{"id":10775,"date":"2023-07-18T10:33:50","date_gmt":"2023-07-18T01:33:50","guid":{"rendered":"https:\/\/news.sap.com\/japan\/?p=10775"},"modified":"2023-07-18T10:35:33","modified_gmt":"2023-07-18T01:35:33","slug":"smart-europe-hyper-personalized-customer-journey","status":"publish","type":"post","link":"https:\/\/news.sap.com\/japan\/2023\/07\/smart-europe-hyper-personalized-customer-journey\/","title":{"rendered":"smart Europe \u793e\u3001\u81ea\u52d5\u8eca\u30c9\u30e9\u30a4\u30d0\u30fc\u306b\u30cf\u30a4\u30d1\u30fc\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u3092\u63d0\u6848"},"content":{"rendered":"<p><span data-contrast=\"none\">smart Europe <\/span><span data-contrast=\"none\">\u793e\u306f\u3001\u65b0\u3057\u3044<\/span><span data-contrast=\"none\"> e<\/span><span data-contrast=\"none\">&#8211;<\/span><span data-contrast=\"none\">\u30b3\u30de\u30fc\u30b9\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3068\u30c7\u30b8\u30bf\u30eb\u30c4\u30a4\u30f3\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u306b\u3088\u308a\u3001\u81ea\u793e\u306e\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u3092\u9867\u5ba2\u306e\u30cb\u30fc\u30ba\u306b\u5408\u308f\u305b\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u306b\u3088\u308b\u81ea\u52d5\u8eca\u306e\u76f4\u63a5\u8ca9\u58f2\u3092\u884c\u3046<\/span><a href=\"https:\/\/news.sap.com\/tags\/automotive\/%22%20\/t%20%22_blank\"><span data-contrast=\"none\">\u81ea\u52d5\u8eca<\/span><\/a><span data-contrast=\"none\">\u30d6\u30e9\u30f3\u30c9\u306e\u5148\u982d\u306b\u7acb\u3063\u3066\u3044\u307e\u3059\u3002<\/span><span data-ccp-props=\"{&quot;134233117&quot;:true,&quot;134233118&quot;:true,&quot;134245417&quot;:true,&quot;335551550&quot;:1,&quot;335551620&quot;:1}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u4eca\u65e5\u306e\u6d88\u8cbb\u8005\u306f\u3001\u30b9\u30c8\u30ea\u30fc\u30df\u30f3\u30b0\u30b5\u30fc\u30d3\u30b9\u3067\u3042\u308c\u3001\u643a\u5e2f\u96fb\u8a71\u3067\u3042\u308c\u3001\u30ed\u30dc\u30c3\u30c8\u829d\u5208\u308a\u6a5f\u3067\u3042\u308c\u3001\u30cf\u30a4\u30c6\u30af\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u8cfc\u5165\u3067\u304d\u308b\u3068\u3044\u3046\u5229\u4fbf\u6027\u3092\u3001\u3053\u3068\u306e\u307b\u304b\u8a55\u4fa1\u3057\u3066\u3044\u307e\u3059\u3002\u307b\u3093\u306e\u6570\u56de\u30de\u30a6\u30b9\u3092\u30af\u30ea\u30c3\u30af\u3059\u308b\u3060\u3051\u3067\u3001\u88fd\u54c1\u3092\u8a2d\u5b9a\u3057\u3001\u8cfc\u5165\u3059\u308b\u304b\u3001\u30ea\u30fc\u30b9\u3059\u308b\u304b\u3001\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u30b5\u30fc\u30d3\u30b9\u306b\u52a0\u5165\u3059\u308b\u304b\u3092\u3001\u81ea\u8eab\u306e\u597d\u307f\u306b\u5fdc\u3058\u3066\u9078\u629e\u3067\u304d\u308b\u306e\u3067\u3059\u3002<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:true,&quot;134245417&quot;:true,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559738&quot;:0}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u3068\u3053\u308d\u304c\u3001\u3053\u308c\u304c\u65b0\u8eca\u306e\u8cfc\u5165\u3068\u306a\u308b\u3068\u4e8b\u60c5\u306f\u7570\u306a\u308a\u307e\u3059\u3002<\/span><a href=\"https:\/\/www2.deloitte.com\/de\/de\/pages\/consumer-industrial-products\/articles\/global-automotive-consumer-study.html%22%20\/t%20%22_blank\"><span data-contrast=\"none\">Deloitte <\/span><span data-contrast=\"none\">\u793e\u306e\u8abf\u67fb<\/span><\/a><span data-contrast=\"none\">\u306b\u3088\u308c\u3070\u3001\u6d88\u8cbb\u8005\u306e<\/span> <span data-contrast=\"none\">4<\/span> <span data-contrast=\"none\">\u4eba\u306b<\/span> <span data-contrast=\"none\">3<\/span> <span data-contrast=\"none\">\u4eba\u306f\u4f9d\u7136\u3068\u3057\u3066\u6b63\u898f\u306e\u30ab\u30fc\u30c7\u30a3\u30fc\u30e9\u30fc\u3067\u306e\u8cfc\u5165\u3092\u671b\u3093\u3067\u3044\u307e\u3059\u3002\u3057\u304b\u3057\u306a\u304c\u3089\u3001\u30d0\u30fc\u30c1\u30e3\u30eb\u306a\u8cfc\u5165\u30d7\u30ed\u30bb\u30b9\u304c\u6301\u3064\u5229\u70b9\u3078\u306e\u8a55\u4fa1\u304c\u9ad8\u307e\u3063\u3066\u3044\u308b\u3053\u3068\u3082\u660e\u3089\u304b\u306b\u306a\u308a\u307e\u3057\u305f\u3002\u6d88\u8cbb\u8005\u306f\u3001\u643a\u5e2f\u96fb\u8a71\u3092\u65b0\u305f\u306b\u8cfc\u5165\u3059\u308b\u304b\u306e\u3088\u3046\u306b\u65b0\u8eca\u3092\u8cfc\u5165\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308c\u3070\u3068\u8003\u3048\u3066\u3044\u308b\u306e\u3067\u3059\u3002<\/span><span data-ccp-props=\"{&quot;134233117&quot;:true,&quot;134233118&quot;:true,&quot;134245417&quot;:true,&quot;335551550&quot;:1,&quot;335551620&quot;:1}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u300c\u79c1\u305f\u3061\u306f\u3001\u8eca\u3092\u300e\u4f53\u611f\u300f\u3057\u3001\u8a66\u4e57\u3059\u308b\u305f\u3081\u306b\u5b9f\u5e97\u8217\u3092\u8a2a\u308c\u308b\u4eba\u306f\u3001\u3053\u308c\u304b\u3089\u3082\u5b58\u5728\u3059\u308b\u3060\u308d\u3046\u3068\u60f3\u5b9a\u3057\u3066\u3044\u307e\u3059\u300d\u3068\u3001<\/span><span data-contrast=\"none\">smart Europe <\/span><span data-contrast=\"none\">\u793e\u306e<\/span><span data-contrast=\"none\"> CXO <\/span><span data-contrast=\"none\">\u517c\u57f7\u884c\u5f79\u54e1\u3067\u3042\u308b\u30d3\u30e7\u30eb\u30f3\u30fb\u30b7\u30c3\u30af<\/span> <span data-contrast=\"none\">(Bj\u00f6rn Schick) <\/span><span data-contrast=\"none\">\u6c0f\u306f\u8aac\u660e\u3057\u307e\u3059\u3002\u300c\u3067\u3059\u304c\u3001\u3053\u3046\u3057\u305f\u4eba\u3005\u304c\u5c11\u6570\u6d3e\u3068\u306a\u308a\u3001\u3088\u308a\u591a\u304f\u306e\u4eba\u3005\u304c\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u3001\u7c21\u5358\u306a\u6570\u30b9\u30c6\u30c3\u30d7\u3092\u8e0f\u3080\u3060\u3051\u3067\u8eca\u3092<\/span><span data-contrast=\"none\">\u69cb\u6210<\/span><span data-contrast=\"none\">\u8a2d\u5b9a<\/span><span data-contrast=\"none\">\u3057\u3001\u6ce8\u6587\u3059\u308b\u3088\u3046\u306b\u306a\u308b\u307e\u3067\u3001\u305d\u308c\u307b\u3069\u6642\u9593\u306f\u304b\u304b\u3089\u306a\u3044\u3067\u3057\u3087\u3046\u3002\u300d<\/span><span data-ccp-props=\"{&quot;134233117&quot;:true,&quot;134233118&quot;:true,&quot;134245417&quot;:true,&quot;335551550&quot;:1,&quot;335551620&quot;:1}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"none\">\u6d88\u8cbb\u8005\u76f4\u63a5\u53d6\u5f15<\/span><\/b><b><span data-contrast=\"none\"> (D2C) <\/span><\/b><b><span data-contrast=\"none\">\u306e\u81ea\u52d5\u8eca\u8ca9\u58f2\u304c\u597d\u8abf<\/span><\/b><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;134245417&quot;:true,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559738&quot;:336,&quot;335559739&quot;:96}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u30b7\u30c3\u30af\u6c0f\u306b\u3088\u308c\u3070\u3001\u3053\u308c\u304c\u3069\u306e\u6642\u70b9\u3067\u5b9f\u73fe\u3059\u308b\u304b\u306f\u3001\u9069\u5207\u3067\u9b45\u529b\u7684\u306a\u30aa\u30d5\u30a1\u30fc\u304c\u5229\u7528\u3067\u304d\u308b\u304b\u3069\u3046\u304b\u306b\u5927\u304d\u304f\u5de6\u53f3\u3055\u308c\u307e\u3059\u3002\u900f\u660e\u6027\u306e\u9ad8\u3044\u6761\u4ef6\u3067\u3001\u6709\u5229\u306a\u77ed\u671f\u30ea\u30fc\u30b9\u5951\u7d04\u3084\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u5951\u7d04\u304c\u5229\u7528\u3067\u304d\u308b\u306e\u3067\u3042\u308c\u3070\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u5951\u7d04\u3059\u308b\u3053\u3068\u306b\u524d\u5411\u304d\u306a\u59ff\u52e2\u3092\u793a\u3059\u9867\u5ba2\u304c\u5897\u3048\u3066\u3044\u307e\u3059\u3002\u305d\u3057\u3066\u3001\u8eca\u7a2e\u3084\u8eca\u4f53\u306e\u8272\u306b\u3064\u3044\u3066\u3082\u3001\u3088\u308a\u601d\u3044\u5207\u3063\u305f\u9078\u629e\u3092\u3059\u308b\u50be\u5411\u306b\u3042\u308a\u307e\u3059\u3002<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:true,&quot;134245417&quot;:true,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559738&quot;:0}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u300c\u3042\u3048\u3066\u3001\u3088\u308a\u30b9\u30dd\u30fc\u30c6\u30a3\u30fc\u306a\u8eca\u7a2e\u3084\u9bae\u3084\u304b\u306a\u9ec4\u8272\u306e\u5857\u88c5\u3092\u9078\u3076\u3053\u3068\u3082\u3042\u308b\u3067\u3057\u3087\u3046\u300d\u3068\u30b7\u30c3\u30af\u6c0f\u306f\u8a00\u3044\u307e\u3059\u3002\u300c\u3053\u308c\u306f\u3001\u5951\u7d04\u7d42\u4e86\u6642\u306e\u8eca\u306e\u30ea\u30bb\u30fc\u30eb\u30d0\u30ea\u30e5\u30fc\u3067\u306f\u306a\u304f\u3001\u9867\u5ba2\u306e\u597d\u307f\u304c\u91cd\u8996\u3055\u308c\u3066\u3044\u308b\u305f\u3081\u3067\u3059\u300d<\/span><span data-ccp-props=\"{&quot;134233117&quot;:true,&quot;134233118&quot;:true,&quot;134245417&quot;:true,&quot;335551550&quot;:1,&quot;335551620&quot;:1}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u4eca\u65e5\u306e\u5e02\u5834\u30d7\u30ec\u30a4\u30e4\u30fc\u306e\u591a\u304f\u306f\u3001\u65e2\u5b58\u306e\u4f01\u696d\u3082\u65b0\u898f\u306b\u53c2\u5165\u3057\u305f\u4f01\u696d\u3082\u3001\u6d88\u8cbb\u8005\u7fd2\u6163\u306e\u3053\u306e\u3088\u3046\u306a\u5909\u5316\u306e\u80cc\u5f8c\u306b\u3042\u308b\u30d3\u30b8\u30cd\u30b9\u30c1\u30e3\u30f3\u30b9\u3092\u3001\u5341\u5206\u306b\u8a8d\u8b58\u3057\u3066\u3044\u307e\u3059\u3002\u3053\u3046\u3057\u305f\u4f01\u696d\u306f\u3001\u6025\u6210\u9577\u3092\u7d9a\u3051\u308b<\/span><span data-contrast=\"none\"> D2C <\/span><span data-contrast=\"none\">\u81ea\u52d5\u8eca\u5e02\u5834\u306e\u30b7\u30a7\u30a2\u3092\u7372\u5f97\u3059\u308b\u3079\u304f\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u30c1\u30e3\u30cd\u30eb\u3078\u3068\u5272\u3063\u3066\u5165\u308a\u3064\u3064\u3042\u308a\u307e\u3059\u3002\u96fb\u6c17\u81ea\u52d5\u8eca\u306e\u30d1\u30a4\u30aa\u30cb\u30a2\u3067\u3042\u308b<\/span><span data-contrast=\"none\"> Tesla <\/span><span data-contrast=\"none\">\u3068\u4e26\u3093\u3067\u3001<\/span><span data-contrast=\"none\">NIO <\/span><span data-contrast=\"none\">\u3084<\/span><span data-contrast=\"none\"> Polestar <\/span><span data-contrast=\"none\">\u306a\u3069\u306e\u30d6\u30e9\u30f3\u30c9\u304c\u9053\u7b4b\u3092\u793a\u3057\u3066\u304a\u308a\u3001\u4e16\u754c\u4e2d\u306e\u81ea\u52d5\u8eca\u30e1\u30fc\u30ab\u30fc\u304c\u3053\u308c\u306b\u8ffd\u968f\u3057\u3066\u3044\u307e\u3059\u3002<\/span><span data-ccp-props=\"{&quot;134233117&quot;:true,&quot;134233118&quot;:true,&quot;134245417&quot;:true,&quot;335551550&quot;:1,&quot;335551620&quot;:1}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"none\">\u5358\u4e00\u306e<\/span><\/b><b><span data-contrast=\"none\"> e<\/span><\/b><b><span data-contrast=\"none\">&#8211;<\/span><\/b><b><span data-contrast=\"none\">\u30b3\u30de\u30fc\u30b9\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u4e0a\u3067\u306e\u76f4\u63a5\u8ca9\u58f2<\/span><\/b><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;134245417&quot;:true,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559738&quot;:336,&quot;335559739&quot;:96}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">smart Europe <\/span><span data-contrast=\"none\">\u793e\u3082\u307e\u305f\u3001\u3053\u3053\u3067\u306e\u81ea\u793e\u306e\u65b0\u8eca\u30d3\u30b8\u30cd\u30b9\u306b\u529b\u5f37\u3044\u53ef\u80fd\u6027\u3092\u898b\u51fa\u3057\u3066\u304a\u308a\u3001\u305d\u308c\u306b\u5fdc\u3058\u3066\u5168\u793e\u7684\u306a\u30a4\u30f3\u30d5\u30e9\u3092\u8abf\u6574\u3057\u3066\u3044\u307e\u3059\u3002<\/span><span data-contrast=\"none\">smart Europe <\/span><span data-contrast=\"none\">\u793e\u306f\u3001\u30c9\u30a4\u30c4\u3092\u8c61\u5fb4\u3059\u308b\u81ea\u52d5\u8eca\u30e1\u30fc\u30ab\u30fc\u3067\u3042\u308a\u3001\u540c\u793e\u306e<\/span><span data-contrast=\"none\"> smart <\/span><span data-contrast=\"none\">\u30d6\u30e9\u30f3\u30c9\u3092\u8b72\u6e21\u3057\u305f<\/span><span data-contrast=\"none\"> Mercedes-Benz <\/span><span data-contrast=\"none\">\u793e\u3068\u3001\u4e2d\u56fd\u306e\u81ea\u52d5\u8eca\u30e1\u30fc\u30ab\u30fc\u3067\u3042\u308b\u5409\u5229\u6c7d\u8eca\u304c<\/span><span data-contrast=\"none\"> 2019 <\/span><span data-contrast=\"none\">\u5e74\u306b\u8a2d\u7acb\u3057\u305f\u5408\u5f01\u4f1a\u793e\u3067\u3059\u3002\u3053\u306e\u5408\u5f01\u4f1a\u793e\u306e\u76ee\u7684\u306f\u3001\u6c17\u5019\u5909\u52d5\u306b\u5bfe\u3059\u308b\u610f\u8b58\u304c\u9ad8\u304f\u3001\u90fd\u5e02\u306b\u5c45\u4f4f\u3057\u3001\u7fd2\u6163\u7684\u306b\u30aa\u30f3\u30e9\u30a4\u30f3\u306e\u4e16\u754c\u306b\u306a\u3058\u3093\u3067\u3044\u308b\u6d88\u8cbb\u8005\u5411\u3051\u306b\u3001\u65b0\u3057\u3044<\/span> <span data-contrast=\"none\">e<\/span><span data-contrast=\"none\">&#8211;<\/span><span data-contrast=\"none\">\u30b3\u30de\u30fc\u30b9\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u4e0a\u3067\u5168\u96fb\u52d5\u306e<\/span><span data-contrast=\"none\"> smart <\/span><span data-contrast=\"none\">\u8eca\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3067\u3059\u3002<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:true,&quot;134245417&quot;:true,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559738&quot;:0}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u300c\u79c1\u305f\u3061\u306e\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u306f\u3001\u6d88\u8cbb\u8005\u3068\u306e\u76f4\u63a5\u53d6\u5f15\u306b\u57fa\u3065\u304f\u3082\u306e\u3067\u3059\u3002\u30aa\u30e0\u30cb\u30c1\u30e3\u30cd\u30eb\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u901a\u3058\u3066\u6d88\u8cbb\u8005\u306b\u5bfe\u5fdc\u3059\u308b\u3053\u3068\u3067\u3001\u5f53\u793e\u306e\u8eca\u3092\u5358\u4e00\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u4e0a\u3067\u3001\u30d0\u30fc\u30c1\u30e3\u30eb\u306b\u3082\u7269\u7406\u7684\u306b\u3082\u8ca9\u58f2\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u300d\u3068\u3001\u30b7\u30c3\u30af\u6c0f\u306f\u8aac\u660e\u3057\u307e\u3059\u3002<\/span><span data-ccp-props=\"{&quot;134233117&quot;:true,&quot;134233118&quot;:true,&quot;134245417&quot;:true,&quot;335551550&quot;:1,&quot;335551620&quot;:1}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u30ab\u30fc\u30c7\u30a3\u30fc\u30e9\u30fc\u3082\u307e\u305f\u3001\u3053\u306e\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u306e\u4e00\u7ffc\u3092\u62c5\u3063\u3066\u3044\u307e\u3059\u3002\u300c\u79c1\u305f\u3061\u306f\u30c7\u30a3\u30fc\u30e9\u30fc\u3092\u3001\u8ca9\u58f2\u6226\u7565\u306b\u304a\u3051\u308b\u91cd\u8981\u306a\u8981\u7d20\u3060\u3068\u8003\u3048\u3066\u3044\u307e\u3059<\/span><span data-contrast=\"none\">\u3002<\/span><span data-contrast=\"none\">\u30c7\u30a3\u30fc\u30e9\u30fc\u306e\u5f79\u5272\u306f\u5909\u308f\u308a\u3064\u3064\u3042\u308a\u307e\u3059\u304c\u3001\u305d\u306e\u91cd\u8981\u6027\u306f\u4ee5\u524d\u3068\u540c\u69d8\u3067\u3059\u3002\u65b0\u3057\u304f\u8a2d\u7acb\u3055\u308c\u305f\u4f1a\u793e\u3068\u3057\u3066\u3001\u79c1\u305f\u3061\u306f\u30c7\u30a3\u30fc\u30e9\u30fc\u30e2\u30c7\u30eb\u3092\u5237\u65b0\u3057\u3001\u518d\u8abf\u6574\u3059\u308b\u6a5f\u4f1a\u3092\u5f97\u305f\u306e\u3067\u3059\u300d\u3068\u30b7\u30c3\u30af\u6c0f\u306f\u8a9e\u308a\u307e\u3059\u3002\u30c7\u30a3\u30fc\u30e9\u30fc\u306f\u3082\u306f\u3084\u81ea\u3089\u8eca\u3092\u6240\u6709\u3057\u3066\u8ca9\u58f2\u3059\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u7269\u7406\u7684\u306a\u5c0f\u58f2\u30bf\u30c3\u30c1\u30dd\u30a4\u30f3\u30c8\u306b\u304a\u3051\u308b\uff08\u5171\u540c\uff09\u9867\u5ba2\u5411\u3051\u306e\u30d6\u30e9\u30f3\u30c9\u30a2\u30f3\u30d0\u30b5\u30c0\u30fc\u3068\u3057\u3066\u3001\u307e\u305f\u8ca9\u58f2\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u30d1\u30fc\u30c8\u30ca\u30fc\u3068\u3057\u3066\u3001\u6a5f\u80fd\u3059\u308b\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u3002\u30c7\u30a3\u30fc\u30e9\u30fc\u304c\u8a66\u4e57\u306e\u624b\u914d\u3092\u884c\u3044\u3001\u65b0\u3057\u3044\u30aa\u30fc\u30ca\u30fc\u306b\u8eca\u3092\u5f15\u304d\u6e21\u3057\u3001\u7279\u5b9a\u306e\u9867\u5ba2\u5c64\u3092\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u3057\u305f\u30a4\u30d9\u30f3\u30c8\u306b\u9867\u5ba2\u3092\u62db\u5f85\u3057\u307e\u3059\u3002\u3064\u307e\u308a\u3001\u73fe\u5728\u306e\u3088\u3046\u306a\u30ab\u30fc\u30c7\u30a3\u30fc\u30e9\u30fc\u306f\u3001\u4eca\u5f8c\u306f\u4e3b\u306b\u8ca9\u58f2\u62e0\u70b9\u3068\u3057\u3066\u3067\u306f\u306a\u304f\u3001\u30d6\u30e9\u30f3\u30c9\u3092\u7d39\u4ecb\u3059\u308b\u4ee3\u7406\u5e97\u3068\u3057\u3066\u6a5f\u80fd\u3059\u308b\u3088\u3046\u306b\u306a\u308b\u306e\u3067\u3059\u3002<\/span><span data-ccp-props=\"{&quot;134233117&quot;:true,&quot;134233118&quot;:true,&quot;134245417&quot;:true,&quot;335551550&quot;:1,&quot;335551620&quot;:1}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"none\">smart Europe <\/span><\/b><b><span data-contrast=\"none\">\u793e\u306e\u30d7\u30ed\u30bb\u30b9\u3092\u652f\u3048\u308b<\/span><\/b><b><span data-contrast=\"none\"> SAP Commerce Cloud\u00a0<\/span><\/b><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;134245417&quot;:true,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559738&quot;:336,&quot;335559739&quot;:96}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u3053\u306e\u9769\u65b0\u7684\u306a\u5354\u529b\u30b9\u30bf\u30a4\u30eb\u306e\u57fa\u76e4\u3068\u306a\u3063\u3066\u3044\u308b\u306e\u306f\u3001<\/span><span data-contrast=\"none\">smart <\/span><span data-contrast=\"none\">\u306e\u65b0\u3057\u3044<\/span> <span data-contrast=\"none\">e<\/span><span data-contrast=\"none\">&#8211;<\/span><span data-contrast=\"none\">\u30b3\u30de\u30fc\u30b9\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3067\u3059\u3002\u3053\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306b\u306f\u3001<\/span><span data-contrast=\"none\">smart Europe <\/span><span data-contrast=\"none\">\u793e\u306e\u5f93\u696d\u54e1\u3068\u30c7\u30a3\u30fc\u30e9\u30fc\u3060\u3051\u3067\u306a\u304f\u3001\u4f8b\u3048\u3070\u4fee\u7406\u5e97\u304b\u3089\u3082\u30a2\u30af\u30bb\u30b9\u3067\u304d\u307e\u3059\u3002\u305d\u308c\u305e\u308c\u304c\u3001\u30a2\u30af\u30bb\u30b9\u3055\u308c\u308b\u3053\u3068\u306b\u9867\u5ba2\u304c\u540c\u610f\u3057\u305f\u30c7\u30fc\u30bf\u3092\u898b\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u3053\u306e\u65b0\u305f\u306a\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306f<\/span> <span data-contrast=\"none\">2022<\/span> <span data-contrast=\"none\">\u5e74\u672b\u3001\u6700\u521d\u306e\u65b0\u578b<\/span> <span data-contrast=\"none\">smart #1 <\/span><span data-contrast=\"none\">\u306e\u767a\u58f2\u3068\u540c\u6642\u306b\u904b\u7528\u304c\u958b\u59cb\u3055\u308c\u308b\u4e88\u5b9a\u3067\u3059\u3002<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:true,&quot;134245417&quot;:true,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559738&quot;:0}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u3053\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306e\u4e2d\u6838\u3092\u6210\u3059\u306e\u304c<\/span> <a href=\"https:\/\/www.sap.com\/japan\/products\/crm\/commerce-cloud.html%22%20\/t%20%22_blank%22HYPERLINK%20%22https:\/\/www.sap.com\/products\/crm\/commerce-cloud.html%22%20\/t%20%22_blank\"><span data-contrast=\"none\">SAP Commerce Cloud<\/span><\/a> <span data-contrast=\"none\">\u3067\u3059\u3002\u3053\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u4e0a\u3067\u88fd\u54c1\u306e\u8a2d\u5b9a\u304b\u3089\u6c7a\u6e08\u307e\u3067\u3001<\/span><span data-contrast=\"none\">smart Europe <\/span><span data-contrast=\"none\">\u793e\u306e\u3059\u3079\u3066\u306e<\/span> <span data-contrast=\"none\">e<\/span><span data-contrast=\"none\">&#8211;<\/span><span data-contrast=\"none\">\u30b3\u30de\u30fc\u30b9\u53d6\u5f15\u304c\u884c\u308f\u308c\u307e\u3059\u3002\u300c<\/span><span data-contrast=\"none\">SAP Commerce Cloud <\/span><span data-contrast=\"none\">\u306b\u3088\u3063\u3066\u3001\u5404\u56fd\u56fa\u6709\u306e\u7a0e\u5236\u4e0a\u3084\u6cd5\u52d9\u4e0a\u306e\u8981\u4ef6\u3092\u3059\u3079\u3066\u30de\u30c3\u30d4\u30f3\u30b0\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u3001\u5358\u4e00\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u4e0a\u3067\u3001\u30e8\u30fc\u30ed\u30c3\u30d1\u5168\u571f\u3067\u306e\u30d3\u30b8\u30cd\u30b9\u306e\u30d7\u30ed\u30bb\u30b9\u3092\u3059\u3079\u3066\u7ba1\u7406\u3067\u304d\u307e\u3059\u300d\u3068\u30b7\u30c3\u30af\u6c0f\u306f\u8a9e\u3063\u3066\u3044\u307e\u3059\u3002<\/span><span data-ccp-props=\"{&quot;134233117&quot;:true,&quot;134233118&quot;:true,&quot;134245417&quot;:true,&quot;335551550&quot;:1,&quot;335551620&quot;:1}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">SAP Customer Data Cloud <\/span><span data-contrast=\"none\">\u3068\u7d44\u307f\u5408\u308f\u305b\u308b\u3053\u3068\u3067\u3001<\/span><span data-contrast=\"none\">SAP Commerce Cloud <\/span><span data-contrast=\"none\">\u306f\u30d5\u30ed\u30f3\u30c8\u30a8\u30f3\u30c9\u3067\u9ad8\u5ea6\u306b\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u63d0\u4f9b\u3059\u308b\u4e0a\u3067\u3082\u3001\u91cd\u8981\u306a\u5f79\u5272\u3092\u679c\u305f\u3057\u307e\u3059\u3002<\/span><span data-contrast=\"none\">2 <\/span><span data-contrast=\"none\">\u3064\u306e\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u304c\u7d71\u5408\u3055\u308c\u308b\u3068\u3001\u56fd\u3084\u9867\u5ba2\u30bb\u30b0\u30e1\u30f3\u30c8\u3054\u3068\u306b\u6240\u5b9a\u306e\u30d1\u30e9\u30e1\u30fc\u30bf\u30fc\u306b\u5bfe\u3059\u308b\u95a2\u9023\u30c7\u30fc\u30bf\u304c\u30d7\u30c3\u30b7\u30e5\u9001\u4fe1\u3055\u308c\u308b\u305f\u3081\u3067\u3059\u3002\u3064\u307e\u308a\u3001\u3053\u306e\u65b0\u305f\u306a<\/span> <span data-contrast=\"none\">e<\/span><span data-contrast=\"none\">&#8211;<\/span><span data-contrast=\"none\">\u30b3\u30de\u30fc\u30b9\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3067\u306f\u3001\u30b9\u30dd\u30fc\u30c4\u597d\u304d\u3067\u5192\u967a\u5fc3\u306b\u6e80\u3061\u3001\u30c7\u30b6\u30a4\u30f3\u3078\u306e\u5be9\u7f8e\u773c\u304c\u512a\u308c\u305f\u4eba\u3068\u3001\u4f8b\u3048\u3070\u300c\u60c5\u5831\u3092\u8ffd\u3044\u6c42\u3081\u308b\u4eba\u300d\u306e\u3088\u3046\u306b\u7570\u306a\u308b\u5fc3\u7406\u5b66\u7684\u30d7\u30ed\u30d5\u30a1\u30a4\u30eb\u3092\u6301\u3064\u4eba\u3068\u3067\u306f\u3001\u7570\u306a\u308b\u30b3\u30f3\u30c6\u30f3\u30c4\u3084\u30b8\u30e3\u30fc\u30cb\u30fc\u3092\u76ee\u306b\u3059\u308b\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u3002<\/span><span data-ccp-props=\"{&quot;134233117&quot;:true,&quot;134233118&quot;:true,&quot;134245417&quot;:true,&quot;335551550&quot;:1,&quot;335551620&quot;:1}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"none\">\u6b63\u78ba\u304b\u3064\u30bb\u30ad\u30e5\u30a2\u306a\u540c\u610f\u7ba1\u7406\u306e\u7d44\u307f\u8fbc\u307f<\/span><\/b><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;134245417&quot;:true,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559738&quot;:336,&quot;335559739&quot;:96}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">SAP Customer Data Cloud <\/span><span data-contrast=\"none\">\u3068<\/span><span data-contrast=\"none\"> SAP Commerce Cloud <\/span><span data-contrast=\"none\">\u306f\u3001\u9867\u5ba2\u3092\u8a8d\u8a3c\u304a\u3088\u3073\u691c\u8a3c\u3057\u3001\u9867\u5ba2\u306e\u540c\u610f\u3092\u7ba1\u7406\u3059\u308b\u305f\u3081\u306e\u57fa\u5e79\u3092\u5f62\u6210\u3057\u3066\u3044\u307e\u3059\u3002<\/span><a href=\"https:\/\/www.sap.com\/japan\/products\/crm\/customer-identity.html\"><span data-contrast=\"none\">SAP Customer Identity and Access Management <\/span><\/a><span data-contrast=\"none\">\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u306b\u3088\u308a\u3001\u9867\u5ba2\u306b\u9023\u7d61\u3092\u3059\u308b\u3053\u3068\u3084\u500b\u4eba\u30c7\u30fc\u30bf\u3092\u51e6\u7406\u3059\u308b\u3053\u3068\u306b\u95a2\u3059\u308b\u9867\u5ba2\u306e\u540c\u610f\u8868\u660e\u304c\u3001\u3059\u3079\u3066\u6b63\u78ba\u304b\u3064\u30bb\u30ad\u30e5\u30a2\u306b\u3001\u305d\u3057\u3066\u6700\u3082\u91cd\u8981\u306a\u70b9\u3068\u3057\u3066\u3001<\/span><span data-contrast=\"none\">GDPR<\/span><span data-contrast=\"none\">\uff08<\/span><span data-contrast=\"none\">EU <\/span><span data-contrast=\"none\">\u4e00\u822c\u30c7\u30fc\u30bf\u4fdd\u8b77\u898f\u5247<\/span><span data-contrast=\"none\">\uff09<\/span><span data-contrast=\"none\">\u306b\u6e96\u62e0\u3057\u3066\u53d6\u308a\u6271\u308f\u308c\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:true,&quot;134245417&quot;:true,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559738&quot;:0}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">SAP Customer Data Cloud <\/span><span data-contrast=\"none\">\u306e\u5927\u304d\u306a\u5229\u70b9\u306f\u3001\u3059\u3079\u3066\u306e\u9867\u5ba2\u30c7\u30fc\u30bf\u3092\u4e00\u5143\u7684\u306b\u8a18\u9332\u3067\u304d\u308b\u3053\u3068\u3067\u3059\u3002\u3053\u308c\u306b\u306f\u3001\u3042\u3089\u3086\u308b\u30bf\u30c3\u30c1\u30dd\u30a4\u30f3\u30c8\u3067<\/span><span data-contrast=\"none\"> smart <\/span><span data-contrast=\"none\">\u306e\u9867\u5ba2\u3092\u8b58\u5225\u3059\u308b\u500b\u4eba\u7528\u306e\u300c<\/span><span data-contrast=\"none\">smart ID<\/span><span data-contrast=\"none\">\u300d\u306e\u3088\u3046\u306a\u5f93\u6765\u304b\u3089\u3042\u308b\u30c7\u30fc\u30bf\u3084\u3001\u95a2\u9023\u3059\u308b\u88fd\u54c1\u30c7\u30fc\u30bf\u3082\u542b\u307e\u308c\u307e\u3059\u3002\u30c7\u30b8\u30bf\u30eb\u30ad\u30fc\u306f\u3001\u3053\u3046\u3057\u305f\u30c7\u30fc\u30bf\u306e\u5229\u7528\u65b9\u6cd5\u306e\u4e00\u4f8b\u3067\u3059\u3002\u5168\u96fb\u52d5\u306e<\/span><span data-contrast=\"none\"> smart <\/span><span data-contrast=\"none\">\u8eca\u306e\u30aa\u30fc\u30ca\u30fc\u306f\u3001\u8eca\u306e\u64cd\u4f5c\u306b\u30c7\u30b8\u30bf\u30eb\u30ad\u30fc\u3092\u9078\u629e\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u3001\u30a2\u30d7\u30ea\u3092\u4ecb\u3057\u3066\u53cb\u4eba\u3068\u30ad\u30fc\u3092\u5171\u6709\u3059\u308b\u3053\u3068\u3055\u3048\u3067\u304d\u307e\u3059\u3002\u8eca\u4e21\u30ed\u30c3\u30af\u6a5f\u69cb\u3001\u30c7\u30fc\u30bf\u8ee2\u9001\u3078\u306e\u540c\u610f\u306a\u3069\u306f\u3001\u4e00\u5143\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u4e0a\u3067\u7ba1\u7406\u3055\u308c\u307e\u3059\u3002<\/span><span data-ccp-props=\"{&quot;134233117&quot;:true,&quot;134233118&quot;:true,&quot;134245417&quot;:true,&quot;335551550&quot;:1,&quot;335551620&quot;:1}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u300c\u3053\u306e\u3053\u3068\u306f\u3001\u65b0\u305f\u306a\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u304c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3084\u8ca9\u58f2\u306e\u30c4\u30fc\u30eb\u4ee5\u4e0a\u306e\u3082\u306e\u3067\u3042\u308b\u3053\u3068\u3092\u793a\u3057\u3066\u3044\u307e\u3059\u300d\u3068\u30b7\u30c3\u30af\u6c0f\u306f\u8a9e\u308a\u307e\u3059\u3002\u300c\u4e8b\u5b9f\u4e0a\u3001\u88fd\u54c1\u306e\u4e00\u90e8\u306a\u306e\u3067\u3059\u300d<\/span><span data-ccp-props=\"{&quot;134233117&quot;:true,&quot;134233118&quot;:true,&quot;134245417&quot;:true,&quot;335551550&quot;:1,&quot;335551620&quot;:1}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"none\">\u3042\u3089\u3086\u308b\u89d2\u5ea6\u304b\u3089\u306e\u898b\u901a\u3057\u304c\u5411\u4e0a\u3057\u3001\u65b0\u305f\u306a\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u3092\u30b5\u30dd\u30fc\u30c8<\/span><\/b><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;134245417&quot;:true,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559738&quot;:336,&quot;335559739&quot;:96}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u3088\u308a\u591a\u304f\u306e\u88fd\u54c1\u30c7\u30fc\u30bf\u304c<\/span><span data-contrast=\"none\"> SAP Digital Vehicle Hub <\/span><span data-contrast=\"none\">\u30a2\u30d7\u30ea\u30b1\u30fc\u30b7\u30e7\u30f3\u304b\u3089\u63d0\u4f9b\u3055\u308c\u3001\u3042\u3089\u3086\u308b<\/span><span data-contrast=\"none\"> smart <\/span><span data-contrast=\"none\">\u8eca\u306e\u30c7\u30b8\u30bf\u30eb\u30c4\u30a4\u30f3\u3068\u3057\u3066\u6a5f\u80fd\u3057\u307e\u3059\u3002\u3053\u306e\u30a2\u30d7\u30ea\u30b1\u30fc\u30b7\u30e7\u30f3\u306f\u3001\u8eca\u4e21\u306b\u95a2\u3059\u308b\u6280\u8853\u30c7\u30fc\u30bf\u304c\u542b\u307e\u308c\u308b\u3060\u3051\u3067\u306a\u304f\u3001\u4ea4\u63db\u304c\u5fc5\u8981\u306a\u6d88\u8017\u90e8\u54c1\u3084\u3001\u30c9\u30e9\u30a4\u30d0\u30fc\u306e\u6319\u52d5\u306b\u95a2\u3059\u308b\u6d1e\u5bdf\u3082\u63d0\u4f9b\u3057\u307e\u3059\u3002\u9867\u5ba2\u30c7\u30fc\u30bf\u3068\u88fd\u54c1\u30c7\u30fc\u30bf\u306f\u305d\u308c\u305e\u308c\u3001\u305d\u306e\u5bfe\u8c61\u306b\u95a2\u3059\u308b\u5168\u8c8c\u3092\u660e\u3089\u304b\u306b\u3059\u308b\u3082\u306e\u3067\u3059\u304c\u3001\u3053\u306e<\/span><span data-contrast=\"none\"> 2 <\/span><span data-contrast=\"none\">\u3064\u306e\u30ec\u30a4\u30e4\u30fc\u3092\u3064\u306a\u3052\u308b\u3053\u3068\u3067\u3001\u9867\u5ba2\u3068\u305d\u306e\u9867\u5ba2\u304c\u6240\u6709\u3059\u308b\u8eca\u4e21\u306e\u4e21\u65b9\u306b\u3064\u3044\u3066\u3001\u3042\u3089\u3086\u308b\u89d2\u5ea6\u304b\u3089\u898b\u901a\u3059\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u65b0\u305f\u306a\u30c7\u30b8\u30bf\u30eb\u30b5\u30fc\u30d3\u30b9\u3001\u88fd\u54c1\u306e\u5411\u4e0a\u3001\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u9867\u5ba2\u5411\u3051\u30aa\u30d5\u30a1\u30ea\u30f3\u30b0\u306e\u6570\u3005\u306b\u5411\u3051\u305f\u6249\u304c\u958b\u304b\u308c\u308b\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u3002<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:true,&quot;134245417&quot;:true,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559738&quot;:0}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u300c\u3053\u306e\u3088\u3046\u306a\u6a5f\u4f1a\u304c\u898b\u3048\u3066\u3044\u308b\u305f\u3081\u3001<\/span><span data-contrast=\"none\">SAP <\/span><span data-contrast=\"none\">\u3068\u306e\u5354\u50cd\u306f\u7279\u306b\u9b45\u529b\u7684\u306a\u3082\u306e\u3068\u306a\u308a\u307e\u3059<\/span><span data-contrast=\"none\">\u3002<\/span><span data-contrast=\"none\">\u79c1\u305f\u3061\u306f\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3\u306e\u65c5\u306e\u9014\u4e0a\u306b\u3042\u308a\u3001\u4eca\u5f8c\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u306b\u3088\u3063\u3066\u4ed6\u306b\u3069\u306e\u3088\u3046\u306a\u3053\u3068\u3092\u5b9f\u73fe\u3067\u304d\u308b\u304b\u306b\u3064\u3044\u3066\u3001<\/span><span data-contrast=\"none\">SAP <\/span><span data-contrast=\"none\">\u3068\u7dca\u5bc6\u306b\u3084\u308a\u53d6\u308a\u3057\u3066\u3044\u307e\u3059\u300d\u3068\u3001\u30b7\u30c3\u30af\u6c0f\u306f\u8ff0\u3079\u3066\u3044\u307e\u3059\u3002<\/span><span data-contrast=\"none\">smart Europe <\/span><span data-contrast=\"none\">\u793e\u306e\u76ee\u6a19\u306f\u3001\u81ea\u52d5\u8eca\u306b\u95a2\u9023\u3059\u308b\u3042\u3089\u3086\u308b\u30b5\u30fc\u30d3\u30b9\u306e\u30cb\u30fc\u30ba\u306b\u5bfe\u3057\u3066\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u3068\u306a\u308b\u5e02\u5834\u3067\u3001\u8857\u306b\u304a\u3051\u308b\u76f8\u68d2\u306b\u306a\u308b\u3068\u3044\u3046\u30d3\u30b8\u30e7\u30f3\u3092\u9054\u6210\u3059\u308b\u3053\u3068\u3067\u3059\u3002<\/span><span data-ccp-props=\"{&quot;134233117&quot;:true,&quot;134233118&quot;:true,&quot;134245417&quot;:true,&quot;335551550&quot;:1,&quot;335551620&quot;:1}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u300c\u79c1\u305f\u3061\u306e\u30e2\u30c3\u30c8\u30fc\u306f\u300e\u3084\u3063\u3066\u307f\u3066\u3001\u5b66\u3073\u3001\u8abf\u6574\u3057\u3066\u3001\u7e70\u308a\u8fd4\u3059\uff01\u300f\u3067\u3059\u300d\u3068\u3001\u30b7\u30c3\u30af\u6c0f\u306f\u8a9e\u308a\u307e\u3059\u3002\u300c\u3053\u308c\u3092\u80f8\u306b\u523b\u3093\u3067\u3001\u79c1\u305f\u3061\u306f\u76ee\u7684\u5730\u307e\u3067\u306e\u9053\u3092\u7740\u5b9f\u306b\u6b69\u307f\u7d9a\u3051\u307e\u3059\u3002\u305f\u3060\u3057\u3001\u5fc5\u8981\u3068\u306a\u308c\u3070\u3044\u3064\u3067\u3082\u3001\u8def\u7dda\u3092\u5909\u66f4\u3059\u308b\u5fc3\u3065\u3082\u308a\u304c\u3042\u308a\u307e\u3059\u300d<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>smart Europe \u793e\u306f\u3001\u65b0\u3057\u3044 e-\u30b3\u30de\u30fc\u30b9\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3068\u30c7\u30b8\u30bf\u30eb\u30c4\u30a4\u30f3\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u306b\u3088\u308a\u3001\u81ea\u793e\u306e\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u3092\u9867\u5ba2\u306e\u30cb\u30fc\u30ba\u306b\u5408\u308f\u305b\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u306b\u3088\u308b\u81ea\u52d5\u8eca\u306e\u76f4\u63a5\u8ca9\u58f2\u3092\u884c\u3046\u81ea\u52d5\u8eca\u30d6\u30e9\u30f3\u30c9\u306e\u5148\u982d\u306b\u7acb\u3063\u3066\u3044\u307e\u3059\u3002\u00a0<\/p>\n","protected":false},"author":1556,"featured_media":10776,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[5603226,4633490,4624485,4625356,4625742],"tags":[5603366,5602348,5603367,5603368,5603369,5589692,5590100,5603133],"sapn-display":[5603248,5603250,4622655],"sapn-type":[5603245],"class_list":["post-10775","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-crm-","category-4633490","category-4624485","category-4625356","category-4625742","tag-automotive","tag-customer-experience","tag-digital-twin","tag-ecommerce","tag-electric-vehicles","tag-sap-commerce-cloud","tag-sap-customer-data-cloud","tag-sustainability","sapn-display-feature-spotlight","sapn-display-feature-hero","sapn-display-homepage-hero","sapn-type-5603245"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.9 (Yoast SEO v26.9) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>smart Europe \u793e\u3001\u81ea\u52d5\u8eca\u30c9\u30e9\u30a4\u30d0\u30fc\u306b\u30cf\u30a4\u30d1\u30fc\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u3092\u63d0\u6848 - SAP Japan \u30d7\u30ec\u30b9\u30eb\u30fc\u30e0<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/news.sap.com\/japan\/2023\/07\/smart-europe-hyper-personalized-customer-journey\/\" \/>\n<meta property=\"og:locale\" content=\"ja_JP\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"smart Europe \u793e\u3001\u81ea\u52d5\u8eca\u30c9\u30e9\u30a4\u30d0\u30fc\u306b\u30cf\u30a4\u30d1\u30fc\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u3092\u63d0\u6848\" \/>\n<meta property=\"og:description\" content=\"smart Europe \u793e\u306f\u3001\u65b0\u3057\u3044 e-\u30b3\u30de\u30fc\u30b9\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3068\u30c7\u30b8\u30bf\u30eb\u30c4\u30a4\u30f3\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u306b\u3088\u308a\u3001\u81ea\u793e\u306e\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u3092\u9867\u5ba2\u306e\u30cb\u30fc\u30ba\u306b\u5408\u308f\u305b\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u306b\u3088\u308b\u81ea\u52d5\u8eca\u306e\u76f4\u63a5\u8ca9\u58f2\u3092\u884c\u3046\u81ea\u52d5\u8eca\u30d6\u30e9\u30f3\u30c9\u306e\u5148\u982d\u306b\u7acb\u3063\u3066\u3044\u307e\u3059\u3002\u00a0\" \/>\n<meta property=\"og:url\" content=\"https:\/\/news.sap.com\/japan\/2023\/07\/smart-europe-hyper-personalized-customer-journey\/\" \/>\n<meta property=\"og:site_name\" content=\"SAP Japan \u30d7\u30ec\u30b9\u30eb\u30fc\u30e0\" \/>\n<meta property=\"article:published_time\" content=\"2023-07-18T01:33:50+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-07-18T01:35:33+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/news.sap.com\/japan\/files\/2023\/07\/18\/Pressefoto_Smart-1900x476-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1900\" \/>\n\t<meta property=\"og:image:height\" content=\"476\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Ima Buxton\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u57f7\u7b46\u8005\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ima Buxton\" \/>\n<script type=\"application\/ld+json\" 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