SAP Hosts Design-Thinking Session at Government Summit to Drive Creation of Innovative Citizen-centric Services

DUBAI, United Arab EmiratesSAP today hosted a “design thinking” session for delegates the Government Summit to help drive the creation of new and innovative citizen-centric services

“Design Thinking is a mindset backed by a suite of tools that gives us a powerful new way to solve problems and unlock potential,” said Qais Gharaibeh, UAE Managing Director, SAP MENA.

“It complements our existing approaches by focusing on understanding the human side of things — what our technology is, and what that technology means to its users.”

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Husain Al Tamimi, SAP +971 56 6811641,

Claire McPeak, SAP, +971 4 330 1777,

Neil Jaques, Wallis Marketing Consultants, +971 4390 1950,