SAP Radio Guest Speaker Overview

Prof. Ashok Ranchhod Reader in Marketing Communications, the Winchester School of Art

Prof. Ashok Ranchhod, BSc., MSc., MBA, PhD, FCIM, works as a Reader in Marketing Communications at the Winchester School of Art, University of Southampton, and holds various Visiting Professorships and an Emeritus Chair at Southampton Solent University. In 2011 he completed his role as the Director of the Mudra Institute of Communications Ahmedabad (MICA), the top Communications School in India. He also completed the Management Leadership in Education Programme at Harvard University. Ashok also ran his own biotechnology company.

He has published more than 60 papers and done consultancy work for major organizations. Currently, as the Director of the Games Design Hub, he leads a team of researchers looking at the role of games in art, health, business, social good and education. Ashok and Calin Gurau co-wrote “Marketing Strategies: A Contemporary Approach”, now in its second edition, published by FT Pearson.

2015 Game-Changers Predictions – Part 1

What’s at the top of your business wish list this holiday season? If you’re hoping for a crystal ball to help you see what 2015…

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Gamification: Serious Business – Part 2

The buzz: Game on! Games have been an integral part of all societies for centuries. As a formalized expression of play, games carry the ideas…

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Gamification: Filling the Customer Expectation vs Sales Gap

The buzz: Game on! We’ve always been drawn to games in our leisure time, from Senet (Egypt), Mahjong (China), dice (Iran, India) to Monopoly (US),…

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SAP Radio Host

Bonnie D. Graham

A talk radio and cable TV broadcast journalist since 1995, media producer / host Bonnie D. Graham created and launched SAP Coffee Break with Game-Changers Radio in Fall 2011. Since then, she has developed 20 additional themed Game-Changers radio series for SAP. On each episode, Bonnie moderates a panel of thought leaders, practitioners, journalists and / or educators from across the business spectrum and the globe, to share timely technology and strategy insights for businesses of all sizes, industries, geographies, and maturities. Bonnie is on the SAP Editorial Experience / News Services team. Follow her programs on Twitter #SAPRadio.

Connect with Bonnie D. Graham: @bizbreakradio

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