{"id":927,"date":"2021-06-01T12:52:59","date_gmt":"2021-06-01T12:52:59","guid":{"rendered":"https:\/\/news.sap.com\/poland\/?p=927"},"modified":"2024-09-12T08:18:32","modified_gmt":"2024-09-12T08:18:32","slug":"sap-story-toyota-zadbala-o-klientow-lexusa-dzieki-narzedziom-sap","status":"publish","type":"post","link":"https:\/\/news.sap.com\/poland\/2021\/06\/sap-story-toyota-zadbala-o-klientow-lexusa-dzieki-narzedziom-sap\/","title":{"rendered":"Toyota zadba\u0142a o klient\u00f3w Lexusa dzi\u0119ki narz\u0119dziom SAP"},"content":{"rendered":"
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W poszukiwaniu rozwi\u0105zania dla programu lojalno\u015bciowego Lexusa, Toyota zdecydowa\u0142a si\u0119 na rozszerzon\u0105 wsp\u00f3\u0142prac\u0119 z SAP. Firma skorzysta\u0142a z rozwi\u0105za\u0144 u\u0142atwiaj\u0105cych przeniesienie kluczowych proces\u00f3w do chmury oraz daj\u0105cych dost\u0119p do danych w czasie rzeczywistym. Dzi\u0119ki rozwi\u0105zaniu SAP Cloud Platform Integration Suite, Toyota zmniejszy\u0142a koszty integracji nowych system\u00f3w o nawet 50 proc.<\/strong><\/p>\n

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Odpowiednio przygotowane i zaplanowane do\u015bwiadczenia klient\u00f3w s\u0105 kluczowe w ka\u017cdej bran\u017cy B2C. Jak wynika z bada\u0144 firmy Dynata zrealizowanych na zlecenie SAP, 92 proc. kupuj\u0105cych podkre\u015bla, \u017ce chce mie\u0107 kontrol\u0119 nad swoimi do\u015bwiadczeniami podczas zakup\u00f3w lub interakcji z mark\u0105. Elementem, kt\u00f3ry pozwala konsumentom wp\u0142ywa\u0107 na ich relacj\u0119 ze sprzedawc\u0105 s\u0105 programy lojalno\u015bciowe.<\/div>\n<\/div>\n<\/div>\n
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Toyota szuka\u0142a rozwi\u0105zania do zarz\u0105dzania programem lojalno\u015bciowym Lexusa, kt\u00f3ry zapewni\u0142by nagrody i us\u0142ugi dla wybranych klient\u00f3w. Celem firmy by\u0142o zintegrowanie r\u00f3\u017cnych system\u00f3w informatycznych do stworzenia wyj\u0105tkowego do\u015bwiadczenia dla u\u017cytkownik\u00f3w, wprowadzenie dla pracownik\u00f3w intuicyjnego pulpitu nawigacyjnego oraz ujednolicenie proces\u00f3w.<\/div>\n<\/div>\n<\/div>\n
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Dzi\u0119ki nowemu, zintegrowanemu rozwi\u0105zaniu Cloud Rewards Management, pracownicy Toyoty maj\u0105 do dyspozycji zestaw us\u0142ug i aplikacji do zarz\u0105dzania kontami, do kt\u00f3rych dost\u0119p uzyskuj\u0105 za pomoc\u0105 us\u0142ugi SAP Cloud Platform Portals. Rozwi\u0105zanie to pozwala na zarz\u0105dzanie ka\u017cdym z kont lojalno\u015bciowych Lexusa oraz automatyzuje i organizuje transakcje mi\u0119dzy dealerami, dostawcami us\u0142ug i klientami ko\u0144cowymi. Dzi\u0119ki odpowiednim narz\u0119dziom, Toyota zintegrowa\u0142a swoje \u015brodowisko IT, kt\u00f3re wspiera wszystkich klient\u00f3w i pracownik\u00f3w. Ponadto usprawnione zosta\u0142y dzia\u0142ania zwi\u0105zane z zarz\u0105dzaniem kontami oraz zautomatyzowano transakcje end-to-end od dealer\u00f3w i klient\u00f3w.<\/div>\n<\/div>\n<\/div>\n
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Rozwi\u0105zanie SAP Cloud Platform Integration Suite pozwoli\u0142o nam wykorzysta\u0107 dotychczasowe inwestycje w SAP Cloud Platform i umo\u017cliwi\u0142o szybkie wdro\u017cenie solidnego rozwi\u0105zania w bardzo z\u0142o\u017conym \u015brodowisku system\u00f3w, obejmuj\u0105cym starsze i nowoczesne aplikacje – Krishna Patil, architekt rozwi\u0105za\u0144 w Toyota<\/p>\n<\/blockquote>\n<\/div>\n<\/div>\n<\/div>\n

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Zaimplementowanie wszystkich rozwi\u0105za\u0144 zaj\u0119\u0142o \u0142\u0105cznie 20 tygodni.<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n
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W poszukiwaniu rozwi\u0105zania dla programu lojalno\u015bciowego Lexusa, Toyota zdecydowa\u0142a si\u0119 na rozszerzon\u0105 wsp\u00f3\u0142prac\u0119 z SAP. Firma skorzysta\u0142a z rozwi\u0105za\u0144 u\u0142atwiaj\u0105cych przeniesienie kluczowych proces\u00f3w do chmury…<\/p>\n","protected":false},"author":863,"featured_media":1981,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"related_posts":[],"footnotes":"","_links_to":"","_links_to_target":""},"categories":[4533504,5567138,4534807,5567137],"tags":[5567302,5567205,5567303,47,5567301,5566997,5566979],"sapn-display":[5567129,4532314,5567127],"sapn-type":[4534695],"class_list":["post-927","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-chmura","category-crm-i-customer-experience","category-klient","category-zarzadzanie-kapitalem-ludzkim","tag-cloud-rewards-management","tag-kapital-ludzki","tag-lexus","tag-sap","tag-sap-cloud-platform-integration-suite","tag-sap-story","tag-toyota","sapn-display-prasowa-hero","sapn-display-topic-hero","sapn-display-prasowa-spotlight","sapn-type-informacja-prasowa"],"yoast_head":"\nToyota zadba\u0142a o klient\u00f3w Lexusa dzi\u0119ki narz\u0119dziom SAP - SAP Poland Centrum Wiadomo\u015bci<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/news.sap.com\/poland\/2021\/06\/sap-story-toyota-zadbala-o-klientow-lexusa-dzieki-narzedziom-sap\/\" \/>\n<meta property=\"og:locale\" content=\"pl_PL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Toyota zadba\u0142a o klient\u00f3w Lexusa dzi\u0119ki narz\u0119dziom SAP\" \/>\n<meta property=\"og:description\" content=\"W poszukiwaniu rozwi\u0105zania dla programu lojalno\u015bciowego Lexusa, Toyota zdecydowa\u0142a si\u0119 na rozszerzon\u0105 wsp\u00f3\u0142prac\u0119 z SAP. Firma skorzysta\u0142a z rozwi\u0105za\u0144 u\u0142atwiaj\u0105cych przeniesienie kluczowych proces\u00f3w do chmury...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/news.sap.com\/poland\/2021\/06\/sap-story-toyota-zadbala-o-klientow-lexusa-dzieki-narzedziom-sap\/\" \/>\n<meta property=\"og:site_name\" content=\"SAP Poland Centrum Wiadomo\u015bci\" \/>\n<meta property=\"article:published_time\" content=\"2021-06-01T12:52:59+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-09-12T08:18:32+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/news.sap.com\/poland\/files\/2021\/06\/01\/285469_iStock-637234392-1024x573.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"573\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Biuro Prasowe SAP Polska\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Napisane przez\" \/>\n\t<meta name=\"twitter:data1\" content=\"Biuro Prasowe SAP Polska\" \/>\n\t<meta name=\"twitter:label2\" content=\"Szacowany czas czytania\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minuty\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/news.sap.com\\\/poland\\\/2021\\\/06\\\/sap-story-toyota-zadbala-o-klientow-lexusa-dzieki-narzedziom-sap\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/news.sap.com\\\/poland\\\/2021\\\/06\\\/sap-story-toyota-zadbala-o-klientow-lexusa-dzieki-narzedziom-sap\\\/\"},\"author\":{\"name\":\"Biuro Prasowe SAP Polska\",\"@id\":\"https:\\\/\\\/news.sap.com\\\/poland\\\/#\\\/schema\\\/person\\\/9bed37029756a322ff084116029432ba\"},\"headline\":\"Toyota zadba\u0142a o klient\u00f3w Lexusa dzi\u0119ki narz\u0119dziom SAP\",\"datePublished\":\"2021-06-01T12:52:59+00:00\",\"dateModified\":\"2024-09-12T08:18:32+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/news.sap.com\\\/poland\\\/2021\\\/06\\\/sap-story-toyota-zadbala-o-klientow-lexusa-dzieki-narzedziom-sap\\\/\"},\"wordCount\":359,\"image\":{\"@id\":\"https:\\\/\\\/news.sap.com\\\/poland\\\/2021\\\/06\\\/sap-story-toyota-zadbala-o-klientow-lexusa-dzieki-narzedziom-sap\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/news.sap.com\\\/poland\\\/files\\\/2021\\\/06\\\/01\\\/285469_iStock-637234392.jpg\",\"keywords\":[\"Cloud Rewards Management\",\"kapita\u0142 ludzki\",\"Lexus\",\"SAP\",\"SAP Cloud Platform Integration Suite\",\"sap story\",\"toyota\"],\"articleSection\":[\"Chmura\",\"CRM i Customer Experience\",\"Klient\",\"Zarz\u0105dzanie kapita\u0142em ludzkim\"],\"inLanguage\":\"pl-PL\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/news.sap.com\\\/poland\\\/2021\\\/06\\\/sap-story-toyota-zadbala-o-klientow-lexusa-dzieki-narzedziom-sap\\\/\",\"url\":\"https:\\\/\\\/news.sap.com\\\/poland\\\/2021\\\/06\\\/sap-story-toyota-zadbala-o-klientow-lexusa-dzieki-narzedziom-sap\\\/\",\"name\":\"Toyota zadba\u0142a o klient\u00f3w Lexusa dzi\u0119ki narz\u0119dziom SAP - 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