Industry Veteran appointed as SAP Singapore Country Manager

SingaporeKowshik Sriman is appointed Country Manager of SAP Singapore, reporting to Eric MacDonald, CEO and President of Southeast Asia Hub. In addition to managing the country operations, a key focus of Mr. Sriman’s role will be to drive SAP Singapore’s expanding business serving the small and midsize enterprise (SME) market.

Mr. Sriman has been with SAP Singapore for 8 years. In his recent capacity as the SME Head, he has been responsible for the development and revenue generation for various industries including High Tech, Aerospace, Engineering and Construction, Chemicals, Service Providers, Transportation and Logistics, Consumer Products & Retail. He has led his team to win a number of significant opportunities in Singapore and develop the partner community to further penetrate the SME market.

“Mr Sriman will bring with him a strong understanding of customers’ requirements and industry knowledge and we are confident that we can leverage his experience to benefit our customers,” said Mr. Eric MacDonald, CEO and President of SAP Southeast Asia Hub. “As country manager for SAP Singapore, he will be responsible for accelerating SAP Singapore’s market momentum, as well as leading the SME sales team to contribute to our ambitious goal of doubling our global customer base by 2010.”

“SAP has the industry’s most compelling vision for open, business process-based applications,” said Mr. Kowshik Sriman, Country Manager, SAP Singapore. “I’m excited at the prospect of sharing SAP’s technological expertise with organisations looking to grow their business on a foundation of industry best practices. SAP has a history of serving the needs of enterprises of all sizes in Singapore and I intend to help carry on that tradition of excellence.”