Mike Bott General Manager, The Brandery
Mike Bott is General Manager of The Brandery, one of the top startup accelerators in the US. Prior to joining The Brandery, Mike worked in brand management at Procter & Gamble, architecting Olay North America’s digital strategy and ecosystem which was awarded P&G’s internal designation of “Best Digital”.
Before P&G, Mike led product launches as a product manager at Match.com and AOL. He has a passion for building brands with high quality user experiences, and creative acquisition and retention strategies. In addition to presenting “Branding for Startups” around the world, Mike presented at Microsoft’s MIX07, among other leading industry conferences. He advises a number of VC-backed startups, including serving on the board for Choremonster.com. Mike graduated from The University of Notre Dame with BBA and MBA degrees, and is active in the Irish Angels network.
Today’s buzz: Consumer products. When deciding which products are worthy of their purchasing dollars, more shoppers than ever before are looking beyond price point and…
A talk radio and cable TV broadcast journalist since 1995, media producer / host Bonnie D. Graham created and launched SAP Coffee Break with Game-Changers Radio in Fall 2011. Since then, she has developed 20 additional themed Game-Changers radio series for SAP. On each episode, Bonnie moderates a panel of thought leaders, practitioners, journalists and / or educators from across the business spectrum and the globe, to share timely technology and strategy insights for businesses of all sizes, industries, geographies, and maturities. Bonnie is on the SAP Editorial Experience / News Services team. Follow her programs on Twitter #SAPRadio.
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