Game-On with Gamification!

Radiocasts | November 20, 2014 by Bonnie D. Graham

The buzz: Gamification.

Gamification is a trendy buzzword in businesses today because of its significant benefits.

How does it work? By putting the customer, prospect or employee at the center of a well-designed, game-based experience, you can improve and capture data on their motivation, productivity, and engagement.

Not on board yet? It’s time to learn about the new science of relationship building through big data and gamification, and the gurus’ secrets to designing gamification that really works.

The experts speak.

Rajat Paharia, Bunchball: “All of this has happened before, and it will all happen again.” (J.M. Barrie, Peter Pan, 1953, and the new Battlestar Galactica)

Mario Herger, Enterprise Gamification Consultancy: “Gamification is Big Data on employees and will transform the way companies select, evaluate, and promote employees.”

Janaki Kumar, SAP: “The opposite of play is not work. It’s depression.” (Brian Sutton-Smith). “In every job that must be done there is an element of fun.” (Mary Poppins)

Join us for Game-On with Gamification!

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