DUBAI, United Arab Emirates — Governments in the Middle East need to ‘smartify’ data to enhance their Smart City value, SAP announced today at the Arab Future Cities Summit Dubai 2014.
Throughout the Middle East, sensors embedded in everyday objects and mobile devices are generating unprecedented amounts of data. By using innovative Big Data mobile and business applications, public and private sector organizations are driving the region’s hyper-connected economy, providing new processes and insights, and delivering new kinds of value to stakeholders.
“The Middle East’s Smart Cities need to ‘smartify’ data generated by the growing number of connected devices in the “Internet of Things” era. By analysing data, governments can gain new insights, provide unique experiences, and create novel sources of value to make citizens and tourists happier, and the businesses more successful,” said Sam Alkharrat, SAP MENA. SAP is a Platinum Sponsor of the Arab Future Cities Summit Dubai.
Michael Pittelkow, Vice President, SAP, presented on the topic of “Capitalizing on the ‘Internet of Things’ Data-Explosion to Grow the Happiness of Citizens and the Success of Business”.
As market leader in enterprise application software, SAP (NYSE: SAP) helps companies of all sizes and industries run better. From back office to boardroom, warehouse to storefront, desktop to mobile device – SAP empowers people and organizations to work together more efficiently and use business insight more effectively to stay ahead of the competition. SAP applications and services enable more than 258,000 customers to operate profitably, adapt continuously, and grow sustainably. For more information, visit www.sap.com
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