SAP Radio Guest Speaker Overview

Becky Carroll Author & Founder, Petra Consulting Group

Becky Carroll is the author of The Hidden Power of Your Customers: Four Keys to Growing Your Business Through Existing Customers (Wiley, July 2011). She is also the founder of Petra Consulting Group, a consultancy focused on social media and customer experience. Her client roster includes Fortune 100 companies Electronic Arts, HP, Fujitsu, and Ford. Previously, she was the Ccommunity program manager and social media strategist at Verizon. Becky is the social media contributor for NBC/TV San Diego. She teaches the “Marketing via New Media” class at UC San Diego and is the author of top customer service blog Customers Rock! (

Consumer Engagement: Walking A Fine Digital Line

Today’s buzz: Customer engagement. The changing digital landscape is challenging your ability to connect with customers and theirs to connect with you. Have you figured…

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Love Thy Customer: What have you done for them lately?

“Demanding, vocal, impatient, and always right.” If this describes your customers, are you tempted to just give up and find new ones? Don’t do it,…

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A Valentine’s Day Postmortem: Retailers We Love to Love

Valentine’s Day: Love it if you receive the perfect gift. Hate it if you don’t know what gift to give or where to find it….

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SAP Radio Host

Bonnie D. Graham

A talk radio and cable TV broadcast journalist since 1995, media producer / host Bonnie D. Graham created and launched SAP Coffee Break with Game-Changers Radio in Fall 2011. Since then, she has developed 20 additional themed Game-Changers radio series for SAP. On each episode, Bonnie moderates a panel of thought leaders, practitioners, journalists and / or educators from across the business spectrum and the globe, to share timely technology and strategy insights for businesses of all sizes, industries, geographies, and maturities. Bonnie is on the SAP Editorial Experience / News Services team. Follow her programs on Twitter #SAPRadio.

Connect with Bonnie D. Graham: @bizbreakradio

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