SAP Unleashes Real-Time Analytics in the Cloud

SAP Provides Freedom to Analyze Data at Lower Cost With
SAP® BusinessObjects™ BI OnDemand Solution, Powered by SAP HANA™

BANGALORE, IndiaSAP AG (NYSE: SAP) today announced the launch of SAP® BusinessObjects™ Business Intelligence (BI) OnDemand, powered by SAP HANA™. The solution allows companies to quickly and cost-effectively perform detailed real-time analysis of any data, including data from on-demand solutions. The announcement was made at SAP® TechEd 2011, being held in Bangalore, India, October 19-21.

Reporting and ad hoc yet detailed analyses are a challenge for casual users and companies that do not have a BI infrastructure. It is especially a challenge for companies using on-demand applications. With SAP BusinessObjects BI OnDemand, powered by SAP HANA, customers will be able to answer questions and easily interact with complete data at the speed of thought — allowing more time for doing and less time waiting.
They will be able to get deeper insights about sales, customers and pipeline from any source, including on-demand applications for sales and human resources.

SAP BusinessObjects BI OnDemand, powered by SAP HANA, can be implemented quickly, as detailed data can be imported rapidly. With its in-memory computing technology, SAP HANA performs analyses on the fly, without the need to define rigid data models and aggregations ahead of time. SAP HANA provides faster time to value by eliminating these traditional implementation and maintenance tasks for BI solutions in the cloud.

The solution also provides lower cost of implementation and ownership, as customers do not need to invest in designing workarounds to improve reporting performance. Previewed earlier this year at SAPPHIRE® NOW from Orlando, the SAP HANA application cloud enables customers to get up and running in minutes to support massive amounts of data. As customers’ data grows, they can continue to add more reporting scenarios easily without significant investment in IT.

“With SAP BusinessObjects BI OnDemand on SAP HANA, we are bringing real-time analytics with the breakthrough capabilities of SAP HANA — enabling complex analyses, plans and simulations on real-time data — together with lower TCO, rapid time-to-value and beautiful end user experience of on-demand applications,” said Dr. Vishal Sikka, member of the SAP Executive Board, Technology and Innovation. “This is one more example of how we are bringing the power of SAP HANA to every aspect of our existing products, in addition to the entirely new applications we are building.”

SAP® TechEd 2011 in Las Vegas, Bangalore, Madrid, and Beijing
More than 19,000 SAP customers, partners and technical experts are expected to convene at SAP® TechEd 2011, the company’s largest ecosystem education event series. The conference brings IT managers, software developers, administrators, and business process experts together for a look under the hood of today’s business motors: the latest advances in in-memory and mobile technologies, and in on-premise, on-demand and on-device applications from SAP and more. In its 15th year, SAP TechEd was held in Las Vegas, Nevada, from September 12-16, is being held in Bangalore, India, from October 19-21, and will be held in Madrid, Spain, from November 8-10, and Beijing, China, from November 15-17. Follow SAP TechEd on Twitter at @SAPTechEd and join the conversation at #SAPTechEd.

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About SAP
As market leader in enterprise application software, SAP (NYSE: SAP) helps companies of all sizes and industries run better. From back office to boardroom, warehouse to storefront, desktop to mobile device – SAP empowers people and organizations to work together more efficiently and use business insight more effectively to stay ahead of the competition. SAP applications and services enable more than 172,000 customers (includes customers from the acquisition of Sybase) to operate profitably, adapt continuously, and grow sustainably. For more information, visit www.sap.com.

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