Casablanca — April 6th, 2026 — SAP Francophone Africa announced today its participation in GITEX AFRICA 2026, taking place from April 7 to 9 in Marrakech, Morocco. During the event, SAP will present its latest innovations and engage with customers and partners from across the region.
As part of its participation, SAP will host a press conference on April 9th to mark the signing of a major strategic partnership reflecting its continued commitment to supporting digital transformation initiatives in Africa.
STRENGHTENING COLLABORATION TO ACCELERATE AFRICA’S DIGITAL TRANSFORMATION
During GITEX Africa, SAP Francophone Africa will officially join a major continental initiative supporting digital transformation and organizational competitiveness. This signing represents an important milestone in SAP’s engagement in Africa and reflects its long-term commitment to fostering collaboration, enabling innovation, and contributing to sustainable economic development.
This strategic initiative is designed to support both public- and private-sector african organizations in addressing key challenges related to digitalization, including the modernization of infrastructure, the adoption of data-driven approaches, and the strengthening of digital capabilities and skills. It also reflects a shared ambition to accelerate the continent’s integration into the global digital economy and to unlock new opportunities for growth and competitiveness.
The press conference that will take place on April 9th, will also feature customer perspectives, highlighting how organizations are leveraging SAP solutions to improve operational efficiency, strengthen resilience, and support their ongoing transformation initiatives.
“Organizations today require integrated solutions that enable them to operate with greater visibility, agility, and control,” said Hicham Iraqi Houssaini, SAP Francophone Africa Managing Director. “This strategic milestone reflects our continued commitment to supporting Africa’s digital transformation by working closely with our partners and customers to deliver long-term value.”
SAP SUPPORTING TRANSFORMATION ACROSS KEY INDUSTRIES
SAP Francophone Africa works closely with customers and partners across a wide range of industries, supporting organizations in their transformation journeys through integrated technologies and deep industry expertise.
In highly regulated sectors such as pharmaceuticals, SAP solutions support compliance requirements and end-to-end traceability, enabling organizations to enhance quality control and reduce operational risks. In construction, SAP helps improve project governance, cost control, and operational efficiency through integrated project and asset management solutions. In the education sector, SAP supports institutions in modernizing the student lifecycle, streamlining administrative processes, and enabling data-driven decision-making.
“Digital transformation lies at the core of the NETIS Group’s strategy,” Aymeric Briones, finance director at NETIS group. “With SAP solutions, implemented by our system integrator Skatys, we are standardizing and harmonizing processes across all our subsidiaries, enhancing end-to-end visibility, and laying a strong foundation for our next phase of growth driven by Data and Artificial Intelligence.”
Through its portfolio of enterprise applications, data platforms, and intelligent technologies, SAP continues to support organizations in improving performance, enhancing resilience, and driving sustainable growth across the continent.
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