SAP Radio Guest Speaker Overview

Christine B. Whittemore Chief Simplifier of Simple Marketing Now LLC

Christine B. Whittemore is Chief Simplifier of Simple Marketing Now LLC, an inbound marketing strategy consultancy helping organizations get found online using social media and content marketing.

An active social media enthusiast, Christine established her marketing blog, Flooring The Consumer, about the retail experience and marketing to women in June 2006. It is listed in the AdAge Power 150 and the BuyerZone Top 20 Business Marketing Blogs. She publishes the Content Talks Business Blog, online marketing advice and best practices – http://simplemarketingnow.com/content-talks-business-blog/.

She presented on lead generation with social media at the MarketingProfs B2B Forum 2011 and on content curation at Info360 2012. Christine serves on the Columbia Business School’s Alumni Club of New York Board of Directors as Co-President and is a member of the Surfaces Education Advisory Council.

Marketing blog: http://simplemarketingnow.com/blog/flooring-the-consumer.

Beyond Channels: Chasing Retail Customer Loyalty

The buzz: Wake-up, retailers! Today’s shoppers are not loyal to any one channel. They expect to browse, price, purchase, and even return items across multiple…

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SAP Game-Changers 2013 Predictions – Part 1

What’s on your holiday business wish list this year? If it’s a crystal ball to help you predict what 2013 will bring for your company,…

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Retailers We Love to Love: Building Brand Loyalty

Attention, retailers! We know it’s tougher than ever to turn customers into loyal evangelists for your brand. The experts say: Christine B. Whittemore: “The winners…

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SAP Radio Host

Bonnie D. Graham

A talk radio and cable TV broadcast journalist since 1995, media producer / host Bonnie D. Graham created and launched SAP Coffee Break with Game-Changers Radio in Fall 2011. Since then, she has developed 20 additional themed Game-Changers radio series for SAP. On each episode, Bonnie moderates a panel of thought leaders, practitioners, journalists and / or educators from across the business spectrum and the globe, to share timely technology and strategy insights for businesses of all sizes, industries, geographies, and maturities. Bonnie is on the SAP Editorial Experience / News Services team. Follow her programs on Twitter #SAPRadio.

Connect with Bonnie D. Graham: @bizbreakradio

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