Steve Knapp Founder, Knapp Communications
Steve Knapp, founder of Knapp Communications, writes to reach high-tech and industrial audiences. Since 1989, he has specialized in crafting strong, fresh, and understandable content for companies with complex offers.
Because Steve is passionate about technology, he relates easily to technical experts, knows how to gather input efficiently, and creates persuasive content that directly links technical capabilities to customer needs.
His experiences include structuring, planning, and writing marketing materials for many types of technical offers, such as cloud services, communications systems, enterprise applications, data center infrastructure, managed services, software as a service, and related solutions.
A talk radio and cable TV broadcast journalist since 1995, media producer / host Bonnie D. Graham created and launched SAP Coffee Break with Game-Changers Radio in Fall 2011. Since then, she has developed 20 additional themed Game-Changers radio series for SAP. On each episode, Bonnie moderates a panel of thought leaders, practitioners, journalists and / or educators from across the business spectrum and the globe, to share timely technology and strategy insights for businesses of all sizes, industries, geographies, and maturities. Bonnie is on the SAP Editorial Experience / News Services team. Follow her programs on Twitter #SAPRadio.
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