SAP Radio Guest Speaker Overview

Lisa Joy Rosner Chief Marketing Officer, NetBase

Lisa Joy Rosner is Chief Marketing Officer at social intelligence company NetBase, working with the largest brands in the world—including Coca-Cola, Kraft and HP—as they transform their approach to understanding consumers’ desires.

Before NetBase, she was vice president of Worldwide Marketing at BroadVision Inc. and vice president of Marketing at MyBuys, where she worked with Sears, Wal-Mart and Circuit City. Previously, she worked in the business intelligence market at Brio, DecisionPoint and Oracle.

Lisa Joy is an active blogger and guest columnist on social media topics. She has served on the marketing advisory board for the Silicon Valley Red Cross and the Wornick School, as well as the Content Committee of, the AMA and Benchmark. A guest lecturer at the Hass School of Business, Stanford and the Tuck School of Business, she is often quoted in The Wall Street Journal, Mashable and Giga-Om. She was named the Gold winner of the Great Minds Award by the ARF in 2011.

Retailers We Love to Love: Building Brand Loyalty

Attention, retailers! We know it’s tougher than ever to turn customers into loyal evangelists for your brand. The experts say: Christine B. Whittemore: “The winners…

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SAP Radio Host

Bonnie D. Graham

A talk radio and cable TV broadcast journalist since 1995, media producer / host Bonnie D. Graham created and launched SAP Coffee Break with Game-Changers Radio in Fall 2011. Since then, she has developed 20 additional themed Game-Changers radio series for SAP. On each episode, Bonnie moderates a panel of thought leaders, practitioners, journalists and / or educators from across the business spectrum and the globe, to share timely technology and strategy insights for businesses of all sizes, industries, geographies, and maturities. Bonnie is on the SAP Editorial Experience / News Services team. Follow her programs on Twitter #SAPRadio.

Connect with Bonnie D. Graham: @bizbreakradio

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