Russ LeFevre Leads US Enterprise Industry Field Marketing Team, Cisco
Russ LeFevre leads the US Enterprise Industry Field Marketing team for Cisco. He manages a team of 30 senior marketing professionals responsible for go-to-market strategy and program execution to Fortune 500 customers spanning manufacturing, healthcare, financial services and retail industries. He delivers customer-relevant content to CXO’s to inspire their companies digital transformations. Russ has over 25 years of executive-level marketing, sales and management experience with information technology providers, spanning entrepreneurial start-ups, to established, large companies serving the Global 2000. He is a frequent speaker on topics related to modern marketing, digital transformation and customer experience marketing.
Russ began his career with the U.S. federal government and held a Top Secret Clearance. He graduated from Virginia Tech with a Bachelor of Science in Marketing Management degree and attended MBA studies at the University of Denver.
He is active with the University of Denver Executive Mentor program, and co-founded the Cisco Colorado Marketing Community, a group for marketing professionals in the Rocky Mountain region. He serves on the Chairman’s Advisory Council for Alpha Kappa Psi, a professional business fraternity.
Russ’s personal avocations are alpine mountaineering and motorcycle riding.
A talk radio and cable TV broadcast journalist since 1995, media producer / host Bonnie D. Graham created and launched SAP Coffee Break with Game-Changers Radio in Fall 2011. Since then, she has developed 20 additional themed Game-Changers radio series for SAP. On each episode, Bonnie moderates a panel of thought leaders, practitioners, journalists and / or educators from across the business spectrum and the globe, to share timely technology and strategy insights for businesses of all sizes, industries, geographies, and maturities. Bonnie is on the SAP Editorial Experience / News Services team. Follow her programs on Twitter #SAPRadio.
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