SAP Radio Guest Speaker Overview

Sela Missirian VP of Marketing Strategy and Business Development, Brown Bag Marketing

Sela Missirian is the VP of Marketing Strategy and Business Development at Brown Bag Marketing.

With her deep digital roots at multiple tech startups and significant consulting expertise she advises clients on how they can achieve their business goals within a modern marketing context.

Her core capabilities include innovation, brand positioning, digital strategy, global marketing and B2B social media for brands such as Allergan, AT&T, Coca-Cola, Chick-fil-A, Johnson & Johnson, Mars Drinks and Pfizer Animal Health.

Sela’s recent business development activities have brought in top tier clients to Brown Bag such as Piedmont Healthcare, Elavon and Voya Financial.

Sela brings a healthy curiosity and data-driven mindset to all engagements with a heavy focus on innovation and enterprise needs.

Prior to consulting at multiple agencies, Sela spent her first 12 years working at design and fin-tech software start-ups 3D/EYE (acquired by Autodesk) and S1 Corporation (acquired by ACI). She is a regular lecturer at GA Tech’s Scheller College of Business Executive MBA program.

Sela graduated with a BS in Design from Cornell University.

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SAP Radio Host

Bonnie D. Graham

A talk radio and cable TV broadcast journalist since 1995, media producer / host Bonnie D. Graham created and launched SAP Coffee Break with Game-Changers Radio in Fall 2011. Since then, she has developed 20 additional themed Game-Changers radio series for SAP. On each episode, Bonnie moderates a panel of thought leaders, practitioners, journalists and / or educators from across the business spectrum and the globe, to share timely technology and strategy insights for businesses of all sizes, industries, geographies, and maturities. Bonnie is on the SAP Editorial Experience / News Services team. Follow her programs on Twitter #SAPRadio.

Connect with Bonnie D. Graham: @bizbreakradio

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