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SAP Design Talk: Karim Habib, BMW

Feature Video | July 6, 2016 by SAP TV

Karim Habib, head of Design, BMW, speaks about the right proportions, line work and shape of BMW automobiles.

A millimeter one way or the other in car design apparently can make a big difference, says Habib. He also stresses the importance of a great relationship between a designer and an engineer. “It is key to success.”

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