SAP Radio Guest Speaker Overview

Jonathan Becher CMO, SAP

Jonathan Becher, the chief marketing officer (CMO) of SAP, oversees the development and execution of marketing and communications strategy across the globe. Jonathan strives to drive improved business results, uncover new business opportunities, and guide strategic decisions that help SAP run better. He joined SAP during the 2007 acquisition of Pilot Software, where he was president and chief executive officer.

Prior to Pilot, Jonathan was CEO and president of Accrue Software, a publically traded Web site analytics company; and president, CEO, and co-founder of NeoVista Software, a pioneer in the predictive analytics and data mining markets.

Jonathan is an active participant in social media, author of the popular blog Managing By Walking Around, a speaker at industry events, and a published author. He is a board member for the Churchill Club, Silicon Valley’s premier business and technology forum, and Revel Systems, an iPad point of sale solution. Follow him on Twitter @jbecher.

The New CMO in the Age of Customer Experience

Today’s buzz: CMO. Who’s calling your marketing shots today – your MBA’ed CMO or hyper-vocal/social/mobile customers? A pop quiz to help you answer. Is your…

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SAP Radio Host

Bonnie D. Graham

A talk radio and cable TV broadcast journalist since 1995, media producer / host Bonnie D. Graham created and launched SAP Coffee Break with Game-Changers Radio in Fall 2011. Since then, she has developed 20 additional themed Game-Changers radio series for SAP. On each episode, Bonnie moderates a panel of thought leaders, practitioners, journalists and / or educators from across the business spectrum and the globe, to share timely technology and strategy insights for businesses of all sizes, industries, geographies, and maturities. Bonnie is on the SAP Editorial Experience / News Services team. Follow her programs on Twitter #SAPRadio.

Connect with Bonnie D. Graham: @bizbreakradio

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