Need to Get Users Excited About Software

Feature Article | March 4, 2010 by Stephan Magura

Jim_Hagemann_Snabe_spektrum

How will a new product strategy and road map benefit SAP’s customers?

Jim Hagemann Snabe: Basically, through our new product strategy we’re transforming SAP to be much faster. Our mantra is to create solutions that generate instant value for people everywhere – in other words, solutions that are easy to install, easy to use, and have business relevance for our customers.

Technology is changing rapidly. How does SAP’s new product strategy fit in?

First of all, we want to use the new technologies as much as possible. At the same time, we want to create stability for our customers. While it seems counterintuitive to do these things simultaneously, we can achieve this by an architecture we call timeless software. This is an architectural principle that allows three layers of applications to evolve at different speeds.

You will find the whole interview in the current SAP SPECTRUM.

Free download: The current issue of SAP SPECTRUM Issue 1 | 2010.

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