CRM user interface will help reduce task handling times, training costs and number of clicks. For example, hyperlinks enable users to navigate from any analytical report directly to the original document, such as a cumulated order list to the single order document. By optimizing task handling within order management, mySAP CRM is expected to help telecommunication companies reduce the time it takes to enter an order by 80 percent.

Enhanced Ease-of-Use to Boost Productivity
Because end-user adoption and ease-of-use contribute to greater success and lower costs of a CRM rollout, mySAP CRM 2005 will feature a more intuitive user interface that leverages the enterprise portal, Web application and business intelligence capabilities of SAP NetWeaver. By making it easier for users to extract information and perform business tasks, the latest evolution of the CRM user interface will help reduce task handling times, training costs and number of clicks. For example, hyperlinks enable users to navigate from any analytical report directly to the original document, such as a cumulated order list to the single order document. By optimizing task handling within order management, mySAP CRM is expected to help telecommunication companies reduce the time it takes to enter an order by 80 percent.

Enhanced Ease-of-Use to Boost Productivity
Because end-user adoption and ease-of-use contribute to greater success and lower costs of a CRM rollout, mySAP CRM 2005 will feature a more intuitive user interface that leverages the enterprise portal, Web application and business intelligence capabilities of SAP NetWeaver. By making it easier for users to extract information and perform business tasks, the latest evolution of the CRM user interface will help reduce task handling times, training costs and number of clicks. For example, hyperlinks enable users to navigate from any analytical report directly to the original document, such as a cumulated order list to the single order document. By optimizing task handling within order management, mySAP CRM is expected to help telecommunication companies reduce the time it takes to enter an order by 80 percent.

Enhanced Ease-of-Use to Boost Productivity
Because end-user adoption and ease-of-use contribute to greater success and lower costs of a CRM rollout, mySAP CRM 2005 will feature a more intuitive user interface that leverages the enterprise portal, Web application and business intelligence capabilities of SAP NetWeaver. By making it easier for users to extract information and perform business tasks, the latest evolution of the CRM user interface will help reduce task handling times, training costs and number of clicks. For example, hyperlinks enable users to navigate from any analytical report directly to the original document, such as a cumulated order list to the single order document. By optimizing task handling within order management, mySAP CRM is expected to help telecommunication companies reduce the time it takes to enter an order by 80 percent.

“While other CRM vendors have been focused on trying to get their houses in order, SAP has remained above the noise—continuously investing in new R&D and setting a safe, solid and steady course of innovation for our customers’ success,” said Peter J. Kirschbauer, general manager, SAP Applications, SAP. “mySAP CRM 2005 manifests our continuing commitment to delivering value through solutions that help customers achieve business value quickly, adapt to changing demands and innovate for future growth.”

“While other CRM vendors have been focused on trying to get their houses in order, SAP has remained above the noise—continuously investing in new R&D and setting a safe, solid and steady course of innovation for our customers’ success,” said Peter J. Kirschbauer, general manager, SAP Applications, SAP. “mySAP CRM 2005 manifests our continuing commitment to delivering value through solutions that help customers achieve business value quickly, adapt to changing demands and innovate for future growth.”

“While other CRM vendors have been focused on trying to get their houses in order, SAP has remained above the noise—continuously investing in new R&D and setting a safe, solid and steady course of innovation for our customers’ success,” said Peter J. Kirschbauer, general manager, SAP Applications, SAP. “mySAP CRM 2005 manifests our continuing commitment to delivering value through solutions that help customers achieve business value quickly, adapt to changing demands and innovate for future growth.”

“While other CRM vendors have been focused on trying to get their houses in order, SAP has remained above the noise—continuously investing in new R&D and setting a safe, solid and steady course of innovation for our customers’ success,” said Peter J. Kirschbauer, general manager, SAP Applications, SAP. “mySAP CRM 2005 manifests our continuing commitment to delivering value through solutions that help customers achieve business value quickly, adapt to changing demands and innovate for future growth.”

“While other CRM vendors have been focused on trying to get their houses in order, SAP has remained above the noise—continuously investing in new R&D and setting a safe, solid and steady course of innovation for our customers’ success,” said Peter J. Kirschbauer, general manager, SAP Applications, SAP. “mySAP CRM 2005 manifests our continuing commitment to delivering value through solutions that help customers achieve business value quickly, adapt to changing demands and innovate for future growth.”

Modular elements of mySAP CRM 2005 are currently being evaluated by customers. The complete and newest version will be globally available in October of 2005.

Modular elements of mySAP CRM 2005 are currently being evaluated by customers. The complete and newest version will be globally available in October of 2005.

Modular elements of mySAP CRM 2005 are currently being evaluated by customers. The complete and newest version will be globally available in October of 2005.

Modular elements of mySAP CRM 2005 are currently being evaluated by customers. The complete and newest version will be globally available in October of 2005.

Modular elements of mySAP CRM 2005 are currently being evaluated by customers. The complete and newest version will be globally available in October of 2005.

About mySAP CRM
Moving beyond traditional CRM functionality, SAP’s innovation and unmatched industry expertise are setting new standards for the way companies connect with their customers and partners, creating customer-centric business processes across enterprisewide operations and business applications. mySAP™ Customer Relationship Management (mySAP CRM) delivers the market’s greatest breadth and depth of functionality, offering more than 280 end-to-end, industry-specific processes to cover the unique business demands of more than twenty-five industries. Built on the open, Web services-based architecture of the SAP NetWeaver™ technology platform, mySAP CRM helps companies leverage existing IT investments, achieve lower total cost of ownership, gain faster return on investment and continually evolve the business processes having the greatest impact on success. (Additional information at <http://www.sap.com/crm>)

About mySAP CRM
Moving beyond traditional CRM functionality, SAP’s innovation and unmatched industry expertise are setting new standards for the way companies connect with their customers and partners, creating customer-centric business processes across enterprisewide operations and business applications. mySAP™ Customer Relationship Management (mySAP CRM) delivers the market’s greatest breadth and depth of functionality, offering more than 280 end-to-end, industry-specific processes to cover the unique business demands of more than twenty-five industries. Built on the open, Web services-based architecture of the SAP NetWeaver™ technology platform, mySAP CRM helps companies leverage existing IT investments, achieve lower total cost of ownership, gain faster return on investment and continually evolve the business processes having the greatest impact on success. (Additional information at <http://www.sap.com/crm>)

About mySAP CRM
Moving beyond traditional CRM functionality, SAP’s innovation and unmatched industry expertise are setting new standards for the way companies connect with their customers and partners, creating customer-centric business processes across enterprisewide operations and business applications. mySAP™ Customer Relationship Management (mySAP CRM) delivers the market’s greatest breadth and depth of functionality, offering more than 280 end-to-end, industry-specific processes to cover the unique business demands of more than twenty-five industries. Built on the open, Web services-based architecture of the SAP NetWeaver™ technology platform, mySAP CRM helps companies leverage existing IT investments, achieve lower total cost of ownership, gain faster return on investment and continually evolve the business processes having the greatest impact on success. (Additional information at <http://www.sap.com/crm>)

About mySAP CRM
Moving beyond traditional CRM functionality, SAP’s innovation and unmatched industry expertise are setting new standards for the way companies connect with their customers and partners, creating customer-centric business processes across enterprisewide operations and business applications. mySAP™ Customer Relationship Management (mySAP CRM) delivers the market’s greatest breadth and depth of functionality, offering more than 280 end-to-end, industry-specific processes to cover the unique business demands of more than twenty-five industries. Built on the open, Web services-based architecture of the SAP NetWeaver™ technology platform, mySAP CRM helps companies leverage existing IT investments, achieve lower total cost of ownership, gain faster return on investment and continually evolve the business processes having the greatest impact on success. (Additional information at <http://www.sap.com/crm>)

About mySAP CRM
Moving beyond traditional CRM functionality, SAP’s innovation and unmatched industry expertise are setting new standards for the way companies connect with their customers and partners, creating customer-centric business processes across enterprisewide operations and business applications. mySAP™ Customer Relationship Management (mySAP CRM) delivers the market’s greatest breadth and depth of functionality, offering more than 280 end-to-end, industry-specific processes to cover the unique business demands of more than twenty-five industries. Built on the open, Web services-based architecture of the SAP NetWeaver™ technology platform, mySAP CRM helps companies leverage existing IT investments, achieve lower total cost of ownership, gain faster return on investment and continually evolve the business processes having the greatest impact on success. (Additional information at <http://www.sap.com/crm>)

About SAP
SAP is the world’s leading provider of business software solutions*. Today, more than 27,000 customers in over 120 countries run more than 91,500 installations of SAP® software—from distinct solutions addressing the needs of small and midsize businesses to enterprise-scale suite solutions for global organizations. Powered by the SAP NetWeaver™ platform to drive innovation and enable business change, mySAP™ Business Suite solutions are helping enterprises around the world improve customer relationships, enhance partner collaboration and create efficiencies across their supply chains and business operations. SAP industry solutions support the unique business processes of more than 25 industry segments, including high tech, retail, public sector and financial services. With subsidiaries in more than 50 countries, the company is listed on several exchanges, including the Frankfurt stock exchange and NYSE under the symbol “SAP.” (Additional information at <http://www.sap.com>)

About SAP
SAP is the world’s leading provider of business software solutions*. Today, more than 27,000 customers in over 120 countries run more than 91,500 installations of SAP® software—from distinct solutions addressing the needs of small and midsize businesses to enterprise-scale suite solutions for global organizations. Powered by the SAP NetWeaver™ platform to drive innovation and enable business change, mySAP™ Business Suite solutions are helping enterprises around the world improve customer relationships, enhance partner collaboration and create efficiencies across their supply chains and business operations. SAP industry solutions support the unique business processes of more than 25 industry segments, including high tech, retail, public sector and financial services. With subsidiaries in more than 50 countries, the company is listed on several exchanges, including the Frankfurt stock exchange and NYSE under the symbol “SAP.” (Additional information at <http://www.sap.com>)

About SAP
SAP is the world’s leading provider of business software solutions*. Today, more than 27,000 customers in over 120 countries run more than 91,500 installations of SAP® software—from distinct solutions addressing the needs of small and midsize businesses to enterprise-scale suite solutions for global organizations. Powered by the SAP NetWeaver™ platform to drive innovation and enable business change, mySAP™ Business Suite solutions are helping enterprises around the world improve customer relationships, enhance partner collaboration and create efficiencies across their supply chains and business operations. SAP industry solutions support the unique business processes of more than 25 industry segments, including high tech, retail, public sector and financial services. With subsidiaries in more than 50 countries, the company is listed on several exchanges, including the Frankfurt stock exchange and NYSE under the symbol “SAP.” (Additional information at <http://www.sap.com>)

About SAP
SAP is the world’s leading provider of business software solutions*. Today, more than 27,000 customers in over 120 countries run more than 91,500 installations of SAP® software—from distinct solutions addressing the needs of small and midsize businesses to enterprise-scale suite solutions for global organizations. Powered by the SAP NetWeaver™ platform to drive innovation and enable business change, mySAP™ Business Suite solutions are helping enterprises around the world improve customer relationships, enhance partner collaboration and create efficiencies across their supply chains and business operations. SAP industry solutions support the unique business processes of more than 25 industry segments, including high tech, retail, public sector and financial services. With subsidiaries in more than 50 countries, the company is listed on several exchanges, including the Frankfurt stock exchange and NYSE under the symbol “SAP.” (Additional information at <http://www.sap.com>)

About SAP
SAP is the world’s leading provider of business software solutions*. Today, more than 27,000 customers in over 120 countries run more than 91,500 installations of SAP® software—from distinct solutions addressing the needs of small and midsize businesses to enterprise-scale suite solutions for global organizations. Powered by the SAP NetWeaver™ platform to drive innovation and enable business change, mySAP™ Business Suite solutions are helping enterprises around the world improve customer relationships, enhance partner collaboration and create efficiencies across their supply chains and business operations. SAP industry solutions support the unique business processes of more than 25 industry segments, including high tech, retail, public sector and financial services. With subsidiaries in more than 50 countries, the company is listed on several exchanges, including the Frankfurt stock exchange and NYSE under the symbol “SAP.” (Additional information at <http://www.sap.com>)

(*) SAP defines business software solutions as comprising enterprise resource planning and related software solutions such as supply chain management, customer relationship management, product life-cycle management and supplier relationship management.

(*) SAP defines business software solutions as comprising enterprise resource planning and related software solutions such as supply chain management, customer relationship management, product life-cycle management and supplier relationship management.

(*) SAP defines business software solutions as comprising enterprise resource planning and related software solutions such as supply chain management, customer relationship management, product life-cycle management and supplier relationship management.

(*) SAP defines business software solutions as comprising enterprise resource planning and related software solutions such as supply chain management, customer relationship management, product life-cycle management and supplier relationship management.

(*) SAP defines business software solutions as comprising enterprise resource planning and related software solutions such as supply chain management, customer relationship management, product life-cycle management and supplier relationship management.

Any statements contained in this document that are not historical facts are forward-looking statements as defined in the U.S. Private Securities Litigation Reform Act of 1995. Words such as “anticipate,” “believe,” “estimate,” “expect,” “forecast,” “intend,” “may,” “plan,” “project,” “predict,” “should” and “will” and similar expressions as they relate to SAP are intended to identify such forward-looking statements. SAP undertakes no obligation to publicly update or revise any forward-looking statements. All forward-looking statements are subject to various risks and uncertainties that could cause actual results to differ materially from expectations The factors that could affect SAP’s future financial results are discussed more fully in SAP’s filings with the U.S. Securities and Exchange Commission (“SEC”), including SAP’s most recent Annual Report on Form 20-F filed with the SEC. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of their dates.

Any statements contained in this document that are not historical facts are forward-looking statements as defined in the U.S. Private Securities Litigation Reform Act of 1995. Words such as “anticipate,” “believe,” “estimate,” “expect,” “forecast,” “intend,” “may,” “plan,” “project,” “predict,” “should” and “will” and similar expressions as they relate to SAP are intended to identify such forward-looking statements. SAP undertakes no obligation to publicly update or revise any forward-looking statements. All forward-looking statements are subject to various risks and uncertainties that could cause actual results to differ materially from expectations The factors that could affect SAP’s future financial results are discussed more fully in SAP’s filings with the U.S. Securities and Exchange Commission (“SEC”), including SAP’s most recent Annual Report on Form 20-F filed with the SEC. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of their dates.

Any statements contained in this document that are not historical facts are forward-looking statements as defined in the U.S. Private Securities Litigation Reform Act of 1995. Words such as “anticipate,” “believe,” “estimate,” “expect,” “forecast,” “intend,” “may,” “plan,” “project,” “predict,” “should” and “will” and similar expressions as they relate to SAP are intended to identify such forward-looking statements. SAP undertakes no obligation to publicly update or revise any forward-looking statements. All forward-looking statements are subject to various risks and uncertainties that could cause actual results to differ materially from expectations The factors that could affect SAP’s future financial results are discussed more fully in SAP’s filings with the U.S. Securities and Exchange Commission (“SEC”), including SAP’s most recent Annual Report on Form 20-F filed with the SEC. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of their dates.

Any statements contained in this document that are not historical facts are forward-looking statements as defined in the U.S. Private Securities Litigation Reform Act of 1995. Words such as “anticipate,” “believe,” “estimate,” “expect,” “forecast,” “intend,” “may,” “plan,” “project,” “predict,” “should” and “will” and similar expressions as they relate to SAP are intended to identify such forward-looking statements. SAP undertakes no obligation to publicly update or revise any forward-looking statements. All forward-looking statements are subject to various risks and uncertainties that could cause actual results to differ materially from expectations The factors that could affect SAP’s future financial results are discussed more fully in SAP’s filings with the U.S. Securities and Exchange Commission (“SEC”), including SAP’s most recent Annual Report on Form 20-F filed with the SEC. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of their dates.

Any statements contained in this document that are not historical facts are forward-looking statements as defined in the U.S. Private Securities Litigation Reform Act of 1995. Words such as “anticipate,” “believe,” “estimate,” “expect,” “forecast,” “intend,” “may,” “plan,” “project,” “predict,” “should” and “will” and similar expressions as they relate to SAP are intended to identify such forward-looking statements. SAP undertakes no obligation to publicly update or revise any forward-looking statements. All forward-looking statements are subject to various risks and uncertainties that could cause actual results to differ materially from expectations The factors that could affect SAP’s future financial results are discussed more fully in SAP’s filings with the U.S. Securities and Exchange Commission (“SEC”), including SAP’s most recent Annual Report on Form 20-F filed with the SEC. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of their dates.

Copyright © 2005 SAP AG. All rights reserved.

SAP, R/3, mySAP, mySAP.com, xApps, xApp, SAP NetWeaver and other SAP products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of SAP AG in Germany and in several other countries all over the world. All other product and service names mentioned are the trademarks of their respective companies. Data contained in this document serve informational purposes only. National product specifications may vary.

Copyright © 2005 SAP AG. All rights reserved.

SAP, R/3, mySAP, mySAP.com, xApps, xApp, SAP NetWeaver and other SAP products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of SAP AG in Germany and in several other countries all over the world. All other product and service names mentioned are the trademarks of their respective companies. Data contained in this document serve informational purposes only. National product specifications may vary.

Copyright © 2005 SAP AG. All rights reserved.

SAP, R/3, mySAP, mySAP.com, xApps, xApp, SAP NetWeaver and other SAP products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of SAP AG in Germany and in several other countries all over the world. All other product and service names mentioned are the trademarks of their respective companies. Data contained in this document serve informational purposes only. National product specifications may vary.

Copyright © 2005 SAP AG. All rights reserved.

SAP, R/3, mySAP, mySAP.com, xApps, xApp, SAP NetWeaver and other SAP products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of SAP AG in Germany and in several other countries all over the world. All other product and service names mentioned are the trademarks of their respective companies. Data contained in this document serve informational purposes only. National product specifications may vary.

Copyright © 2005 SAP AG. All rights reserved.

SAP, R/3, mySAP, mySAP.com, xApps, xApp, SAP NetWeaver and other SAP products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of SAP AG in Germany and in several other countries all over the world. All other product and service names mentioned are the trademarks of their respective companies. Data contained in this document serve informational purposes only. National product specifications may vary.

For customers interested in learning more about SAP products:
Global Customer Center: +49 180 534-34-24
United States Only: 1 (800) 872-1SAP (1-800-872-1727)

For customers interested in learning more about SAP products:
Global Customer Center: +49 180 534-34-24
United States Only: 1 (800) 872-1SAP (1-800-872-1727)

For customers interested in learning more about SAP products:
Global Customer Center: +49 180 534-34-24
United States Only: 1 (800) 872-1SAP (1-800-872-1727)

For customers interested in learning more about SAP products:
Global Customer Center: +49 180 534-34-24
United States Only: 1 (800) 872-1SAP (1-800-872-1727)

For customers interested in learning more about SAP products:
Global Customer Center: +49 180 534-34-24
United States Only: 1 (800) 872-1SAP (1-800-872-1727)

For more information, press only:
Jeff Chang, +1 (650) 320-3197, jeffrey.chang@sap.com, PDT
Iris Eidling, +49 6227 7-65797, iris.eidling@sap.com, CET
SAP Press Office, +1 (610) 661-3200, press@sap.com, EDT
Siobhan Lyons, Burson-Marsteller, +1 (202) 530-4721, siobhan_lyons@was.bm.com, EDT
Gabriele Thoering, Burson-Marsteller, +49 69 238 09-39, gabriele_thoering@de.bm.com, CET

For more information, press only:
Jeff Chang, +1 (650) 320-3197, jeffrey.chang@sap.com, PDT
Iris Eidling, +49 6227 7-65797, iris.eidling@sap.com, CET
SAP Press Office, +1 (610) 661-3200, press@sap.com, EDT
Siobhan Lyons, Burson-Marsteller, +1 (202) 530-4721, siobhan_lyons@was.bm.com, EDT
Gabriele Thoering, Burson-Marsteller, +49 69 238 09-39, gabriele_thoering@de.bm.com, CET

For more information, press only:
Jeff Chang, +1 (650) 320-3197, jeffrey.chang@sap.com, PDT
Iris Eidling, +49 6227 7-65797, iris.eidling@sap.com, CET
SAP Press Office, +1 (610) 661-3200, press@sap.com, EDT
Siobhan Lyons, Burson-Marsteller, +1 (202) 530-4721, siobhan_lyons@was.bm.com, EDT
Gabriele Thoering, Burson-Marsteller, +49 69 238 09-39, gabriele_thoering@de.bm.com, CET

For more information, press only:
Jeff Chang, +1 (650) 320-3197, jeffrey.chang@sap.com, PDT
Iris Eidling, +49 6227 7-65797, iris.eidling@sap.com, CET
SAP Press Office, +1 (610) 661-3200, press@sap.com, EDT
Siobhan Lyons, Burson-Marsteller, +1 (202) 530-4721, siobhan_lyons@was.bm.com, EDT
Gabriele Thoering, Burson-Marsteller, +49 69 238 09-39, gabriele_thoering@de.bm.com, CET

For more information, press only:
Jeff Chang, +1 (650) 320-3197, jeffrey.chang@sap.com, PDT
Iris Eidling, +49 6227 7-65797, iris.eidling@sap.com, CET
SAP Press Office, +1 (610) 661-3200, press@sap.com, EDT
Siobhan Lyons, Burson-Marsteller, +1 (202) 530-4721, siobhan_lyons@was.bm.com, EDT
Gabriele Thoering, Burson-Marsteller, +49 69 238 09-39, gabriele_thoering@de.bm.com, CET

During SAPPHIRE (from May 17 to 19), to speak with press contacts on site, please dial the SAP press room at +1 (617) 954-3953.

During SAPPHIRE (from May 17 to 19), to speak with press contacts on site, please dial the SAP press room at +1 (617) 954-3953.

During SAPPHIRE (from May 17 to 19), to speak with press contacts on site, please dial the SAP press room at +1 (617) 954-3953.

During SAPPHIRE (from May 17 to 19), to speak with press contacts on site, please dial the SAP press room at +1 (617) 954-3953.

During SAPPHIRE (from May 17 to 19), to speak with press contacts on site, please dial the SAP press room at +1 (617) 954-3953.