Avocados are having a big moment right now. According to the Department of Agriculture, American consumption of avocados has grown from two pounds per person every year in 1980 to seven pounds in 2015.
With growth of this size, Avocados from Mexico (AFM) – a central player to this historically low-tech industry – recently turned to SAP Business ByDesign to provide a high-tech solution to manage and extend its incredible trajectory.
“The right technology is key to streamlining business processes that will maximize efficiency,” said Miguel Molina, CFO of AFM, the 24-employee marketing arm of Avocados from Mexico. “By using SAP Business ByDesign, AFM will be able to focus on developing the overall avocado market in the U.S. as the industry continues to thrive.”
However, customers like AFM aren’t the only ones reaping the benefits of SAP Business ByDesign.
The solution is being used every single day by customers in 120 countries, and this growth is enabled by a strong SAP Business ByDesign ecosystem of local and global partners that are leveraging the ERP solution as a platform to fulfill customer needs.
Enhanced SAP Business ByDesign Partnerships
Global Platinum Reseller and Global Strategic Service Partner itelligence, and Global System Integrator Seidor, recently announced enhancements to their partnerships with SAP in regards to SAP Business ByDesign.
Both itelligence and Seidor have committed to building state-of-the-art SAP Business ByDesign cloud ERP factories within their remote delivery centers. The cloud factories will deliver rapid implementation, complemented by each partner’s differentiated industry and horizontal solutions.
Additionally, these factories will be geared towards handling the increasing demand for SAP Business ByDesign solutions by drastically shoring up partner capacity and capabilities – enabling both partners to deliver SAP Business ByDesign projects at scale, remotely, across the globe.
When built, both itelligence and Seidor will be excellent blueprint for partners interested in implementing cloud ERP at scale for customers globally. These partnerships will also fuel and support the solid trajectory of SAP Business ByDesign in key regions around the world.
An Unwavering Commitment to SAP Business ByDesign
To drive further growth beyond customers like AFM and partnerships like itelligence and Seidor, SAP is also investing significantly in SAP Business ByDesign, with the vision of it becoming the most trusted cloud ERP solution for mid-market customers around the world. The solution is presently implemented in 120 countries, available in nine languages and localized in 19 countries.
To extend this momentum, the company is doubling down on its investments in the solution. SAP has goals to significantly increase SAP Business ByDesign development resources, ramp up marketing spend by 10X to deliver demand to partners so partners can focus on differentiating their offerings, and aggressively raise partner capacity with a firm commitment to achieving growth goals.
“SAP Business ByDesign is SAP’s lead offering for mid-market customers. Our customers often share how the solution enables them to run more effectively as they grow and thrive,” said Robert Enslin, president of the Cloud Business Group, SAP. “Our commitment to SAP Business ByDesign is unwavering. To support this great momentum we’re seeing for the solution, we will continue to dedicate our best efforts and invest in its growth and success.”
This dedication to SAP Business ByDesign has started to pay off, as seen in first quarter growth. In the first quarter of 2017, the solution reached 43% YoY growth for new and upsold bookings for SAP Business ByDesign in the small and midsize business space.
“It is a very exciting time to be at the center of the cloud ERP market with SAP Business ByDesign,” said Sean Thompson, head of Business Development and Global Ecosystem for SMB. “Our partners are embracing a future where extending SAP Business ByDesign with industry solutions is becoming a way to help scale their business while helping accelerate time-to-value for the end customer. A true win, win, win.”
The energy surrounding SAP Business ByDesign will be showcased at the Global Partner Summit on May 15 when the COO of itelligence, Uwe Bohnhorst, and the CFO of AFM, Miguel Molina, will join Sean Thompson, Melissa Di Donato and Roldolpho Cardenuto onstage to discuss SAP cloud ERP opportunities.
The morning keynote at the Global Partner Summit on May 15 begins at 9:00 a.m. EST.